TrueCar, Inc. | LinkedIn (original) (raw)
Technology, Information and Internet
Santa Monica, California 41,335 followers
Car Buying Shaped to Your Life
About us
Founded in 2005, TrueCar has built a trusted brand and a strong reputation for providing consumers with useful tools, research, market context, and pricing transparency as they embark on their car-buying journey. The Company is bringing more of the purchasing process online by enabling consumers to find a new or used vehicle that is right for them, apply for financing, and sell or trade in their current vehicle. We partner with our Certified Dealers to help millions of consumers find the right new or used vehicle that meets their needs, delivering a great consumer experience that is personalized and efficient. Our people are our strength. We care deeply about our culture and creating an inclusive, casual, and fun workplace that is completely remote. We work collaboratively, across departments, fostering an environment where there’s open communication and recognition of hard work. TrueCar isn’t simply a place to have a job. It’s a company where you can grow your career and have a fulfilling, flexible role. We value the entrepreneurial spirit and encourage the TrueCar Crew to take ownership of both their projects and their careers. We’ve created a comprehensive benefits package that recognizes and rewards our TrueCar Crew's passion and effort. In addition to competitive compensation and 401(k) matching, we also offer personalized benefits including home office connectivity allowances, community impact days and matching donation program, a generous equity package for eligible positions, wellness reimbursements, and, because everyone needs an occasional recharge, an excellent PTO policy and 14 paid holidays.
Industry
Technology, Information and Internet
Company size
201-500 employees
Headquarters
Santa Monica, California
Type
Public Company
Founded
2005
Specialties
Internet Automotive, Automotive Pricing, and Internet Automotive Information
Locations
Employees at TrueCar, Inc.
Updates
- More leads, increased close rates and lower advertising costs — now that's the difference between a typical vendor and a trusted partner. TrueCar Marketing Solutions (TCMS) is customizing high performance marketing plans with auto dealers across the country utilizing data from its 7.5 million+ monthly high-intent car shoppers to deliver game-changing results. Need Proof? Look at our recent case study with one of our Atlanta dealer partners. They were facing a common problem: A small selection of vehicle models were generating the majority of site traffic & leads. So what to do about those less-popular cars that were starting to grow roots? Luckily, TCMS has a unique solution designed to help this common pain point. We developed a Private Targeted Offer and marketed it through our affinity partners to a specific military audience. This more strategic marketing approached helped drive more leads while also saving on ad spend and increased their brand affinity by aligning with the military community. What were the results? ✔️ 61% increase in leads on the targeted makes and models ✔️ 5x increase in average close rates on leads from TrueCar.com✔️ 50% reduction in cost per lead with TrueCar first party data Dramatic results like these are becoming common with TCMS. How? It’s all about what’s driving this powerful tool. Simply put, we have some of the best data in the entire auto-industry drawing from the fact that our shoppers are lower in the funnel and from our 250+ affinity partners. This allows us to create incredibly relevant and timely marketing campaigns that target in-market TrueCar shoppers wherever they are: on TrueCar's website, their email inbox, watching TV or scrolling through their social feeds. By enabling our dealers to connect with shoppers who are ready and eager to buy, we can dealers help move aging inventory, conquest competitive makes & models as well as keep service bays full. Want to learn more about partnering with TrueCar Marketing Solutions? Visit us at dealerportal.truecar.com.
- Meet your new favorite way to buy a car 😎 With TrueCar+, buy new and used cars 100% online. Even have it delivered to your door. Experience TrueCar+ today: bit.ly/4d1YqXS
- Do you ever feel like you need to just get outside and touch some grass? Well, working at TrueCar, that’s encouraged! 😎 Take a hike with one of our Crew Members and learn about some of our peoples’ perks.
- We work at #truecar - of course, we love our jobs and you can too! Check out our TrueCar Careers page for more information on how you can join the #truecarcrew.
- They say what happens in Vegas stays in Vegas, but the impact TrueCar can have on your dealership will definitely follow you home from #NADA! 😉 We are excited to be back in Vegas for the 2024 National Automobile Dealers Association (NADA) Show. Not only can you come find us at the show at booth #1421W, you'll see us lighting up the strip all weekend on the side of Resorts World Las Vegas 🤩 Stop by and say hi to us this weekend at #NADA2024 to see what TrueCar can do for you!
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Stock
TRUE
November 15, 2024
NASDAQ
20 minutes delay
Open
4.18
Low
4.015
High
4.18
Data from Refinitiv