Case Studies
How a Global Federated Nonprofit Streamlined Data Reporting to Track Its KPIs Automated and standardized reporting across international offices. Built out BigQuery integration for customized Platform use. Improved internal coordination between 23 isolated data teams. THE PROBLEM For decades an international federated… Case Study
How For Our Future Uses Civis Platform’s Query Tool to Define and Refine Voter Outreach Success The Challenge For Our Future Action Fund organizes and mobilizes voters the old-fashioned way: through grassroots, one-on-one engagement. The nonprofit builds progressive power through voter engagement and community organizing to… Case Study
Data Integration & Identity Resolution for the Human Rights Campaign THE CHALLENGE The Human Rights Campaign (HRC), the nation’s largest civil rights organization working for LGBTQ equality, had millions of records in its CRM database and an increasing number of… Case Study
How Civis Platform Transformed PMI’s Data to Boost the Fight Against Malaria THE PROBLEM Photo by Moses Senesie, MOHS, March 2021 The U.S.President’s Malaria Initiative (PMI), a U.S. government initiative created to dramatically reduce malaria deaths and illnesses across sub-Saharan Africa, set… Case Study
Persuading Illinois Residents to Wear Masks to Halt COVID-19’s Spread THE CHALLENGE Wearing a mask is one of the most critical steps citizens can take to reduce the spread of COVID-19. But as of June 2020, only 66% of Illinois… Case Study
Understanding Nantucket’s Variable Population With Data THE CHALLENGE Understanding the demographics of a vacation destination Nantucket’s population soars to 45,000+ each summer, but the Census Bureau maintains that 11,229 permanent residents live on the island. Without… Case Study
Bringing Big Data to Big Macs: Lessons from McDonald’s Successful Adoption of Data Science for Personalized Marketing Background: Civis began a data technology partnership with McDonald’s North America Marketing and Data Science teams in late 2017, and — after a year and a half of keeping our… Blog Article
Optimizing Media Strategy for Discovery, Inc. THE CHALLENGE Every media company today is under increasing pressure to optimize their marketing dollars to retain and increase viewership. Discovery, Inc. is a global leader in entertainment, with 19… Case Study
Using Data To Intensify QSR Customer Loyalty Fast food consumers hunger for greater personalization and expanded digital options. Here’s how a major U.S. breakfast chain leverages its first-party data to satisfy that demand, develop new products and services, and nurture fierce devotion. Case Study
How a Global Federated Nonprofit Streamlined Data Reporting to Track Its KPIs Automated and standardized reporting across international offices. Built out BigQuery integration for customized Platform use. Improved internal coordination between 23 isolated data teams. THE PROBLEM For decades an international federated… Case Study 
How For Our Future Uses Civis Platform’s Query Tool to Define and Refine Voter Outreach Success The Challenge For Our Future Action Fund organizes and mobilizes voters the old-fashioned way: through grassroots, one-on-one engagement. The nonprofit builds progressive power through voter engagement and community organizing to… Case Study 
Data Integration & Identity Resolution for the Human Rights Campaign THE CHALLENGE The Human Rights Campaign (HRC), the nation’s largest civil rights organization working for LGBTQ equality, had millions of records in its CRM database and an increasing number of… Case Study 
How Civis Platform Transformed PMI’s Data to Boost the Fight Against Malaria THE PROBLEM Photo by Moses Senesie, MOHS, March 2021 The U.S.President’s Malaria Initiative (PMI), a U.S. government initiative created to dramatically reduce malaria deaths and illnesses across sub-Saharan Africa, set… Case Study 
Persuading Illinois Residents to Wear Masks to Halt COVID-19’s Spread THE CHALLENGE Wearing a mask is one of the most critical steps citizens can take to reduce the spread of COVID-19. But as of June 2020, only 66% of Illinois… Case Study 
Understanding Nantucket’s Variable Population With Data THE CHALLENGE Understanding the demographics of a vacation destination Nantucket’s population soars to 45,000+ each summer, but the Census Bureau maintains that 11,229 permanent residents live on the island. Without… Case Study 
Bringing Big Data to Big Macs: Lessons from McDonald’s Successful Adoption of Data Science for Personalized Marketing Background: Civis began a data technology partnership with McDonald’s North America Marketing and Data Science teams in late 2017, and — after a year and a half of keeping our… Blog Article 
Optimizing Media Strategy for Discovery, Inc. THE CHALLENGE Every media company today is under increasing pressure to optimize their marketing dollars to retain and increase viewership. Discovery, Inc. is a global leader in entertainment, with 19… Case Study 
Using Data To Intensify QSR Customer Loyalty Fast food consumers hunger for greater personalization and expanded digital options. Here’s how a major U.S. breakfast chain leverages its first-party data to satisfy that demand, develop new products and services, and nurture fierce devotion. Case Study