Sapphire Studios | LinkedIn (original) (raw)

Advertising Services

Los Angeles, California 1,847 followers

We create high performing content that converts on paid media. See our reel: www.sapphirestudios.co

Discover all 59 employees

About us

Content Performance Marketing Agency We create UGC ads that performs on paid media

Industry

Advertising Services

Company size

51-200 employees

Headquarters

Los Angeles, California

Type

Public Company

Founded

2016

Specialties

Influencer Marketing, Google Adwords, Google PPC, Facebook Ads, Instagram Ads, Snapchat Ads, Viral Marketing, Press Exposure, Content Creation, App Store Ads, and Content Optimization

Locations

Employees at Sapphire Studios

Updates

9 years ago I started the entrepreneurship journey. The past week was a major accomplishment for my journey. It was a time where I was able to reflect and celebrate the milestone of being able to buy my parents a house. I realize that I am beyond lucky to be in the position I am today. I started at the bottom without any experience. I was a reject. I didn't have any idea what I was doing. I had to bootstrap everything to help get Sapphire Studios to where it's at today. It took a village to help me get out of the struggles and the community to up lift me when I needed it the most. This is WHY HYGT exist and WHY I like to help as many people as I can to pay it forward. Whether you were there at the start, supported a stacking growth event, or recently met me, I'm grateful. Thank you for being part of the journey and if you're watching this and starting something, I hope it provides a small boost of inspiration.
1,847 followers
8mo Edited
📽 Sapphire is headed to VidCon2024! It was 2018. Sapphire co-founders, Thomas + Anish, we're headed to VidCon to find influencers. Instead, they ended up meeting people at TikTok who opened the door on an amazing opportunity. 🔑THE LESSON: 💫 Put yourself out there. ✨It only takes one yes. We're excited and thrilled to see Thomas on the mainstage at VidCon2024 - who else is going? We'd love to say hi. 🚀 #VidCon2024 #FromTheGroundUp #Networking #SapphireSuccess #Entrepreneurship #TikTokOpportunity #SeeYouAtVidCon #sapphirestudios #UGC #digitalmarketing #performance

Co-Founder @ Sapphire Studios | YPO member | Forbes 30U | Asian Founders Network | follow @createwithtom for UGC tips / creative | hiring UGC creators please DM Createwithtom on IG
8mo
This is why vidcon is special The place that truly started everything and introduced me to the world of digital marketing
Amazon Prime has introduced ads - in a big way!

Sr. Industry Marketing Manager @ Amazon | Event Creator + Speaker for AoP | Angel Investor | xHulugan | xDisney | xABC/FOX
8mo
In my 10+ years in media, I’ve never been so star struck. Amazon made a bar raising splash at our first ever Upfront’s this year. From Alicia Keys majestically singing “Empire State of Mind” to Reese and Will bantering, to Octavia Spencer and Hannah Waddingham sharing a sneak peak into their dramedy about two best friends, Keke Palmer tying all of Amazon products together seamlessly (Twitch, Live, Music, and PVA) with a laugh, and Roger Federer talking about opening up in his new film. This is the moment we’ve all been waiting for. “By introducing ads on Prime Video, we’ve created the largest ad-supported premium streaming service in the world. We’ve connected the dots across our universe.” – Alan MossTime to reach farther, think bigger, and always, tie gratitude and success back to our customer.#amazon #upfronts #primevideo #twitch #ctv #amazonads #customerobsession #media
Social Media At it's best, it: 👨👩👧👦 Brings people together 💙 Builds community 👨🎨 Shines a light on artists and their talent Last week at TikTok Summit, we got to experience what social media does best. Enjoy this short clip of the amazing + talented David Garibaldi creating a masterpiece right before our eyes!
Such great insights - we always love to hear Mandy, Moritz and Andy provide their expertise!

Head of Creative Product Marketing and Operations, North America
8mo
It was such a blast with creative and agency partners last week in New York. TikTok would not be the platform it is today without our robust creative and agency partner ecosystem and we were thrilled to have the opportunity to continue to grow together with our partners! Thanks to Andy Yang Moritz Bartsch Jennifer Szeto Shubh Jagani Yinan (Steven) Na for joining me on the stages! Huge shout out to the team for the amazing organization! Nina Skoko Kim W. Melissa Yang3 Key takeaways to share from the summits: 📌 Creative is the new targeting. As privacy regulations evolve and user identifiers diminish, creative content emerges as the primary targeting method for marketers. Traditionally, hyper-targeting was favored, testing a few creatives intensively, but this approach is no longer effective. Recent studies highlight that creative volume is paramount for success on TikTok. Despite lacking unique identifiers, algorithms can discern user interests from on-platform behaviors. This underscores the importance of generating diverse creative content, targeting different niches, and segments on TikTok. Running these creatives openly enables signal-based algorithms to locate target customers effectively. 🌟 Orangic + Paid = "Brandformance" More and more brands have taken a holistic approach when it comes to marketing on TikTok. Instead of having organic social teams and paid ads teams working in silos, one focusing on the upper-funnel brand building while the other focusing on lower-funnel conversion driving, leading brands are now combining the efforts of both teams to drive full-funnel results, an approach we call "brandformance." 🔥 AI helps, but not replaces As GenAI technology evolves rapidly, it's reshaping our work and creative processes. The future of creation technology focuses on providing greater audience customization, streamlining workflows, and encouraging expanded experimentation. While embracing these advancements can boost efficiency, it's essential to continue valuing human input. GenAI enhances our capabilities, but human creativity and insight remain irreplaceable.
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1,847 followers
8mo Edited
🚀 Looking to scale your UGC? 🌟Try these 3 things: 🌍 Explore your Environment Put creators in new and exciting places! New locations means new uses for your product AND it adds a strong visual element to keep viewers engaged. 💬 Audit your Dialogue Does your message sound authentic and relatable? Avoid corporate jargon and focus on crafting genuine, human connections to feel native to social platforms. 🎣 Hook viewers The first few seconds of any video are the most important. Combine strong visuals, dialogue and audio to grab viewers attention and keep them from swiping! How do YOU make your UGC work harder? 🚀🌟 #sapphirestudios #digitalmarketing #UGC #tiktok #meta #snapchat
Just wrapped up an incredible week at TikTok Summit NYC 2024! 🚀 💫 Here's a quick recap of the top insights we took away: 🔑 Authenticity is Key Audiences continue to crave genuine connections. This is not only in the tone and message of your brand, but the relatability of creator. It's Stay true to your brand and you'll continue building trust and engagement. 👑 Quantity of Content is King While quality is undoubtedly important, there is power in consistently putting out content. In today's fast-paced digital landscape, quantity can often be just as impactful as quality. Finding the balance between the two is key to staying relevant and maintaining audience interest. ⏰ Faster Output In the age of short attention spans, speed is paramount. Embracing agility and adaptability in content creation is crucial for staying ahead of the curve. A big thank you to each of the amazing panelists and a special shoutout to Nina Skoko and team for putting together an amazing event! 🚀 #TikTokSummit #ContentCreation #Authenticity #QuantityOverQuality #UGC #paidmedia #digitalmarketingagency
Our website is officially updated! Come take a look and see what we're up too Our site is www.sapphirestudios.co

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Sapphire Studios | LinkedIn (original) (raw)

Advertising Services

Los Angeles, California 1,847 followers

We create high performing content that converts on paid media. See our reel: www.sapphirestudios.co

About us

Locations

Employees at Sapphire Studios

Updates

Join now to see what you are missing

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