Global Peter Drucker Challenge (original) (raw)

ESSAY CONTEST 2025

The ‘Second Curve’ in Life and Business

This year’s Drucker Challenge is dedicated to the memory of social philosopher Charles Handy, who passed away in December 2024. Inspired by Peter Drucker and an influential management thinker himself, he shared his wisdom and insights at successive editions of the Global Peter Drucker Forum from its launch in 2009.

One of Handy's central insights was that life and business seldom follow a straight, predictable path. As he explained in his book The Second Curve, success relies on recognizing when a current growth cycle nears its peak and preparing for the next. This concept applies across careers, organizations, and societies, as well as in personal lives, where transitions often require courage and reflection to embrace new opportunities. The 2025 Global Peter Drucker Challenge Essay Contest celebrates Handy’s enduring insights, inviting participants to explore how the Second Curve philosophy helps address and navigate change.

Whether addressing professional shifts, organizational challenges, or personal reinvention, writers are encouraged to consider the value of a calm, focused management – grounded principles like Stoic philosophy - to overcome barriers and foster meaningful transformation.

By learning to pivot at the right moment and leveraging lessons from past successes, individuals and organizations can ensure resilience and growth. The Second Curve is both a challenge and an opportunity—a call to shape the future while still building on today’s momentum.

You might want to share your personal story if you feel it would inspire others. Or take your essay into wider territory. For example, can you perceive any outside factors like culture and societal constraints that affect the ability to embrace the Second Curve? Is there an organization you have seen mastering the cycles of growth and renewal? If so, tell us what that example might mean for the rest of us.

The suggested questions are meant to trigger the thinking process, not to be exhaustive. While you can write to one of these questions, you may also craft a question or an essay title of your own choosing that fits within the larger theme.

Keen to participate? Declare your interest here

Drucker Challenge - A unique Essay Contest

The Challenge

at a Glance

Awards

Guidelines

Declaration

of Interest

Your Calendar 2025

MARCH 3

Submission Open

MARCH 3
Submission Open

MAY 31

NEW Submission Deadline

MAY 31
NEW Submission Deadline

NOV 6 – 7

Global Peter Drucker Forum

NOV 6 – 7
Global Peter Drucker Forum

NOV 6

Award Ceremony

NOV 6
Award Ceremony

Judging Panel 2025