Jim Gilbert - Premo Natural Products, LLC | LinkedIn (original) (raw)

About

I have been in digital marketing since the beginning. Before that direct marketing, mail…

Articles by Jim

• Customer Service is SO Annoying (Tips to Make it Less So)
  Oct 21, 2022

Customer Service is SO Annoying (Tips to Make it Less So)

Don’t get me wrong, this post is really about great customer service. There will be tips, too.

• Customer Service is SO Annoying
  May 26, 2022

Customer Service is SO Annoying

Don’t get me wrong, this post is really about great customer service. There will be tips, too.

• Apple iOS 15, Privacy Issues, Why I Am Not Worried
  Jun 14, 2021

Apple iOS 15, Privacy Issues, Why I Am Not Worried

There has been a lot to say by marketers lately about Apple’s latest iOS 15 release and how it will harm, even destroy…

• Jim's Quarantine Diary 3/19/20.
  
  Mar 19, 2020

Jim's Quarantine Diary 3/19/20.

1. Efforts continue on my time machine.

• Marketing 101: Make ’Em an Offer They Won’t Confuse
  Jan 11, 2020

Marketing 101: Make ’Em an Offer They Won’t Confuse

Making offers. Those finnicky little things marketers do in order to generate an order.

• Starbucks – A Missed Revenue Opportunity with Clover Brewed Coffee
  Sep 26, 2019

Starbucks – A Missed Revenue Opportunity with Clover Brewed Coffee

Starbucks Clover – We hardly knew you..

• LinkedIn Written Recommendation Tips (and how many are too many? Not enough?)
  
  Apr 24, 2019

LinkedIn Written Recommendation Tips (and how many are too many? Not enough?)

I have over 70 written recommendations on my LinkedIn profile. Some people have told me that I have too many (nobody…

• Marketing During a Disaster Like Hurricane Irma: The Good and the Bad
  Sep 13, 2017

Marketing During a Disaster Like Hurricane Irma: The Good and the Bad

Marketers should be particularly aware of their marketing efforts during crises like Hurricane Irma. These times are a…

• Black Friday, Cyber Monday and Empty-Wallet Wednesday: A Tale of Two Shoppers
  Nov 28, 2016

Black Friday, Cyber Monday and Empty-Wallet Wednesday: A Tale of Two Shoppers

Friends and readers: I hope you all had a happy and safe Thanksgiving. I also hope you had a great Black Friday and are…

• My 10th Annual Preparedness Guide to Surviving a Disaster
  Oct 6, 2016

My 10th Annual Preparedness Guide to Surviving a Disaster

As I sit here in my Florida office awaiting the effects of Hurricane Mathew, feeling rather nervous about a cat 4…

Activity

Experience & Education

• Premo Natural Products, LLC

View Jim’s full experience

See their title, tenure and more.

Volunteer Experience

President, Chairman of the Board

Florida Direct Marketing Association, Inc

Jan 2013 - Jan 2016 3 years 1 month
Education
President of the oldest and most prestigious marketing trade, education and networking group in South Florida.
Leading team of all volunteer board members consisting of Florida's top marketers in a complete value proposition and branding makeover of the organization.
Lead 10 -12 marketing education and networking events per year from concept through execution.

Publications

• Return on Intelligence Column

Retail Online Integration Magazine Sep 2007

Since 2006 Author for Catalog Success, Emarketing + Commerce and Retail Online Integration Magazines. All Published by Target Marketing Group.
Wildly successful, first online blog for their publishing group, created the mold for other bloggers to follow.
See publication

Courses

• Creative and Media Strategies in Direct Marketing

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• Database Marketing

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• Principles of Direct Marketing Management

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Languages

• English

Native or bilingual proficiency

Organizations

• Florida Direct Marketing Association

President

Jan 2013 - Present

Recommendations received

• Mark Bernstein “In 2017 we hired Jim Gilbert to help us develop a go-to-market plan for our new digital transformation practice. That plan wound up being adopted as the overarching go-to-market strategy for the entire company. As Jim is a content marketing (and digital marketing) expert, I hired him to build out and execute our content marketing strategy - including email, blog posts and blog series, social media, case studies, web pages, event content, and more. Jim is a self starter, exhibited strong execution and leadership skills across multiple functions, and over the course of the next 18 months, produced a strong, cohesive body of work which drove engagement, web traffic and leads. Jim was a pleasure to work with and an incredible team team member. Jim wore many different hats and did an excellent job of contributing to the team moral. Jim needs little direction and also is very comfortable collaborating with team members. Jim is very good at thinking outside the box and coming up with creative ideas and solutions. We developed a rhythm that optimized work flows for our small marketing team. He brought his extensive marketing knowledge, mentoring ability and humorous personality to the team, which providing an overall enjoyable workplace experience for all of us. ”

More activity by Jim

• Enhancing Workplace Safety Through Situational Awareness: Tips for Staying Alert

Enhancing Workplace Safety Through Situational Awareness: Tips for Staying Alert

Liked by Jim Gilbert

• Ok all. Hit me up with your favorite SALES books and podcasts! I'll share some of my favorite marketing books, thought leaders, and podcasts later…

Ok all. Hit me up with your favorite SALES books and podcasts! I'll share some of my favorite marketing books, thought leaders, and podcasts later…

Liked by Jim Gilbert

• Blast from the past. Speaking at the DMA conference in Chicago 2013. Boy has social media changed in the last 11 years (and mostly not for the…

Blast from the past. Speaking at the DMA conference in Chicago 2013. Boy has social media changed in the last 11 years (and mostly not for the…

Shared by Jim Gilbert

• While Amazon Unboxed was a great event and I will be sending my thoughts later on today. I wanted to take a minute and say my favorite part of…

While Amazon Unboxed was a great event and I will be sending my thoughts later on today. I wanted to take a minute and say my favorite part of…

Liked by Jim Gilbert

• I'm Speaking at GURU Conference! (awkward if my speaker submission got rejected- just sayin) Tomorrow is GURU Conference! Thank you for the energy…

I'm Speaking at GURU Conference! (awkward if my speaker submission got rejected- just sayin) Tomorrow is GURU Conference! Thank you for the energy…

Liked by Jim Gilbert

• Sadly, with all the people coming back from hotels and shelters after Milton (and Helene), bed bugs might have come with you. Here is how to know…

Sadly, with all the people coming back from hotels and shelters after Milton (and Helene), bed bugs might have come with you. Here is how to know…

Shared by Jim Gilbert

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