TradePending | LinkedIn (original) (raw)

About us

We build software for car dealers, and we’re on a mission to bridge the communication gap between dealers and consumers. It ain’t easy, but we love it. Our goals in life are to help dealers make their websites convert better, make it easier for their sales reps to sell, and to grow their service business. Check out all of our products at tradepending.com because, let’s face it, no one ever bought software by reading a company’s social media description about themselves. You’re here for the good times and scrolling, right? We’re known for being great at website conversion, sales enablement, service offers management, retention marketing, and communication through the lenses of vehicle valuations, payments, inventory merchandising, and video. You can reach our sales team at 919-249-8795 and sales@tradepending.com.

Industry

Software Development

Company size

51-200 employees

Headquarters

Carrboro, NC

Type

Privately Held

Founded

2014

Specialties

Selling Cars, Auto Trade-ins, Auto Dealer Software, website conversion, sales enablement, car sales, automotive technology, automotive technology sales, automotive software, lead generation, automotive leads, car leads, automotive sales, revenue, customer retention, trade-ins, car tech, automotive tech, and conversion software

Locations

Employees at TradePending

Updates

6,380 followers
3h Edited
We’re thrilled to be joined by Brett Morgan, CEO of Morgan Auto Group, on the NADA Live Stage this year. We’ll have a one-on-one discussion with Brett about how they’ve grown, and grown pretty quickly, to over 70 stores in the last few years, including some absolutely marketing bending acquisitions.
6,380 followers
1d Edited
Join two of the sharpest minds in automotive retail marketing, Ashley L., Marketing Director, DeMontrond Auto Group, and Tyler Rauch, Director of Marketing, Superior Automotive Group, for a live session as they break down what worked and what didn’t in 2024. We’ll cover the key strategies they’re sticking with and dive into new approaches they’re trying for 2025. Plus, they’ll share their unfiltered thoughts on buzzwords like AI, CPD, and DR. Sign up here: https://bit.ly/3E5voKl
6,380 followers
1d Edited
It’s been our most feverish run up to NADA with 2 mega announcements already: 1. Our new Value Watch product that builds brand awareness for dealerships without anyone having to lift a finger, and… 2. Including customer shot video walk-arounds after they get their trade-in values, and.. 3. Here’s the 3rd. We signed an exclusive partnership with WheelsTV to integrate their test drive video brochures into our AutoBio product. Best news? We’re including it at no additional charge. If you haven’t seen WheelsTV, it’s professionally produced test drive videos covering 95% of year, make, and models from 2008 onwards. The reason it matters is that people love watching test drive videos when shopping for cars. If you can keep them on your site watching that test drive content with you, versus YouTube or some other 3rd party, that’s a branding, marketing, and ultimately selling win. When people can do all of their research with you, they’ll come visit you, and come in quicker.
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TradePending reposted this
Big News! We’re excited to share that our On the Road model video test drives are now integrated into TradePending’s AutoBio service. AutoBio is an interactive tool that highlights key details about a vehicle—standout features like heated seats or advanced safety systems, maintenance history, and more. It helps shoppers build trust and confidence by showing what makes each vehicle special. Now, with WheelsTV's model videos, shoppers can see the car’s features in action, creating a more engaging and informative experience. Our videos will help address questions, generate interest, and make it easier for shoppers to confidently decide if a vehicle is the right fit within AutoBio. Why it Matters: Video has become a must-have for vehicle merchandising. Shoppers expect quick access to the information they need to make confident decisions. TradePending’s innovative solution aligns perfectly with our mission to elevate the car shopping experience. We’re thrilled to partner with them and look forward to helping their dealer network succeed #AutoMerchandising #TradePending #WheelsTV #AutomotiveInnovation #ModelVideoTestDrives
We're #hiring a new Software Developer in Carrboro, North Carolina. Apply today or share this post with your network.
6,380 followers
2d Edited
AutoBio just got a major upgrade. 🚗 We are so excited to announce WheelsTV is now integrated with AutoBio and our video tool. Book your appointment now with TradePending for NADA 2025 for the first hands-on look of this exclusive AutoBio integration. P.S. We’ll also have coffee and bourbon. Save your spot here: https://lnkd.in/gJ4VxTq7
6,380 followers
3d Edited
“We measure success by conversions and car sales. Our dealership spends $60,000 a month on advertising, including email campaigns, SEM, and third-party lead generators. Conversion rates are key for us, and TradePending helps improve our numbers." Congratulations to our January Partner of the Month, Matt Bowers CDJR! Read the full story here: https://lnkd.in/eHu6dmct
NAY-DUH? NAH-DAH? N-A-D-A? How do you say it? See you there? Booth 851. (This also reminds us of the great "pecan" debate: Is it pah-cahn or pee-can?)
TradePending reposted this
Did you catch the latest podcast episode? This is one you won't want to miss, especially if you're heading to #NADA2025Tune in for a sneak peak of the new products that TradePending is set to unveil at the NADA Show next week.
TradePending Launches New Products for NADA

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