Vanessa Strouse-Kenney - The E.W. Scripps Company | LinkedIn (original) (raw)

Jo Lambert “I am pleased to recommend Vanessa Strouse-Kenney, with whom I had the privilege of working with for more than four years. Vanessa consistently demonstrates exceptional leadership, creativity, versatility, and gets stuff done! She is not only an innovative thinker but also a true growth driver. Vanessa's ability to develop and execute comprehensive strategies is unparalleled, especially in complex environments. Her extensive knowledge in business operations, audience acquisition and engagement, partner management, monetization, and content creation was instrumental to our growth and successes. While at Verizon Media, one of her standout achievements was leading the launch of Yahoo Finance’s live bell-to-bell programming, while managing a strict budget and assembling a talented creative team and overseeing the development of a full live studio. Her role in overseeing the Connected Television and broadcast strategy was equally impressive, successfully launching the network on multiple platforms including Pluto, Samsung TV Plus, Roku, and Fios. Vanessa's responsibilities expanded multiple times during our time working together and she was ultimately promoted to oversee content strategy and audience development for all 14 Yahoo brands, where she successfully partnered with Sales to create new revenue streams. As General Manager for Engadget and Autoblog, she adeptly managed budgets, content, product, social, and marketing initiatives, driving significant audience and revenue growth for both brands. Vanessa is a valuable asset to any organization, and having first-hand experience working with Vanessa, I wholeheartedly recommend her for any leadership role. Her dedication, expertise, and results-driven approach will undoubtedly help drive your organization's growth.”