SEO.com | The Essential SEO Tool for Effortless Insights (original) (raw)

Award-Winning SEO Case Studies

and Success Stories

Discover the impact of search engine optimization (SEO) with these SEO case studies. These success stories span industries
from business-to-business (B2B) to business-to-consumer (B2C) and demonstrate
how SEO can deliver real, impactful growth to businesses nationwide.

Challenges:

• Align marketing channels
• Improve organic visibility
• Grow organic lead generation

Solutions:

• Build omnichannel marketing strategy
• Target qualified search terms
• Improve on-page optimizations

Results:

• 236% increase in organic sessions
• 131% increase in organic form submissions
• Optimized marketing spend

KOA grows its organic revenue by 260%

KOA is the #1 campground in North America, with more than 500 locations. With WebFX, KOA aimed to reach more campers via search.

Challenges:

• Increase organic visibility
• Improve organic search revenue
• Create scalable strategy across franchises

Solutions:

• Develop custom strategy
• Target qualified search terms
• Create relevant SEO content
• Implement on-site conversion wins

Results:

• 260% increase in organic revenue
• 198% increase in organic transactions
• 150% increase in organic traffic
• 15% increase in organic conversion rate

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Challenges:

• Navigate rebrand
• Grow business beyond Mid-Atlantic
• Create aligned strategy across channels
• Improve lead generation across channels

Solutions:

• Develop omnichannel marketing strategy
• Manage social and email channels
• Target qualified search terms
• Launch supporting ad campaign

Results:

• 600% increase in email leads
• 113% increase in organic conversions
• 46% increase in organic users
• Expanded business to U.S., Europe, South America, and the Caribbean

Healthcare provider doubles its revenue

Merrimack Valley Psychological Associates provides counseling services to its local community. With WebFX, the organization aimed to serve more people in its community.

Challenges:

• Improve organic visibility
• Reach people in the local community

Solutions:

• Build healthcare marketing team
• Produce bottom-of-the-funnel SEO content
• Implement local search optimizations

Results:

• 2X revenue
• 6 new team members

Challenges:

• Get ecommerce store support
• Access experts in digital marketing
• Leverage analytics to power decisions

Solutions:

• Provide website maintenance
• Set up website analytics
• Create digital marketing strategy

Results:

• 100% increase in online sales

Auto manufacturer reduces CPL by 30%

CEMB USA is an auto manufacturer trusted by service centers across North and South America. With WebFX, CEMB aimed to grow its market share.

Challenges:

• Grow brand awareness
• Improve search visibility
• Grow sales qualified leads (SQLs)

Solutions:

• Build manufacturing-specific team
• Refresh existing SEO strategy
• Use conversion rate optimization
• Produce SEO content
• Set up return on investment tracking

Results:

• 130% increase in total ranking keywords
• 31% increase in organic leads
• 30% decrease in cost per lead (CPL)

Challenges:

• Establish a digital strategy
• Serve as the dedicated digital team
• Reduce dependency on word-of-mouth

Solutions:

• Create online strategy
• Provide full-service management
• Set up necessary tracking and analytics

Results:

• 248% increase in applications
• 110% organic traffic increase

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Packaging company grows form submissions by 103%

Great Northern provides trusted product packaging and merchandising solutions. With WebFX, the company aimed to grow its revenue.

Challenges:

• Build digital marketing strategy
• Increase reach
• Improve close rates
• Support recruitment

Solutions:

• Improve on-page, off-page, and technical SEO
• Leverage paid search for qualified queries
• Set up revenue reporting software

Results:

• 109% increase in organic traffic
• 103% increase in organic form submissions
• 31% increase in paid form submissions

Challenges:

• Grow brand awareness
• Improve lead generation
• Increase revenue
• Align digital marketing efforts

Solutions:

• Streamline marketing campaigns
• Develop digital marketing strategy
• Target relevant search queries
• Implement local SEO optimizations

Results:

• 40% increase in organic traffic
• 30% increase in organic goal completions

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The top digital marketing company behind SEO.com.

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Get a revenue-generating SEO strategy

For decades, WebFX (the team behind SEO.com) has developed search engine optimization strategies that have driven billions in revenue. In just the past five years, our clients have earned $10 billion in revenue through our SEO and marketing services.

Get a revenue-generating strategy for your organization by contacting us online today!