Techsponential (original) (raw)

Avi Greengart

Techsponential President Avi Greengart is one of the most sought-after consumer technology analysts, having led market research teams at GlobalData, Current Analysis, and JupiterResearch.

Avi is quoted regularly by the media, a noted speaker and moderator, and a featured columnist.

Latest Research

Nvidia has taken over Computex with the long-expected announcement of the RTX Spark for Windows. This report covers why Nvidia is getting back into Windows SoCs and what this means for Microsoft, Qualcomm, MediaTek, PC OEMs, Intel, AMD, and Apple.

Despite a brutal retail environment that has undone most retailers, Micro Center has found a successful formula to sell PCs and components in the U.S. I visited its most recently updated retail store in Patterson, NJ to find out what it’s doing differently.

Google pulled out most of its consumer-focused Android announcements into The Android Show ahead of this week’s Google I/O. Google has impactful ideas integrating AI in mobile, auto, and laptops, but that last one needs more explanation.

Services

Techsponential helps technology companies, carriers, and retailers sell more effectively by understanding tech adoption patterns, managing the competitive environment, and improving product launches.

Client engagements include:

Annual subscription for analyst inquiry, analyst council participation or regular presentations, and a customized feed market research reports with trend analysis, competitive analysis, and recommendations.
Project-based consulting for product planning, development, and launch. Examples include internal pre-launch product reviews, feedback sessions, message testing, and go-to-market strategic reviews.
Event speaker/moderator

Techsponential focuses on three key technology areas: Computing & Connectivity, Digital Home, and XR & Wearables. By combining insights into technology adoption patterns, trend analysis, and user experience, Techsponential helps companies make better strategic, product management, and go-to-market decisions.