See here the 2024 LinkedIn Top Startups list, a data-backed ranking of the 50 emerging companies you should be paying attention to right now in the U.S. (original) (raw)

Today, we unveil LinkedIn's annual list of Top Startups, revealing the 50 emerging U.S. companies you should know now. These companies aren’t just growing fast and garnering attention from investors and jobseekers — they’re also shaping the future of their industries, whether it’s leveraging generative AI to automate legal tasks or establishing modern maternity clinics.

The list is built on exclusive LinkedIn data across four key pillars: employee growth; jobseeker interest; engagement within the company and its employees; and how well these startups have pulled talent from Top Companies. To be eligible, companies must be headquartered in the U.S., fully independent, privately held, have 50 or more full-time employees and be 5 years old or younger. You can learn more about our methodology at the bottom of this article.

Here are this year’s 50 Top Startups in the U.S. — and join the conversation using #LinkedInTopStartups.

All headcounts are provided by the companies, unless marked with an asterisk. Those headcounts are from LinkedIn data. All are rounded to the nearest five.

1. Perplexity

Full-time headcount: 100 | Headquarters: San Francisco | Year founded: 2022 | Most common skills: Machine Learning, User Experience (UX), Python | Most common job titles: Software Engineer, Research Engineer, Technical Specialist | Largest job functions: Engineering, Business Development, Information Technology | What they do: Perplexity is an AI-powered search engine that leverages natural language models to answer user queries. The AI unicorn rapidly built a loyal user base through its ability to deliver conversational, narrative responses — and its recent moves to launch a publishing program and enter the advertising space have further positioned it as a Google competitor.

2. Ramp

Full-time headcount: 850 | Headquarters: New York City | Year founded: 2019 | Most common skills: Social Media, Lead Generation, Machine Learning | Most common job titles: Software Engineer, Account Executive, Business Development Manager | Largest job functions: Sales, Engineering, Customer Success and Support | What they do: Ramp is a fintech company that streamlines financial operations for businesses through its expense management platform, corporate cards and payment solutions. Over 25,000 businesses have adopted Ramp’s services since its founding in 2019.

3. Cohere Health

Full-time headcount: 800 | Headquarters: Boston | Year founded: 2019 | Most common skills: Machine Learning, Medicine, Pediatrics | Most common job titles: Registered Nurse, Software Engineer, Healthcare Director | Largest job functions: Healthcare Services, Customer Success and Support, Engineering | What they do: Cohere Health uses AI to streamline and expedite prior authorization for healthcare services, aiming to enhance both patient care and administrative efficiency.

4. Headway

Full-time headcount: 585 | Headquarters: New York City | Year founded: 2019 | Most common skills: Dual Diagnosis, Mental Health Treatment, Case Management | Most common job titles: Marketing Associate, Psychotherapist, Software Engineer | Largest job functions: Healthcare Services, Marketing, Customer Success and Support | What they do: Headway connects patients with mental health care covered by their insurance through its platform and therapist network. Following its recent Series D funding, the company is valued at over $2.3 billion, with services now available in all 50 states.

5. Medallion

Full-time headcount: 225 | Headquarters: San Francisco | Year founded: 2020 | Most common skills: Licensing, Social Media, Software as a Service (SaaS) | Most common job titles: Software Engineer, Licensing Specialist, Account Manager | Largest job functions: Customer Success and Support, Sales, Engineering | What they do: Medallion’s platform automates manual tasks like credentialing and licensing for healthcare organizations, ultimately reducing administrative overhead and streamlining operations for provider networks.

6. Wiz

Full-time headcount: 1300 | Headquarters: New York City | Year founded: 2020 | Most common skills: Enterprise Software, Software as a Service (SaaS), Cybersecurity | Most common job titles: Strategic Sales Specialist, Software Engineer, Account Executive | Largest job functions: Sales, Information Technology, Engineering | What they do: Wiz is a cloud security platform that scans organizations’ cloud environments to identify and eliminate critical security risks. The Israel-born startup recently turned down a $23 billion acquisition bid from Google in favor of pursuing an IPO.

7. Charlie Health

Full-time headcount: 1500 | Headquarters: Bozeman, Mont. | Year founded: 2020 | Most common skills: Mental Health Treatment, Dual Diagnosis, Case Management | Most common job titles: Outreach Manager, Mental Health Counselor, Clinical Psychologist | Largest job functions: Healthcare Services, Community and Social Services, Human Resources | What they do: Charlie Health is a virtual health care provider focused on treatment for patients with mental health issues, primarily teens and adults. Its mental health services combine group, individual and family therapy — and are now available in 37 states.

8. Grow Therapy

Full-time headcount: 370 | Headquarters: New York City | Year founded: 2020 | Most common skills: Mental Health Treatment, Dual Diagnosis, Psychiatry | Most common job titles: Psychotherapist, Software Engineer, Mental Health Counselor | Largest job functions: Healthcare Services, Engineering, Marketing | What they do: Grow Therapy’s telehealth platform matches patients with licensed in-network therapists, expanding access to affordable mental health treatment and enabling therapists to grow their own practices in the process.

9. Bloom Nutrition

Full-time headcount: 65 | Headquarters: Venice, Calif. | Year founded: 2019 | Most common skills: Photography, After Effects (Adobe), Social Media Marketing | Most common job titles: Graphic Designer, Brand Representative, Influencer Marketing Coordinator | Largest job functions: Marketing, Sales, Arts and Design | What they do: Bloom Nutrition is a health and wellness company retailing supplements that include a daily greens powder, pre-workout powder and energy drinks. The California-based startup earned nearly $170 million in revenue last year — and credits part of that success to its investment in influencer marketing.

10. Inworld AI

Full-time headcount: 50 | Headquarters: Mountain View, Calif. | Year founded: 2021 | Most common skills: Unity, Game Development, Machine Learning | Most common job titles: Software Engineer, Machine Learning Engineer | Largest job functions: Engineering, Operations, Business Development | What they do: Inworld AI utilizes artificial intelligence to create virtual characters for video games and digital experiences. Following its latest funding round, which brought its valuation to over $500 million, Inworld became the most-funded AI and gaming startup.

11. Rinsed

Full-time headcount: 80 | Headquarters: New York City | Year founded: 2019 | Most common skills: JavaScript, Software as a Service (SaaS), Account Management | Most common job titles: Business Development Representative, Customer Experience Manager, Account Executive | Largest job functions: Sales, Customer Success and Support, Engineering | What they do: Rinsed provides CRM software specifically designed for car wash businesses, helping them manage customer relationships and streamline operations. The platform enables the businesses to track customer data, manage memberships, and improve communication to boost customer retention and efficiency.

12. Glean

Full-time headcount: 520 | Headquarters: Palo Alto, Calif. | Year founded: 2019 | Most common skills: Machine Learning, MATLAB, Enterprise Software | Most common job titles: Software Engineer, Strategic Sales Specialist, Business Development Representative | Largest job functions: Engineering, Sales, Business Development | What they do: Dubbed “Google for Work,” Glean is an AI-powered workplace search tool that helps employees quickly find information across internal apps and documents, enhancing overall worker productivity.

13. Happy Dad Hard Seltzer & Tea

Full-time headcount: 95 | Headquarters: Orange County, Calif. | Year founded: 2021 | Most common skills: Account Management, Marketing Strategy, Social Media Marketing | Most common job titles: Customer Service Manager, Sales Manager | Largest job functions: Customer Success and Support, Sales, Marketing | What they do: Happy Dad is a canned beverage company selling a range of low-carbonated and flavored hard seltzers and alcoholic drinks in 12 ounce-cans aimed to resemble beer cans. Founded by YouTube creators the Nelk Boys and the Shahidi brothers, the brand quickly gained popularity among Gen Z and young consumers with its simple branding, disruptive marketing and collaborations from Snoop Dogg to TGI Fridays.

14. Whatnot

Full-time headcount: 580 | Headquarters: Culver City, Calif. | Year founded: 2019 | Most common skills: Machine Learning, Mobile Applications, Kotlin (programming language) | Most common job titles: Software Engineer, Partnerships Manager, Customer Support Specialist | Largest job functions: Engineering, Operations, Customer Success and Support | What they do: Whatnot is a live-streaming platform that allows users to buy and sell collectible items through interactive auctions. The app connects buyers and sellers in real-time, making it easy to discover and acquire unique products while participating in live events.

15. Underdog Fantasy

Full-time headcount: 450 | Headquarters: Brooklyn, N.Y. | Year founded: 2020 | Most common skills: Android Development, Kotlin, Mobile Applications | Most common job titles: Software Engineer, Mobile Application Developer, Fraud Analyst | Largest job functions: Engineering, Product Management, Customer Success and Support | What they do: Underdog Fantasy is a sports gaming platform offering daily and season-long fantasy sports contests. The company recently invested $1 million to unveil GuardDog, a fund initiative aimed to support and scale innovation in responsible gaming.

16. Cyera

Full-time headcount: 170 | Headquarters: New York City | Year founded: 2021 | Most common skills: Enterprise Software, Cybersecurity, Strategic Partnerships | Most common job titles: Sales Engineer, Account Executive, Sales Director | Largest job functions: Sales, Operations, Business Development | What they do: Cyera is a cybersecurity company that helps businesses manage and secure their data by providing real-time visibility and control. The platform recently landed $300 million in funding, which it says it will use to expand its AI-powered security platform to address security challenges companies face amid the rise of generative AI technologies.

17. Bubble

Full-time headcount: 85 | Headquarters: New York City | Year founded: 2020 | Most common skills: Influencer Marketing, Content Creation, Social Media Marketing | Most common job titles: Brand Representative, Social Media Manager, Outreach Manager | Largest job functions: Sales, Marketing, Media and Communication | What they do: Bubble is a skincare brand that offers affordable, plant-based products tailored to teens and young adults. The brand has quickly achieved a cult following among Gen Zers with its colorful packaging and growth on social media platforms via its 40,000 brand ambassadors.

18. Feastables

Full-time headcount: 85 | Headquarters: Chicago | Year founded: 2021 | Most common skills: Strategic Partnerships, Social Media, Forecasting | Most common job titles: Sales Director, Customer Supply Chain Manager | Largest job functions: Operations, Marketing, Business Development | What they do: Feastables is a snack brand offering a line of healthier chocolate bars made with clean ingredients. The brand has gained attention for its marketing and giveaways aimed at Gen Z and millennial audiences.

19. Carbon Direct

Full-time headcount: 120 | Headquarters: New York City | Year founded: 2021 | Most common skills: Chemical Engineering, Sustainability, Renewable Energy | Most common job titles: Biology Director, Software Engineer, Engagement Manager | Largest job functions: Research, Engineering, Business Development | What they do: Carbon Direct assists businesses in reducing their carbon emissions through tailored carbon management and removal solutions. By providing actionable recommendations and tools, they help organizations measure, reduce and offset their carbon footprint to support their sustainability efforts and climate goals.

20. Pinecone

Full-time headcount: 185 | Headquarters: New York City | Year founded: 2019 | Most common skills: Machine Learning, Artificial Intelligence, JavaScript | Most common job titles: Software Engineer, Strategic Sales Specialist, Account Executive | Largest job functions: Engineering, Sales, Marketing | What they do: Pinecone is an AI-driven vector database platform that allows businesses to store, search and manage data efficiently — ultimately making it easier to connect company data with generative AI models.

21. CareYaya

Full-time headcount: 60 | Headquarters: Durham, N.C. | Year founded: 2022 | Most common skills: First Aid, Clinical Research, Cardiopulmonary Resuscitation (CPR) | Most common job titles: Patient Care Assistant, Home Health Aide, Childcare Provider | Largest job functions: Healthcare Services, Community and Social Services, Operations | What they do: CareYaya is a platform and marketplace that vets and matches college students to provide home-based care to seniors and children with special needs. The network of student caregivers offers services within a 30-45 minute drive of at least 28 universities.

22. Harvey

Full-time headcount: 155 | Headquarters: San Francisco | Year founded: 2022 | Most common skills: Strategic Partnerships, Corporate Law, Python | Most common job titles: Strategic Sales Specialist, Account Executive, Software Engineer | Largest job functions: Sales, Engineering, Business Development | What they do: Harvey is an AI platform built for lawyers and law firms to help automate a range of legal tasks — from consolidating research to drafting contracts. The company’s suite of products enables users to develop and interact with legal documents by using natural language instructions.

23. Typeface

Full-time headcount: 65* | Headquarters: Palo Alto, Calif. | Year founded: 2022 | Most common skills: Artificial Intelligence, Machine Learning, Data Structures | Most common job titles: Software Engineer, Machine Learning Engineer, Account Executive | Largest job functions: Engineering, Sales, Business Development | What they do: Typeface is an enterprise software company that leverages generative AI to create automated marketing campaigns. Founded by a former Adobe exec, the startup mainly supports large businesses in developing custom content tailored to specific audiences and platforms for social media campaigns, online merchandising, job postings and more.

24. Oula

Full-time headcount: 100 | Headquarters: Brooklyn, N.Y. | Year founded: 2020 | Most common skills: Medicine, Public Health, Patient Advocacy | Most common job titles: Nurse Midwife, Software Engineer, Care Coordinator | Largest job functions: Healthcare Services, Engineering, Business Development | What they do: Oula is a maternity clinic offering both in-person and virtual care from preconception counseling through a patient’s postpartum period. The company combines obstetrics and midwifery care to deliver a range of services from prenatal visits to virtual classes.

25. Beehiiv

Full-time headcount: 75 | Headquarters: New York City | Year founded: 2021 | Most common skills: HTML, Cascading Style Sheets (CSS), JavaScript | Most common job titles: Software Engineer, Customer Support Specialist, Account Executive | Largest job functions: Engineering, Customer Success and Support, Information Technology | What they do: Beehiiv enables creators and publishers to produce, monetize and grow their newsletters in an all-in-one publishing platform. Founded by former Morning Brew employees, the company now has over 20,000 newsletters and positions itself as a Substack competitor.

26. Bilt Rewards

Full-time headcount: 160 | Headquarters: New York City | Year founded: 2021 | Most common skills: Cascading Style Sheets (CSS), JavaScript, After Effects | Most common job titles: Software Engineer, Frontend Developer, Back End Developer | Largest job functions: Engineering, Business Development, Marketing | What they do: Bilt Rewards is a loyalty program that offers a credit card allowing members to earn points on rent payments. Members can then redeem points on future rent payments, travel bookings and other rewards.

27. Snorkel AI

Full-time headcount: 175 | Headquarters: Redwood City, Calif. | Year founded: 2019 | Most common skills: Machine Learning, MATLAB, Deep Learning | Most common job titles: Software Engineer, Machine Learning Engineer, Account Executive | Largest job functions: Engineering, Sales, Marketing | What they do: Snorkel AI is an AI development platform that enables companies — ranging from BNY to Wayfair — to create, customize and scale generative AI applications using their own proprietary data.

28. Equip

Full-time headcount: 500 | Headquarters: San Diego, Calif. | Year founded: 2019 | Most common skills: Pediatrics, Public Health, Nutrition Education | Most common job titles: Nutritionist, Patient Services Coordinator, Patient Access Representative | Largest job functions: Healthcare Services, Business Development, Research | What they do: Equip offers virtual treatment services for children, teens and adults with eating disorders — matching every patient with a five-person care team ranging from a registered dietitian to a licensed therapist.

29. Fora Travel

Full-time headcount: 70 | Headquarters: New York City | Year founded: 2021 | Most common skills: Travel Planning, Hotel Management, Photography | Most common job titles: Travel Advisor, Software Engineer, Product Manager | Largest job functions: Operations, Engineering, Marketing | What they do: Fora Travel is an online travel agency for personalized trip planning that also serves as a platform for travel advisors. The company’s advisor program offers tools and training for individuals seeking to build a travel booking business.

30. Midi Health

Full-time headcount: 250 | Headquarters: Los Altos, Calif. | Year founded: 2021 | Most common skills: Women’s Health, Obstetrics and Gynecology, Infertility | Most common job titles: Nurse Practitioner, Healthcare Assistant, Operations Manager | Largest job functions: Healthcare Services, Marketing, Operations | What they do: Midi Health is a virtual care clinic specializing in midlife women’s health, providing women with personalized care plans for menopause and perimenopause — including hormonal and non-hormonal medications, supplements and lifestyle coaching.

31. Figure

Full-time headcount: 130 | Headquarters: Sunnyvale, Calif. | Year founded: 2022 | Most common skills: Robotics, 3D Printing, MATLAB | Most common job titles: Mechanical Engineer, Software Engineer, Electrical Engineer | Largest job functions: Engineering, Business Development, Information Technology | What they do: Figure is developing an AI-powered robot that looks and moves like a human, designed for commercial use in fields across manufacturing, shipping and retail. It has buy-in from big names: Jeff Bezos, AI chipmaker Nvidia and OpenAI are all investors.

32. Character.AI

Full-time headcount: 105 | Headquarters: Menlo Park, Calif. | Year founded: 2021 | Most common skills: Machine Learning, Natural Language Processing (NLP), MATLAB | Most common job titles: Software Engineer, Research Engineer, Technical Recruiter | Largest job functions: Engineering, Human Resources, Marketing | What they do: Founded by former Google engineers, Character.AI is a chatbot designed to make conversations feel like you’re messaging with a real person or specific character.

33. Cadence

Full-time headcount: 165 | Headquarters: New York City | Year founded: 2020 | Most common skills: Critical Care Medicine, Electronic Medical Record (EMR), Machine Learning | Most common job titles: Nurse Practitioner, Registered Nurse, Software Engineer | Largest job functions: Healthcare Services, Information Technology, Customer Success and Support | What they do: Cadence is a telehealth provider that supports patients in managing chronic conditions like diabetes and congestive heart failure through remote monitoring of vital signs and integration with a patient’s medical history.

34. Haus

Full-time headcount: 75 | Headquarters: Mountain View, Calif. | Year founded: 2021 | Most common skills: Machine Learning, MATLAB, Pandas (Software) | Most common job titles: Software Engineer, Data Scientist, Customer Success Lead | Largest job functions: Engineering, Customer Success and Support, Sales | What they do: Haus specializes in data science tooling designed to help companies understand the scope and impact of their marketing efforts. Their clients include Sonos and Jones Road Beauty.

35. Ambience Healthcare

Full-time headcount: 80 | Headquarters: San Francisco | Year founded: 2020 | Most common skills: Machine Learning, Artificial Intelligence, Healthcare Information Technology (HIT) | Most common job titles: Product Manager, Software Engineer, Clinical Team Lead | Largest job functions: Engineering, Product Management, Healthcare Services | What they do: Ambience Healthcare leverages artificial intelligence to help clinicians with administrative work, including generating referral letters and summaries of medical visits. The technology is currently in use at healthcare systems like John Muir Health and Memorial Hermann.

36. Scribe

Full-time headcount: 60 | Headquarters: San Francisco | Year founded: 2019 | Most common skills: Machine Learning, TypeScript, User Experience (UX) | Most common job titles: Software Engineer, Customer Experience Manager, Transcriptionist | Largest job functions: Engineering, Sales, Marketing | What they do: Scribe is an AI-powered platform that helps users instantly create step-by-step guides of anything they’re working on, turning clicks and keystrokes into written instructions and screenshots for others to follow.

37. Redpanda Data

Full-time headcount: 200 | Headquarters: San Francisco | Year founded: 2019 | Most common skills: Mobile Applications, Lead Generation, Software as a Service (SaaS) | Most common job titles: Software Engineer, Account Executive, Strategic Sales Specialist | Largest job functions: Engineering, Sales, Marketing | What they do: Redpanda Data makes software for developers managing and processing real-time data streams that is still compatible with legacy data streaming platforms like Kafka. The startup is backed by major players, including Alphabet’s investing arm.

38. Xaira Therapeutics

Full-time headcount: 100 | Headquarters: San Francisco | Year founded: 2023 | Most common skills: Molecular Biology, Drug Discovery, Genetics | Most common job titles: Scientist, Researcher | Largest job functions: Business Development, Research, Operations | What they do: Xaira Therapeutics is a biotech startup leveraging artificial intelligence to research genomics and proteomics and develop new medicines. Industry veterans on its board include a former FDA commissioner and Nobel laureate.

39. Chainguard

Full-time headcount: 190 | Headquarters: Kirkland, Wash. | Year founded: 2021 | Most common skills: Enterprise Software, Software as a Service (SaaS), Strategic Partnerships | Most common job titles: Software Engineer, Strategic Sales Specialist, Sales Director | Largest job functions: Sales, Engineering, Marketing | What they do: Chainguard is a cybersecurity startup focused on securing customers’ open source software. The company recently hit unicorn status following a $140 million funding round, and customers include Canva and Hewlett Packard Enterprise.

40. Transcarent

Full-time headcount: 405 | Headquarters: Denver | Year founded: 2020 | Most common skills: Revenue Cycle Management, Benefits Administration, Medicine | Most common job titles: Software Engineer, Social Services Coordinator, Product Manager | Largest job functions: Engineering, Healthcare Services, Sales | What they do: Transcarent is a health tech company that aims to help employers save money on healthcare benefits. Transcarent’s digital platform connects users with telehealth services and answers questions about insurance coverage using generative AI.

41. Pave

Full-time headcount: 130 | Headquarters: San Francisco | Year founded: 2019 | Most common skills: Social Media, HTML, JavaScript | Most common job titles: Software Engineer, Business Development Representative, Account Manager | Largest job functions: Engineering, Sales, Human Resources | What they do: Pave is a digital platform that helps employers manage employee compensation through its database of aggregated salary data from over 7,500 companies. The platform offers enterprise tools for planning and benchmarking, and also allows employees to access compensation information in an effort to increase pay transparency.

42. Truveta

Full-time headcount: 305 | Headquarters: Bellevue, Wash. | Year founded: 2020 | Most common skills: Machine Learning, MATLAB, Public Health | Most common job titles: Software Engineer, Director of Product Management, Machine Learning Engineer | Largest job functions: Engineering, Information Technology, Research | What they do: Truveta aggregates electronic healthcare records from health care systems across the U.S. using large language models (LLMs). By providing de-identified medical data from more than 100 million patients in one place, the health-tech platform helps researchers gain insights into patient care and informs the development of new drugs and other medical interventions.

43. Gretel

Full-time headcount: 65 | Headquarters: San Francisco | Year founded: 2020 | Most common skills: Machine Learning, MATLAB, Python | Most common job titles: Software Engineer, Machine Learning Engineer, Applied Scientist | Largest job functions: Engineering, Marketing, Product Management | What they do: Gretel creates large, artificial datasets that can be fed to AI models to help organizations train and refine the models while protecting sensitive information — allowing engineers and businesses to preserve privacy and comply with data protection regulations.

44. Pulley

Full-time headcount: 75 | Headquarters: San Francisco | Year founded: 2020 | Most common skills: Social Media, Python, React.js | Most common job titles: Account Executive, Software Engineer, Human Resources Specialist | Largest job functions: Sales, Engineering, Marketing | What they do: Pulley offers equity management software for startups and private companies to help simplify the management of stock options, cap tables and equity plans.

45. Spotter

Full-time headcount: 205 | Headquarters: Los Angeles | Year founded: 2019 | Most common skills: Machine Learning, Mobile Applications, Social Media | Most common job titles: Account Management Director, Content Manager, Software Engineer | Largest job functions: Sales, Engineering, Business Development | What they do: Spotter invests in YouTube creators and helps them accelerate growth through its unique revenue-sharing model and various digital tools including Spotter Studio, which uses generative AI to review existing content and recommend new ideas.

46. Ignite Reading

Full-time headcount: 120 | Headquarters: San Francisco | Year founded: 2022 | Most common skills: Lesson Planning, Classroom Management, Child Development | Most common job titles: Reading Teacher, Customer Experience Manager, Software Engineer | Largest job functions: Education, Engineering, Customer Success and Support | What they do: Ignite Reading is an education platform that offers one-on-one, virtual tutoring to K-12 students. The company aims to improve literacy rates and reading skills in young children through interactive and personalized tech-driven methods often lacking in traditional classrooms.

47. Statsig

Full-time headcount: 95 | Headquarters: Bellevue, Wash. | Year founded: 2021 | Most common skills: Machine Learning, MATLAB, Python | Most common job titles: Software Engineer, Strategic Sales Specialist, Data Scientist | Largest job functions: Engineering, Sales, Arts and Design | What they do: Statsig is a product experimentation platform that provides teams with tools for running and analyzing experiments and insights on how different changes impact user behavior and engagement — ultimately helping companies optimize their products.

48. Array

Full-time headcount: 200 | Headquarters: New York City | Year founded: 2020 | Most common skills: Mobile Applications, JavaScript, User Experience (UX) | Most common job titles: Software Engineer, Business Development Representative, Account Executive | Largest job functions: Engineering, Sales, Information Technology | What they do: Array is a fintech company that provides credit and identity management and protection services to financial institutions, direct-to-consumer companies and employee benefits providers. The company focuses on customizable products that organizations can embed into their existing digital services to make them more user-friendly.

49. League One Volleyball

Full-time headcount: 90 | Headquarters: Hermosa Beach, Calif. | Year founded: 2020 | Most common skills: Strategic Partnerships, Social Media, Event Management | Most common job titles: Community Relations Manager, Marketing Manager | Largest job functions: Business Development, Operations, Community and Social Services | What they do: League One Volleyball is a female-founded womens’ volleyball organization with 54 youth clubs throughout the U.S. and a professional league launching in November 2024.

50. Jones Road Beauty

Full-time headcount: 115 | Headquarters: Montclair, N.J. | Year founded: 2020 | Most common skills: Makeup Artistry, Social Media Marketing, Event Planning | Most common job titles: Shop Manager, Customer Service Specialist, Customer Experience Manager | Largest job functions: Operations, Marketing, Customer Success and Support | What they do: Jones Road Beauty is a cosmetics company founded by Bobbi Brown that offers non-toxic, clean makeup products. The brand opened its first storefront in late 2021 — and has since expanded to five more locations.

You can check out the Top Startups in Australia, Brazil, Canada, France, Germany, India, Indonesia, Ireland, Italy, Mexico, Netherlands (Dutch & English), Saudi Arabia (Arabic & English), Singapore, Spain, Sweden (Swedish & English), Türkiye, the UAE (Arabic & English) and the UK.

Methodology

LinkedIn measures startups based on four pillars: employment growth, engagement, job interest and attraction of top talent. Employment growth is measured as percentage headcount increase over methodology time frame, which must be a minimum of 10%. Engagement looks at non-employee views and follows of the company’s LinkedIn page, as well as how many non-employees are viewing employees at that startup. Job interest counts the rate at which people are viewing and applying to jobs at the company, including both paid and unpaid postings. Attraction of top talent measures how many employees the startup has recruited away from any global LinkedIn Top Company, as a percentage of the startup’s total workforce. Data is normalized across all eligible startups. The methodology time frame is July 1, 2023 through June 30, 2024.

To be eligible, companies must be fully independent, privately held, have 50 or more full-time employees, be 5 years old or younger and be headquartered in the country on whose list they appear. We exclude all staffing firms, think tanks, venture capital firms, law firms, management and IT consulting firms, nonprofits and philanthropy, accelerators and government-owned entities. Startups who have laid off 10% or more of their workforce based on corporate announcements or public, reliable sources between July 1, 2023 and the list launch, are not eligible. These decisions are made by the LinkedIn News team based on company statements and/or reputable news outlets.

About company insights

*Company insights were sourced from LinkedIn Talent Insights. Data reflects aggregated public member data from active LinkedIn profiles in the relevant country and includes full-time employee profiles associated with the company on LinkedIn. We exclude members who identify as part-time or contractors. Headcounts are provided by the companies directly, unless otherwise noted with an asterisk. Those headcounts are based on LinkedIn data. All insights reflect a 12-month time period looking back from July 2024. Skills data was derived from measuring the most frequent skills among a company’s employees. Most common job titles represent the occupations that are most common within each company. Largest job function measures the function area most prevalent within each company.

Methodology and insights by: Alejandra Budar