Lauren Pfeiffer - PepsiCo | LinkedIn (original) (raw)
About
Experience includes:
- Embedded with a client (a Top Olympic Partner) at the Rio 2016…
Activity
Experience & Education
PepsiCo
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Honors & Awards
PBNA Bruce Wayne Commercial Award
PepsiCo Beverages North America
Dec 2020
Each year, the PepsiCo Beverages North America Marketing department hosts the BEVVIES Awards which celebrates achievements by teams and individuals. I received the 2020 Bruce Wayne Commercial Award for embodying the PepsiCo Leadership Model (Setting the Agenda, Taking Others With You and Doing It The Right Way).
University of Michigan Leo Burnett Scholarship Award (MBA)
Leo Burnett Company
Jan 2019
The Leo Burnett Scholars Fund was established in 1980 by the Leo Burnett Company. The fund is designated for students enrolled in BBA, MBA, and PhD programs at the Ross School of Business at the University of Michigan who are specializing in advertising, marketing, or marketing communications.
https://michiganross.umich.edu/faculty-research/areas-of-study/marketing
PepsiCo Game Changers Innovation Competition Winner
PepsiCo
Dec 2018
https://pepsico.avature.net/gamechangerswinners?sf204294590=1
One of five students in the country named a "PepsiCo Game Changer." PepsiCo challenged students to "invent the ideal customer experience in the world of digitization" using innovative technology, connecting it to PepsiCo's Performance with Purpose agenda, and increasing consumer brand loyalty. I developed an idea for LIFEWTR utilizing augmented reality to connect consumers and artists. For the prize, I will attend Super Bowl…
https://pepsico.avature.net/gamechangerswinners?sf204294590=1
One of five students in the country named a "PepsiCo Game Changer." PepsiCo challenged students to "invent the ideal customer experience in the world of digitization" using innovative technology, connecting it to PepsiCo's Performance with Purpose agenda, and increasing consumer brand loyalty. I developed an idea for LIFEWTR utilizing augmented reality to connect consumers and artists. For the prize, I will attend Super Bowl LIII as PepsiCo's guest.
Dean's List
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May 2012
Named to Dean's List at Duke University
Shorty Award Winner - Dove "Dear Media #MyBeautyMySay"
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http://shortyawards.com/1st-socialgood/dove-dear-media
The Shorty Awards honor the best content creators and producers on social media. Dove's "Dear Media #MyBeautyMySay" campaign confronted media sexism. It won a Shorty Award for Hashtag and was a finalist for Integrated Campaign and for News & Media.
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