Ivana Taylor - DIY Marketers | LinkedIn (original) (raw)

About

Hi! I’m Ivana, publisher of DIYMarketers.com where overwhelmed business owners &…

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Articles by Ivana

Stop Solving Problems and Start Building the Future
Jan 22, 2025

Stop Solving Problems and Start Building the Future

This essay was inspired by the Future Search Strategic Planning Method. Let’s face it: we live in a world obsessed with…

Have We Become Averse to Doing Hard Things?
Dec 7, 2024

Have We Become Averse to Doing Hard Things?

What do you hear when someone says something is going to be "hard"? I've been thinking about that recently because a…

Zoho CRM for Everyone: Putting the Customer Back in Customer Relations
Jun 20, 2024

Zoho CRM for Everyone: Putting the Customer Back in Customer Relations

There’s an ironic thing about CRM software; on the one hand, it’s designed to help salespeople move the sale forward…

Do Different Types of Businesses Need Different Marketing Tools?
Apr 24, 2023

Do Different Types of Businesses Need Different Marketing Tools?

Read the detailed article here The other day, I was having a conversation with a friend who owns a small business. She…

Jasper vs Content at Scale: Which one is "write" for you?
Feb 20, 2023

Jasper vs Content at Scale: Which one is "write" for you?

Content creator, know thyself. Is something that keeps coming up for me.

Champions for Change: Providing Meaningful Support for Small Businesses
May 14, 2021

Champions for Change: Providing Meaningful Support for Small Businesses

I’ll be honest: I love a good Target run as much as anyone. But I also wouldn’t want to be without all of the…

If Your Brand Were a Tree What Tree Would it Be
Jan 13, 2020

If Your Brand Were a Tree What Tree Would it Be

I stepped out onto my patio the other day and saw a young tree that we had planted there a couple of years ago. We…

Why I Don't Do Proposals
Aug 30, 2019

Why I Don't Do Proposals

Proposals are a waste of time How many proposals do you write each month? How many of them turn into new business? I…

Do You Know the Difference Between Speculating and Investing In Marketing?
May 2, 2018

Do You Know the Difference Between Speculating and Investing In Marketing?

In this morning's newsfeed I saw this article -- Warren Buffett explains one thing people still don't understand about…

Are Your Systems Undermining the Work Your Employees are Doing?
Dec 30, 2017

Are Your Systems Undermining the Work Your Employees are Doing?

It's IMPOSSIBLE for me to answer this survey. It's the wrong question.

Contributions

Activity

Experience & Education

DIY Marketers

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Publications

Marketing for Fitness Centers

DIY Marketers Apr 2015

Spotlight on, Shawn M. Miller, Managing Member of FLEX Fitness Centers in Holland, Michigan (and a marketing expert in his own right who helps small business owners become celebrities in their market). - See more at: http://diymarketers.com
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Holy Macro! Books June 1, 2006

The most powerful Microsoft Excel features that can be used to sort through data to produce meaningful marketing analyses are outlined in this manual. Marketing managers will learn the math functions to produce budgets and forecasts, and how to use survey analysis to quickly spot trends using pivot tables and other analysis tools. Ideas for launch schedules, life cycle management, and other date-related information are also presented.
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Projects

BrandLauncher Mentor

Jun 2016 - Present

When BrandLauncher clients need help with their branding, messaging and marketing systems and strategies, they reach out to me. I do in-depth-interviews with their customers, run them through a branding and messaging process, work with them to develop marketing strategies they can get excited about and help them implement in a way that frees them up to enjoy the business they've created.
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Bizapalooza and BizapaloozaChat

May 2013 - Present

Are you ready to rock your biz?! Bizapalooza started out as an annual virtual event and has grown into a bi-weekly tweet chat that reaches more than a million small business owners on Twitter.
Other creators
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