Don't miss the premiere of our new #Madeuthink TV advert tonight - and see if you can solve the riddle (original) (raw)

At 8.35pm on ITV1, during the X Factor ad break, The Mirror will be making you think and asking you to tweet the answer

Exciting: and The Mirror's new advert will make you think as well

Tonight the Mirror is to premiere its exciting new television advert.

Airing at 8.35pm, during The X Factor, the question we will be asking is: “Did we make you think?”

The commercial is part of our new brand campaign which launched last weekend.

It has included several thought provoking images which you may have spotted inside your paper over the past week, centring on the theme “Madeuthink”.

Tonight’s advert includes a riddle, so we’re setting you a “quickest # challenge” to help us make #madeuthink a trending topic.

If you answer the riddle, please tweet your answers to #madeuthink when you see it on air.

You may also spot that the main character in the advert is none other than Tice from Britain’s Got Talent, so make sure you watch at 8.35pm on ITV tonight – you don’t want to miss it!

In case you are out and forget to set your Sky+, don’t fear – the advert will be played again during Downton Abbey on ITV on Sunday and all through next week, so keep your eyes peeled!

#Madeuthink