Kory Marchisotto - E.L.F. BEAUTY | LinkedIn (original) (raw)

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Accomplished executive with progressive experience leading digital and traditional…

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Experience & Education

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Volunteer Experience

FIT Executive Mentor

Fashion Institute of Technology

2011 - Present14 years
Education
Mentors students through a 2-year program to give emerging executives additional opportunity and hands-on guidance to develop abilities and skills necessary for success in senior management roles.

Executive Mentor

Adweek

2021 - Present4 years
Mentees who earn their spot with one of the world’s top 100 marketing leaders are given the opportunity to share their unique challenges and leverage input from their mentor in their next career move. The program is purposefully designed to be short and targeted for the mentee’s specific career challenges to deliver maximum and immediate results.

Honors & Awards

Brand Innovators

Oct 2021
Named one of the 'Top 100 Women in Brand Marketing Class of 2021'.
The Brand Innovators Top 100 Women in Brand Marketing Awards celebrates the most influential, innovative, and powerful women, leading the advertising and marketing industry, at the helm of the largest and most iconic brands.

Campaign US

Jun 2021
Named one of 50 Trailblazing Marketers.
"The chief marketing officers on this list aim to capture the spirit of resilience, adaptability, diversity and innovation that the industry embraced this past year as the world turned upside down."

Business Insider

Jun 2021
Named one of "The 27 Most Innovative CMO's in the World in 2021".
"For the sixth year in a row, Insider identified a crop of top marketers at consumer brands who are rising to the occasion. They're meeting new challenges amid the pandemic while guiding their companies' responses on racial injustice issues."

Adweek

May 2021
Named one of 27 innovators who are unlocking the creative potential of social media.
"The Creator Visionary Awards celebrate innovators and influencers who are leaving an indelible mark on the world with their groundbreaking social media work."

Ad Age

Dec 2020
e.l.f. Beauty was chosen among 10 2020 Marketers of the Year for "thriving in the pandemic", "breakthrough marketing", and "business results driven by breakthrough advertising and smart strategic thinking".

WWD Beauty Inc.

Dec 2020
e.l.f. Beauty was one of 10 award recipients chosen.
WWD Beauty Inc. Awards honor the beauty industry's impact as a force for good during 2020. This year's awards honor and celebrate the leaders whose vision and commitment helped improve the lives of people around the world during one of the most tumultuous times in recent history.
The 2020 Beauty Inc. Awards, noted e.l.f.'s ability to "reposition our core brand for the Tik Tok generation, enter the clean make-up market with an…
e.l.f. Beauty was one of 10 award recipients chosen.
WWD Beauty Inc. Awards honor the beauty industry's impact as a force for good during 2020. This year's awards honor and celebrate the leaders whose vision and commitment helped improve the lives of people around the world during one of the most tumultuous times in recent history.
The 2020 Beauty Inc. Awards, noted e.l.f.'s ability to "reposition our core brand for the Tik Tok generation, enter the clean make-up market with an acquisition, and launch a line with superstar Alicia Keys."

Glossy

Dec 2020
Named to Glossy's 50 2020 list of fashion and beauty's biggest changemakers in the category of Industry Transformation. Glossy 50 honors industry leaders who rallied fellow executives, introduced fresh ideas, and remolded the fashion and beauty landscapes for the better.

Brand Innovators

Oct 2020
Brand Innovators featured CMO of the Week.

Chief Marketer

Oct 2020
Chief Marketer editorial series that profiles outstanding marketers whose leadership and campaigns are moving the needle for their brands. "These marketers are killing it for their brands." said Chief Marketer Staff.
One of 7 marketing leaders chosen for this series.

Adweek

Sep 2020
One of 10 Brand Geniuses chosen.
Adweek's Brand Genius Awards recognize the principal leaders behind the boldest and most imaginative marketing efforts. All honorees demonstrate a willingness to break with convention.
"By continuing to push the envelope and find new ways to tell their brands' stories, these mavericks have inspired everyone in the industry", said Adweek CEO Jeffrey Litvack.
"In a challenging year, we've seen these honorees beat incredible odds to produce…
One of 10 Brand Geniuses chosen.
Adweek's Brand Genius Awards recognize the principal leaders behind the boldest and most imaginative marketing efforts. All honorees demonstrate a willingness to break with convention.
"By continuing to push the envelope and find new ways to tell their brands' stories, these mavericks have inspired everyone in the industry", said Adweek CEO Jeffrey Litvack.
"In a challenging year, we've seen these honorees beat incredible odds to produce memorable work that has shaped our culture and society at large", said Lisa Granastein, Adweek's editor, SVP Programming. "We are humbled by their dedication".

AVA Digital Awards

Sep 2020
e.l.f. Cosmetics won 3 Platinum Awards from the AVA Digital Awards for our #eyeslipsface TikTok Campaign; Best Social Media, Best Digital Marketing, Best Viral Marketing

Business Insider

Aug 2020
Business Insider identified 25 CMO's to Watch in 2020. Their list recognizes the up-and-comers rethinking the status quo and reshaping marketing at established brands and challenger brands alike.
The chosen CMO's affected change at their companies and in the industry through data-driven marketing or breakthrough creative campaigns. They also met the unprecedented challenges of the pandemic by changing their campaigns and strategies.

WWD

Aug 2020
Beauty Inc. Ranks the most powerful and relevant brands of 2020.
e.l.f. Beauty was one of 15 brands listed within "The Established Players".

Vega Digital Awards

Aug 2020
e.l.f. Cosmetics was awarded Best in 2020 for Social Content & Marketing in the category Influencer Marketing for our annual e.l.f. Beautyscape initiative.

Glossy

Jul 2020

The One Show Awards

Jun 2020
e.l.f. Cosmetics won 3 Merit Awards for Branded Entertainment for our #eyeslipsface TikTok Challenge; Innovation, User Generated and Single Platform.
The One Show is one of the world's most prestigious award shows in advertising, design and digital marketing. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

ANA Reggie Awards

Jun 2020
e.l.f. Cosmetics is a 2020 Reggie Award silver winner in the Digital, Social or Mobile Marketing Campaigns for our #eyeslipsface TikTok campaign.

The Webby Awards

May 2020
e.l.f. Cosmetics #eyeslipsface TikTok campaign won the 2020 Webby Award and the 2020 People's Voice Award. The Webby Awards honor the best content on the internet.

Women in Retail Leadership Circle (WIRLC)

Feb 2020
One of 25 "Top Women in Retail" honored.
"These women have helped their companies grow and thrive in a hyper-competitive and challenged retail environment, built and managed great teams, implemented new strategic initiatives, mentored and sponsored colleagues and given back to the industry.

Forbes

Jan 2020
e.l.f. Cosmetics #eyeslipsface TikTok challenge chosen as 1 of 14 Social Marketing Campaigns that Ruled 2019 by 14 experts from Forbes Agency Council.

Creative Media Awards

Jan 2020
e.l.f. Cosmetics won 3 Creative Media Awards; 2019 'Best in Show', 2019 'Audio', and 2019 'New/Emerging/Experimental Media' awards for our #eyeslipsface TikTok challenge.

Peta Libby Awards

Dec 2019
e.l.f. Cosmetics won the 2019 Peta Libby Award for Best Cruelty-Free Cosmetics Company

Glamour UK

Sep 2019
e.l.f. Cosmetics was voted 2019 Best Vegan Make-up Brand after 1.7M votes to Glamour's Beauty Power List 2019

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