Grain Group | LinkedIn (original) (raw)

About us

Since 2010, our singular mission has been to accelerate the growth of the world’s most ambitious brands. By aligning business insights with ROI-driven marketing - we unlock the competitive edge that allows clients to disrupt categories and reimagine industries. Lead by a team of strategic thinkers and doers - with diverse backgrounds in business, media, technology and finance. What does the fastest selling spirits brand have in common with a revolutionary global private education venture? Ambition. Grain works with brands that are comfortable being uncomfortable. We don’t chase trends - we build dynamic roadmaps that allow clients to traverse the ever-evolving consumer and digital landscape. Data is the heartbeat of every plan, bringing discipline to the biggest of dreams. Our process is simple; start with a meaningful business challenge, scenario plan, build hypotheses, align resources (media, creative, consumer experience, analytics), activate and iterate. We remove the guesswork with a systematic approach to brand performance that allows clients to invest with confidence Every engagement is bespoke. We pair boutique innovation with full agency capabilities. Our in-house, fully integrated media, design, development, and business intelligence teams allow us to manage all aspects of performance, from brand inception to transformation and exit. We don’t look like other agencies, which means our clients don’t get “agency” work. Our team comes from diverse backgrounds, led by experienced leaders in communications, technology, investment banking, and finance. We’ve generated award-winning work (The One Show, Shorty’s), are one of AdWeek’s 2022 Fastest Growing Agencies, but would much rather tell you about our patent-pending IP work in social media and brand analytics.

Industry

Advertising Services

Company size

11-50 employees

Headquarters

New York, NY

Type

Privately Held

Founded

2010

Specialties

Media Planning/Buying & Strategy, SEM/SEO, Brand Performance & Analytics, Social Media Strategy and Development (Paid/Non Paid), Technology: Software/App/Site Development, E-commerce, and Content Management Systems, programmatic, Creative Services, Analytics, Audience Management & Data Strategy, and Design

Locations

Employees at Grain Group

Updates

Grain Group reposted this

Agency Partnerships at TikTok
2mo
Had the pleasure of hosting the amazing team from Grain Group at the TikTok HQ in NYC today, covering a variety of topics ranging from growth strategy and product roadmap to further partnership opportunities and holiday planning in a 4 hour long 1:1 immersive learning session. Big S/O to Arielle Heyman, Shiril Yedhara, Jared Skwiersky and Charlie Balk for continuing to be valued partners with TikTok.
Catch us in Anaheim this Thursday through Saturday at the 2024 Natural Products Expo West! Looking forward to connecting with new and old faces to discuss the latest innovation in natural, organic and conscious products.If you’ll be there, let us know — we’d love to stop by your booth #NaturalProducts #DigitalMarketing
Congratulations, Goldfish Ads, on pushing the industry towards a more privacy-conscious approach! Your commitment to a privacy-focused identity solution without compromising on effectiveness is truly commendable. The strides made in DOOH media campaigns, backed by cutting-edge planning tools, highlight a future brimming with possibilities. It's fantastic to see the acknowledgment of Grain Group's pivotal role in your success, showcased in the heart of Times Square on New Year's Eve. Here's to a promising partnership ahead—cheers to more innovative collaborations in 2024! 🎉👏 #PrivacyFirst #InnovativePartnerships"
@ Goldfish Ads, we're helping move the industry forward with a privacy-focused identity solution, devoid of PII and cookies. Our expertise in DOOH media campaigns, coupled with the finest & fastest DOOH planning tools, is unlocking new possibilities. In 2024, we extend our deep gratitude to our partners, particularly Grain Group, for their invaluable contributions. Our appreciation was proudly displayed in Times Square just after 11 PM on New Year's Eve. We eagerly anticipate our continued partnership. Thank you, Grain Group! 🙏
Succession? White Lotus? CPL? CPM? CVR? GRAIN GROUP Edition. Stay tuned. More coming on this channel. We believe that performance and storytelling go hand in hand. The way we execute is our x-factor.
Grain Group reposted this

Grain Group is working at the intersection of technology, marketing, and commerce to solve challenges for some of the world’s most ambitious brands.
1y Edited
It's already that time for year end reflections? Well! One of my most fulfilling work has been the work Grain Group engaged with this year with Partnership for New York City. Grateful for Maryam Banikarim 🗽🚕 ❤️and Debra Goetz Robin Hafitz for adding us to the incredible team WeLoveNYC. Last night, we won an award for Non-Profit and Brand Collaboration at the Shorty Impact Awards. Impact! What I love about this award was that it had to be measurable and have meaningful impact. To the creative team Founders Agency, thank you for giving us a masterclass in creativity and problem solving. I think we're ready for 2024! I had a great year and so many people contributed to it - I am so grateful!
WE❤️NYC - The Shorty Awards shortyawards.com

Join now to see what you are missing

Join now