TripleLift | LinkedIn (original) (raw)

Advertising Services

New York, New York 61,649 followers

TripleLift is a digital advertising platform at the intersection of creative and media.

About us

We're TripleLift, an advertising platform on a mission to elevate digital advertising through beautiful creative, quality publishers, actionable data and smart targeting. Through over 1 trillion monthly ad transactions, we help publishers and platforms monetize their businesses. Our technology is where the world's leading brands find audiences across online video, connected television, display and native ads. Brand and enterprise customers choose us because of our innovative solutions, premium formats, and supportive experts dedicated to maximizing their performance. As part of the Vista Equity Partners portfolio, we are NMSDC certified, qualify for diverse spending goals and are committed to economic inclusion. Find out how TripleLift raises up the programmatic ecosystem at triplelift.com.

Industry

Advertising Services

Company size

201-500 employees

Headquarters

New York, New York

Type

Privately Held

Founded

2012

Specialties

native advertising, in-feed advertising, programmatic advertising, OTT, connected TV, and advertising technology

Locations

Employees at TripleLift

Updates

61,649 followers
3d Edited
Yesterday, we had the privilege of sponsoring #CTVAdDays and hosting an insightful session featuring some of the industry's brightest minds. 📺 🧠 Here are some of the key takeaways from our panel discussion: ◾ As an industry, we must continue to ask ourselves: how can we elevate the daily TV viewing experience for consumers? ◾ Integrating the consumer viewpoint when evaluating new concepts and innovations will guide us in creating more impactful advertising strategies. ◾ Access to the right measurement tools will provide insight into the success of new formats, ultimately guiding the development of metrics needed to measure these formats at scale. Thank you to our panelists, Robert Coon, TripleLift, Samantha Primack, KINESSO, Phillip Lomax, MediaScience, Miles Fisher, Roku, and moderator Hunter Sparks, Vevo. More information on our CTV solutions ➡️ https://hubs.li/Q02Yf4wc0 #ctvadvertising #streaming #adtech
See you tomorrow at #CTVAdDays! 📺 🧡

61,649 followers
1w Edited
#CTVAdDays is right around the corner, and we’re so excited to be a sponsor. Don't miss our panel, "Achieving Maximum Impact: The Ideal Blend in CTV Advertising", and learn more about... ✅ How creative technology improves CTV ad experiences for both brands and publishers ✅ Ad experiences that maximize the capabilities of programmatic CTV beyond what’s available today ✅ The effectiveness of combining high-impact CTV with traditional ad spots Panelists: ▪️Robert Coon, TripleLift▪️Samantha Primack, KINESSO▪️Phillip Lomax, MediaScience▪️Miles Fisher, RokuModerated by Hunter Sparks, VevoNovember 13, 2024, 2:00 PM - 2:30 PM Eastern https://hubs.li/Q02X0CsZ0 #ctv #streaming #ctvadvertising #adtech #programmaticadvertising
61,649 followers
1w Edited
#CTVAdDays is right around the corner, and we’re so excited to be a sponsor. Don't miss our panel, "Achieving Maximum Impact: The Ideal Blend in CTV Advertising", and learn more about... ✅ How creative technology improves CTV ad experiences for both brands and publishers ✅ Ad experiences that maximize the capabilities of programmatic CTV beyond what’s available today ✅ The effectiveness of combining high-impact CTV with traditional ad spots Panelists: ▪️Robert Coon, TripleLift▪️Samantha Primack, KINESSO▪️Phillip Lomax, MediaScience▪️Miles Fisher, RokuModerated by Hunter Sparks, VevoNovember 13, 2024, 2:00 PM - 2:30 PM Eastern https://hubs.li/Q02X0CsZ0 #ctv #streaming #ctvadvertising #adtech #programmaticadvertising
61,649 followers
2w Edited
JUNTOs, our Latinx/Hispanic employee resource group, recently invited Fernando Romero, SVP, US Digital Advertising Sales, and Jeremy Varner, SVP, Global Programmatic Strategy & Operations, from TelevisaUnivision to speak to our team about their understanding of Hispanic audiences and how innovation in ad tech can help advertisers make meaningful connections with them. Thank you Fernando and Jeremy for joining us and sharing so many wonderful insights. Learn more about our commitment to a more equitable internet here ⬇️ 🔗 https://hubs.li/Q02WvZpr0
TripleLift Audiences deals are now available globally in Display & Video 360’s Marketplace, allowing for seamless activation directly from your exchange seat. Display & Video 360 is the first DSP Marketplace to include TripleLift Audiences-powered deals. These deals leverage diverse data sources and span a wide range of verticals, tentpole events, and purchase intent segments. Discover enhanced audience solutions that help you meet your campaign goals.https://hubs.li/Q02W9nW80 #adtech #programmaticadvertising #nativeadvertising #DSP #display #video
Last week, Yeshwanth Srinivasan was invited to speak at Texas Tech's AI Symposium to share his expert insights on the ethical and social impact of this rapidly evolving technology—as well as how we are leveraging it in our tech stack here at TripleLift. Check out his full session in the link below! ⬇ #ai #machinelearning #adtech

Vice President, Data Science and Engineering at TripleLift
3w Edited
Huge thank you to Dr. Eric Hequet and the Office of Research and Innovation at Texas Tech University, for inviting me to speak at the AI Symposium - https://lnkd.in/ep2zY-qE - on the `trivial` topic of “Future-Proofing Humanity: Navigating AI’s Ethical and Social Impact” no less! It was great to be back at my alma mater after nearly 17 years, sharing my experience and views on AI, from the fictional “The Great Automatic Grammatizator” to the real societal impacts of AI today, re-skilling to keep up with those changes, and prudent regulation mechanisms to ensure safe and open development without stifling innovation. To share it at the place that laid the foundation for my work in the field made it even more special. It was great to hear from lawmakers and other industry leaders on how they are preparing for the ways in which AI is upending our lives, and to share with them all the ways in which we are incorporating practical AI into our Tech and Creative stack here at TripleLift. As a proud alumnus, it was even more fantastic to hear from educators, on how they have quickly adapted to learning and teaching AI skills, and from researchers on how they have been applying AI, and its older, semantically similar, cousin - Machine Learning - to solving real-world problems in Agriculture, Bio-sciences, Aerospace, Defense, Education and Research. Thank you again, and here's to the future of learning
Future Proofing Humanity: Navigating AI's Ethical and Social Impact by Yesh Srinivasan

TripleLift | LinkedIn (original) (raw)

Advertising Services

New York, New York 61,649 followers

TripleLift is a digital advertising platform at the intersection of creative and media.

About us

Locations

Employees at TripleLift

Updates

https://www.youtube.com/

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