FREE Implications of the Rise of technology Essay (original) (raw)

From the invention of the computer, to the development of the Internet, the rise of technology has had a profound impact on media culture, revolutionising the world we live in today. Whilst industries have benefited from such unprecedented innovation, this paper will examine the impact the digital age is having on the Media Industry. In the past, people were subject only to the views and beliefs of major broadcasting companies. However with the rise of the Internet, and more importantly social media, there is now a forum for individuals to voice their opinions without being held to account. One very important issue this paper will look at is the personalisation of digital media and the issues associated with it. Another issue raised is the future of work in the Media Industry and the impact that technological innovation is having on legacy media outlets.
A significant development in media culture is that as media forums evolve in an online world, the theory of Agenda-Setting has become redundant. The Agenda-Setting theory posits that the media agenda and public agenda are analogous, meaning that what the media considered important, the public deemed to be relevant. (Berger and Freeman,p3) The more airtime that a certain issue received, the more importance the public gave the topic. However, with the rise of technology and new media, the Agenda-Setting theory is no longer as relevant. Fewer people now watch traditional forms of media to obtain their news, instead switching to online magazines and social networking sites. Lacking in boundaries, the Internet circulates an exorbitant amount of information around the globe, resulting in a diverse range of information being considered relevant. This trend has seen the Agenda-Setting theory become less pertinent as people are no longer sharing the same information. The result is that the public agenda is no longer determined by the media agenda, providing challenges to news outlets to maintain their relevance in an age where news is readily available on multiple platforms, at the click of a button.

1. Technology

Technology and the Future The technology which surrounds almost everyone in the modern society, affects both work and leisure activities. ... Technology is one of the principal driving forces of the future; it is transforming our lives and shaping our future at rates unprecedented in history, with profound implications which we can't even begin to see or understand. ... Technology may also be used to solve urgent problems. ... The use of robots in industries will rise because employers will see the advantages that robots have over human employees. ... Technology greatly affects how we ...

2. Social Change White

He considers the larger implication of such technology on the social, political, and economic state of Europe in the Middle Ages. ... He shows how the introduction of such technology gave rise to effective long-range cavalry, which transformed small conflicts into large scale shock combat, as with the Norman Conquest of England (White, 1962: 36-37). ... The establishment of these new technologies within the previously rigid manorial system had several significant implications. ... This had drastic implications on both the productivity of the society as well as its economic weight as a nation (...

3. Globalization

The environmental implications alone have left its mark on the earth's condition. ... When countries try to get ahead, they have to use the newest technology or machinery in order for them to succeed in their goal of economic stability. ... This air pollution also causes worldwide problems: "accelerated dehydration of the earth's protective ozone layer demonstrates that air pollution can also produce global effects with serious implications and predictions of global climate change and sea-level rise through the green-house effect brining into focus the most threatening aspects of t...

4. In Vitro Fertilisation

Many people from various religious backgrounds find the new technologies difficult. ... As legal persons The ability to fertilise an egg outside the body and put it back also has other implications too because while it's in the test tube, the embryo could be used for research. ... To view the in vitro embryo as property likely means that it will be the parents-donors of those gametes that gave rise to the embryo in whom property rights will be vested. ... This is just one example of what this sort of technology can do. ... Looking at the new technologies I think we have to be aware tha...

5. Assess the effects and implications of satellite and digital

Satellite technology has converged with Telecommunications and television. ... This digital technology has changed modern television. ... The effects of satellite and digital technology are mainly positive. ... With digital technology broadcasters can now produce programmes which could not be made before mainstream digital technology. Digital technology has also changed entertainment television. ...

6. Technology in Film

I will show how technology and the use therein contributes to film and the creative aspect that goes into producing a product that appeals to the mass public, as well as the downfalls that technology brings with it. ... This film is a great example of what can be accomplished with the advances in technology. ... The implication of the computer into the post-production of films added so many more possibilities towards how a story was told. ... Technology has influences the production aspect in several ways. ... With the rise of pyrotechnics, and the use of computer graphics raises the cost of f...

7. Financial Implications of Longer Life Expectancy

Financial Implications of Longer Life Expectancy It is evident that American seniors make up a large part of the United States' population and that the average life expectancy has increased as it is one of the fastest growing demographic segments of American society today. ... This led to the rise of hospitals as well as reimbursement methods such as Medicare and Medicaid. ... With new technology, medication and services, costs are ever increasing. ... However if present employers were to hold onto their aging workforce it will serve to have positive implications in the long run. ...

8. Amazon Report

This is especially pertinent to technology stocks such as Amazon. ... While Amazon's stock may continue to rise through year-end, the price is likely to decline significantly when Amazon reports net losses early in 2004. ... Since Amazon has never generated profits, its accumulated deficit has continued to rise, driving this negative equity. ... Word Count: 795 Outline I) Introduction A) Purpose and Scope B) Resources II) Current State of Capital Markets A) Current Economy B) Amazon's stock over 5 years III) Earnings Trends A) Amazon earnings trends B) Implicati...

9. Globalization

The actions and reports of the media have implications far beyond providing issue perspectives and entertainment after a long day on the job. ... It also connects people with others outside their country and provides them with news of events across the globe that might carry implications as far reaching as their front door. ... The rapid advances in technology fuels the growth of such corporations as the Internet and satellite cable makes local corporations much more visible on the international level. ... In modern times, with rapidly advancing technology and increasing globalization, medi...

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