Playhouse Square | LinkedIn (original) (raw)

About us

A leader in placemaking, the advancement of arts education, and the presentation and production of performing arts experiences

Industry

Performing Arts

Company size

201-500 employees

Headquarters

Cleveland, OH

Type

Nonprofit

Founded

1973

Specialties

Live theater, Broadway, concerts, family entertainment in Cleveland, performing arts, and historic preservation

Locations

Employees at Playhouse Square

Updates

Playhouse Square reposted this
What if attending a live event wasn’t just about the show, but the experience surrounding it? In a recent interview with our CEO, Eric White, Craig Hassall, CEO of Playhouse Square, shared two game-changing concepts for venues to consider: 👉 Programming with Intentionality It’s not just about what’s on stage—it’s about who feels welcome. Diverse programming is essential, but creating an environment that gives audiences “permission to come” requires inclusive marketing and thoughtful outreach. It’s about breaking down barriers—cultural, social, or even perceived—and ensuring every guest feels like the arts are for them. 👉 From Timed Tickets to a Grazing Mentality Playhouse Square is embracing the idea of a district-wide experience, inviting visitors to explore, linger, and enjoy. By creating spaces where audiences can seamlessly transition from theater seats to local cafes, pop-up events, or even a casual stroll, they’re redefining what it means to engage with a cultural hub. It’s about turning a single night out into a weekend of discovery. 💡As live event professionals, how can we adopt these strategies to expand our reach, build loyalty, and transform our venues into vibrant, community-centric destinations? Read the full interview at https://lnkd.in/eGu-d4CV #LiveEvents #ArtsManagement #AudienceEngagement #VenueInnovation #PlayhouseSquare
CEO to CEO: Eric White & Craig Hassall of Playhouse Square https://audienceview.com

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