Shmuel Septimus - Eliot Center for Health & Rehabilitation | LinkedIn (original) (raw)

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As the Executive Director of Eliot Center for Health & Rehabilitation, I oversee the…

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Articles by Shmuel

Here's Why You Need Social Media for Your Nursing Home

Nursing homes need to take their online presence seriously. Now more than ever people are making decisions based on…

Marketing is Communication

Let’s not overcomplicate it. Marketing is not some complex system that is only available to a select few marketing…

CMS and Medicaid Must Reform to Save our Nursing Homes

The system is pathetically broken and will forever remain so until real changes are made in conjunction with the…

Use the Wheel; Don’t Reinvent it

For a long time, I defined professional success as defining, creating and selling the next wheel. Create the next…

Android VS Apple is no Longer a Question.

In the past Apple was synonymous with breaking the status quo, questioning norms and accepted standards to propel us to…

5 Essential Digital Marketing Tips for Nursing Home and Assisted Living Facilities

Marketing has changed dramatically in the last few years and it's time for the nursing homes and assisted living…

Online Reviews Matter for Nursing Homes and ALFs

Your online reviews significantly influence your resident's decision of coming to your facility or your competition…

Yes, You Need Instagram and Snapchat for Your Local Business

Have you wondered whether you need to begin taking Instagram and Snapchat more seriously for your business? Many people…

My 5 Biggest Mistakes Choosing My First Job

I'm going to be pretty straightforward and simply come out and tell you that I did not choose my job correctly. Let's…

Understanding Millennials; Is That Even Possible?

The common understanding of ‘mature professionals’ is that millennials are lazy. They don’t conform to the standard way…

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