Michael Toner - IR Filing | LinkedIn (original) (raw)

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Publications

CU Broadcast August 19, 2015

We invited Navy Federal's Social Media Manager, Michael Toner on the show to provide us with their secrets to social business success. A fascinating interview on a new way to hawk your wares. CU marketers: get out your notepads, as Michael gives us plenty of practical advice and examples.
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The Financial Brand May 2015

The path to social business isn’t always pretty, but taking advantage of technology and pairing it with the right resources and processes will produce a community that translates into real business results.
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Convince & Convert May 2014

Michael Toner, Social Media Manager at Navy Federal Credit Union, joins the Social Pros Podcast this week to discuss focusing on culture to perfect social media strategy, how he puts content first and foremost in his engagement with customers, and his plan to harness the power of internal brand ambassadors.
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Honors & Awards

ICMI Global Contact Center Awards

May 2016
Since 2009 we’ve been using social media alongside our members while continuing to provide direct member service via these channels. The increasing volume of member service inquiries has led our social media team to begin organizing for scale, including the need for more people and tools necessary to facilitate these social interactions.

PR Daily’s 2015 Digital PR and Social Media Awards

Sep 2015
It wasn’t the first time the Navy Federal Credit Union employed the #JoinTheFamily hashtag to build awareness and drive membership. But in its most successful campaign to date, the credit union was able to achieve its goals of building awareness of membership eligibility and increasing financial literacy through the content shared with users.

Web Marketing Association

Sep 2012
In less than three months, the CSC Digital Marketing team redesigned 12,414 pages across 33 countries, and on February 24th 2012, we unveiled a reconceived and redesigned CSC.com. The strategy of redesigning our website centered on highlighting the extensive domain expertise of our people and our global scale. By featuring original content and stories directly from our customers, CSC could quickly position itself as the leader in next-generation technology…
In less than three months, the CSC Digital Marketing team redesigned 12,414 pages across 33 countries, and on February 24th 2012, we unveiled a reconceived and redesigned CSC.com. The strategy of redesigning our website centered on highlighting the extensive domain expertise of our people and our global scale. By featuring original content and stories directly from our customers, CSC could quickly position itself as the leader in next-generation technology solutions.
http://www.webaward.org/winner.asp?eid=18349

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