Tarte Cosmetics | LinkedIn (original) (raw)
Personal Care Product Manufacturing
New York, NY 356,282 followers
high-performance natural beauty 🌻 cruelty free 🙅 parabens, gluten, mineral oil
About us
tarte™ is the pioneer of high-performance naturals™ & one of the fastest growing cosmetic companies in the U.S. Over 20 years ago, founder & CEO Maureen Kelly set out to create a cruelty-free line of easy-to-use, life-proof products packed with good-for-you ingredients that deliver real results without compromise. tartelettes around the world – including beauty editors, makeup artists, content creators & celebrities alike – obsess over the full assortment of award-winning, highly-pigmented, & longwearing cosmetics. Each item is developed without the icky, bad stuff (like parabens, mineral oil, phthalates, & more) & with the best naturally-derived ingredients Mother Nature has to offer. The brand is 85% vegan (with 100% vegan skincare!) & further extended their philosophy of “good-for-you glamour” by launching sister brands Awake by tarte™ & sugar rush™. tarte™ is committed to sharing its passion for skinvigorating™ ingredients with the world: it has in-store presence in over 20 countries & online at tarte.com, shipping to over 70 countries worldwide! But tarte™ doesn’t stop there. Giving back has always been a part of the brand’s DNA. In 2017, tarte™ founded heart to tarte™, a 501(c)(3) non-profit organization to help support causes like anti-cyberbullying, environmental conservancy, animal rescue, disaster relief & women’s & children’s health initiatives. tarte also sustainably sources ingredients directly from cooperatives, & in 2019 helped fund the creation of an all-female maracuja cooperative in the Rainforest.
Industry
Personal Care Product Manufacturing
Company size
51-200 employees
Headquarters
New York, NY
Type
Privately Held
Founded
2000
Locations
Employees at Tarte Cosmetics
Updates
- Tarte Cosmetics reposted this
In a recent session at the Global Beauty and Fashion AI Forum, Theresa Cowing, VP of eCommerce at Tarte Cosmetics, joins a panel of other industry leaders to take a look forward at the future of AI and the possibilities for consumer engagement, creativity and self-expression. Watch the full session to gain all these insights here: https://lnkd.in/d3Pu8ZD9 -
356,282 followers
1w Edited
What an incredible night celebrating Hispanic Heritage Month and Angelica Torres’ @candylover89 x tarte bundles! For the third year in a row, we’ve partnered with Angelica to create exclusive bundles, with 100% of net proceeds going directly to the Hispanic Heritage Foundation. Their mission to inspire and uplift Latino leaders in the classroom, community, and workforce is one we’re proud to support. The bundles feature Angelica’s must-haves – maracuja juicy lip plump, tartelette tubing mascara, and creaseless creamy concealer with a stunning new gemstone cap! Angelica’s journey from rhinestoning phone cases at 18 to building Love for Bling makes this collaboration a true full-circle moment. Celebrate with us by shopping these limited-edition bundles and supporting an amazing cause! #tartecosmetics #HispanicHeritage #GivingBack - Tarte Cosmetics reposted this
Thank you WWD Jenny B. Fine for inviting me to speak at today’s Women in Power event. I loved spilling the tea on tarte’s secret sauce for longevity & virality: personalization & relationships— It really is power! From using AI to personalizing our marketing strategy to sending soup when an influencer is sick, our community is at our core, driving us to do more. ✨ I had the BEST time & it was so empowering to hear from other badass female founders from a variety of industries! 💜 - We brought the glam to the runway at #NYFW this weekend! ✨ tarte was the official makeup sponsor for the alice + olivia Spring Fashion Presentation, where the incredible Michela Wariebi served up 3 stunning looks—one featuring that 🔥 viral red lip with maracuja juicy lip vinyl in apple! 🍎💄 From the podium to the catwalk, our Olympian guests got the full glam treatment from tarte pro artists & shined alongside stacey bendet’s jaw-dropping designs! 👗💫 It was a beauty & fashion takeover like no other! 🏅
- We brought the glam to the runway at #NYFW this weekend! ✨ tarte was the official makeup sponsor for the alice + olivia Spring Fashion Presentation, where the incredible Michela Wariebi served up 3 stunning looks—one featuring that 🔥 viral red lip with maracuja juicy lip vinyl in apple! 🍎💄 From the podium to the catwalk, our Olympian guests got the full glam treatment from tarte pro artists & shined alongside stacey bendet’s jaw-dropping designs! 👗💫 It was a beauty & fashion takeover like no other! 🏅
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356,282 followers
3w Edited
We launched #NYFW in style by welcoming over 100 makeup artists to tarte HQ! 🌟 They stocked up on essential products, like creaseless creamy concealer & maracuja juicy lip, explored their backstage favorites & connected with fellow artists while gearing up for the busy fashion month ahead. With over $500k in products gifted, we can’t wait to see the stunning looks these talented artists will create! 💜
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