Select Dashboard to view and act on benefits. Get started in Partner Center.
All partners gain a base level of benefits, such as optimization recommendations and PR support, upon publishing a transactable offer. Marketplace Rewards benefits are based on performance, allowing you to unlock additional benefits as your transactable sales grow. The more you scale, the more benefits you can access at each tier based on your Marketplace performance. Be sure to check out the Marketplace Best Practices Guide for more insights.
You must assign a company marketing contact in Partner Center, then activate desired sales and marketing benefits under the Marketplace Rewards tab. You’ll then receive follow-up support from the Marketplace Rewards team.
Benefit tiers are based on partners' Marketplace performance. Higher tiers offer greater benefits, such as additional Azure sponsorship benefits and dedicated engagement support. All benefits refresh every year on your anniversary date based on your performance in the trailing twelve months (TTM).
Software development companies publishing transactable offers, Teams Apps, and qualifying Business Applications in Teams Store, AppSource, or Azure Marketplace, are eligible for marketing and sales benefits, including Azure sponsorship benefits.
Marketplace billed sales offer an accelerated path to co-sell benefits by demonstrating Marketplace performance, which can include seller incentivization and access to customers' Azure commitments. Learn more