TrueSense Marketing | LinkedIn (original) (raw)
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About us
TrueSense Marketing is a full-service, strategic, direct response fundraising agency and direct mail marketing company. We use insightful analytics, innovative strategies, and breakthrough creative execution to engage donors at every level in order to move them from transactional to transformational relationships with our nonprofit partners.
Industry
Fundraising
Company size
201-500 employees
Headquarters
Warrendale, PA
Type
Privately Held
Founded
1965
Specialties
Nonprofits, Nonprofit Marketing, Fundraising, direct-response fundraising, multi-channel fundraising, mid-level donors, sustainer donors, monthly donors, donor acquisition, donor retention, donor stewardship, digital fundraising, direct mail fundraising, telephone fundraising, online fundraising, fundraising creative, fundraising strategy, annual giving, and grateful patients
Locations
Employees at TrueSense Marketing
Updates
- We're proud to share this exciting news! A heartfelt congratulations to our very own John Thompson for being named the 2024 DMAW Hall of Leaders Honoree!
2,265 followers
2d Edited
Congratulations is due! DMAW is proud to announce the 2024 Hall of Leaders Honoree is John Thompson, Chief Creative Officer, TrueSense Marketing! John was surprised at a luncheon given in his honor by previous Hall of Leaders honorees. Celebrating with John, standing left to right with the year they received the award in parentheses is Allison Porter (2017), Avalon Consulting Group; John Bell (2023), MMI Direct; Pat Silver (2000), Silver Marketing; Roger Hiyama (2021); Jinny Fleischman (2008), retired and Greg Albright (2012), Moore Seated: Robert "Bob" Rudderow (2014), RHA Marketing; John Thompson; Catherine R. Lincoln, CAE, MA (1992), retired; Linda Fisher (1999), retired and Sherry Marshall (1997), retired. We hope many will join us on Wednesday, December 4 at Best of Direct to celebrate with John and others who will be recognized that evening #DMAW #Hall of Leaders Congratulations, John! - We're back from The Salvation Army Innovation Foundry at the KYTN DHQ in Louisville, KT! For our 3rd Innovation Foundry, we came together to collaborate and generate actionable items to help address the challenges we face around fundraising acquisition. Twelve clients, 12 TSM team members and Richard Geiger, Senior Vice President, Strategy and Innovation at Data Axle also came to present. It was a success!
- You're invited to grab a Quick Byte! Join Taryn Myers and Melqui Pires on October 10th for a 30-minute webinar, when they'll be discussing everything smart fundrasiers need to know about today's hottest media channels. #Nonprofits #Media #NonprofitTrends #Webinar
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Access this content and more in the LinkedIn app - Empower your donors with choice. Flexible giving options boost engagement and donations. From monthly subscriptions to one-time gifts, let supporters give their way.
- We're grateful for our time with Greater Pittsburgh Community Food Bank this week. Together, we're working to ensure all our neighbors have food for today, tomorrow, and beyond. Your dedication to supporting hunger relief inspires us. Thank you for this vital partnership in building a community where no one goes hungry!
- We just wrapped up "Paws and Effect: Digital Metrics and Donor Experience in Animal Welfare Fundraising and Beyond." Were you there? Catch more live and on-demand Quick Byte webinars by visiting https://tsm.pub/4dpgbPY
- 🚨 TODAY! 🚨 Our QuickByte webinar 🐾 Paws and Effect: Digital Metrics and Donor Experience in Animal Welfare Fundraising and Beyond is happening today, September 26, 2024, at 1:00pm est! Join Joe Frye, Integrated Strategy Director at TrueSense Marketing, and Salvatore Salpietro, Chief Community Officer at Fundraise Up, for an engaging 30-minute session on optimizing digital fundraising strategies. We'll cover: 📊 Key metrics to improve donor conversion 🌐 Strategies to boost online donations from your nonprofit’s website 💡 Best practices for measuring ROI on integrated digital fundraising efforts Even if you can’t make it live, register to get the recording delivered to your inbox after the event! https://tsm.pub/3THuNmZ
Paws and Effect: Digital Metrics and Donor Experience in Animal Welfare Fundraising and Beyond | TrueSense Marketing app.livestorm.co - Understanding donor motivation is vital to successful fundraising. Learn about different types of donor incentives and how to match them to your supporters' interests.
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7,809 followers
4d Edited
Incredible job! Christina Cruder presented at Blackbaud's #bbcon 2024. Thanks to all who joined our expert to discuss secure conversion tracking for digital advertising! - TrueSense Marketing reposted this
VP of Digital Operations at TrueSense Marketing. Dedicated to building an environment that allows talented people to do their best work.
5d Edited
Excited to be at #bbcon 2024 again this year, but MORE excited to hear Christina Cruder 's presentation this afternoon! Learn all about secure conversion tracking for digital advertising: 3:45pm in room 333 - don't miss it!
Join now to see what you are missing
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