Business Software and Management Tools | Wix.com (original) (raw)
Business tools to power your every move
Explore Wix’s business software and tools to simplify daily management tasks and grow faster.
Website creation
Create a complete business website that connects your products, services, customers and operations—all in one place.
Business website
Create a professional online website with integrated payments, a CRM, marketing tools and much more, on one powerful platform.
Website templates
Launch faster with industry-specific website templates that include built-in layouts, are professionally designed and fully customizable.
Explore Website Templates
Multilingual websites
Manage and maintain multilingual versions of your site in over 130 languages with centralized translation management.
AI website builder
Go from prompt to a business-ready website. Aria, your built in AI agent expertly guides you, customizes anything and keeps you moving.
Business solutions
Manage every part of your business with online tools that meet your goals.

Online store
Sell products across multiple channels online and manage inventory orders and global payments from one centralized dashboard.

Scheduling software
Offer services and manage your bookings, payments and staff with automations to fill your schedule and reduce no-shows.

Lead management system
Capture inquiries through custom forms and track prospects visually through automated pipelines to convert leads into paying clients.

Online portfolio
Build credibility with customizable portfolio layouts that highlight your expertise and organize work into professional collections.

Blog
Publish content and build authority with built-in SEO tools and community features that drive organic traffic and conversions.

Online programs
Deliver structured learning through courses and quizzes and track progress straight from your business dashboard.

Events
Create in-person, online or hybrid events. Sell tickets and manage guest lists with automated notifications and promotion tools.

Restaurants
Accept online orders for pickup or delivery and manage reservations, loyalty programs and more—all from one system.
Centralize your operations with management tools for your online business, so you can focus on what matters.
Operations and automated workflows
Calendar management
Centralize your availability with a syncing tool that combines personal calendars to prevent double bookings and simplify scheduling.
Tasks and reminders
Stay organized with personal task lists linked to your customers, interactions and meetings so you never miss a critical business deadline.
Automations
Eliminate repetitive manual tasks by setting up trigger-based workflows for confirmations, payments, follow-up emails and more.
Paystub calculator
Save time on payroll by generating professional paystubs with salary and deduction breakdowns for your employees.
AI business agents
Aria, expert AI agent
Manage and optimize your business with expert guidance. Get help with daily operations, generate content, marketing and more.
AI Custom Agent
Automate multi-step tasks like recovering abandoned carts and collecting payments with a proactive agent that runs 24/7.
Operations and visibility
Dashboard
Access a unified control center to access key actions, business tools and monitor real-time performance metrics.
Analytics
Get reports on everything—sales, customer behavior, bookings, inventory, finances and more to make smarter business decisions.
Roles and access
Protect sensitive data by assigning custom access levels and defining team responsibilities with full site control.
Wix Owner App
Run your business from anywhere with full operational control on mobile and make quick business decisions using live insights.
Customer engagement
Build lasting relationships with customer management tools to capture leads, automate work and communicate at every stage.
Customer CRM and lead management
CRM
Centralize all customer data and interaction history in one platform to manage your relationships across the entire lifecycle.
Automated sales pipelines
Move deals forward automatically with a visual sales pipeline that tracks opportunities and triggers tasks, reminders and next steps.
Leads management system
Organize and track leads from first inquiry to conversion, all in one place—connecting communications, proposals, invoices and more.
Juno, AI Front Desk Agent
Use Juno to prioritize conversations, suggest replies, analyze customer interactions and help you improve engagement and revenue.
Forms
Create tailored forms to capture info and automatically sync every submission to your contacts and business workflows.
Contacts
Automatically collect and organize customer details with profiles, activity history and grouping options for targeted communication.
Conversations and customer communication
Inbox
Manage messages from chat, email and social in one place—respond faster with AI suggestions and send links and payments directly.
Live chat
Message visitors in real time from your site or app to convert interest into sales plus capture leads 24/7 through automations.
AI site chat
Get 24/7 automated support using your site’s own content to answer visitor questions and help customers complete their order.
Business phone number
Get a professional number for calls and texts to keep your personal life separate while managing business on any device.
Branded email address
Build instant credibility with a custom domain email and manage meetings, files and client emails in one organized space.
SMS marketing
Send automated SMS messages like promotions, reminders and updates to reach customers at the right time.
Relationship building
Community
Create a branded space for members to connect and increase long-term loyalty through exclusive discussions and content.
Referral program
Turn customers into promoters by automatically rewarding referrals to drive new acquisition through trusted word-of-mouth.
Loyalty program
Reward repeat business with a points-based system that boosts customer lifetime value with coupons and exclusive perks.
Payments and finance
Get paid your way with online payment solutions that streamline everything from checkout to POS, business banking and more.
Payments
Accept online payments
Connect with over 70 global providers to securely accept credit cards and digital wallets through one unified dashboard.
Accept cryptocurrencies
Expand your reach by accepting Bitcoin and other digital currencies through specialized gateways that connect to your site.
Payment links
Create secure links to collect payments for any product or service via email, SMS or social media even without an online store.
BNPL
Increase conversion rates by letting customers split their purchases into smaller installments while you receive the full amount upfront.
Tap to pay
Accept contactless in-person payments directly on your mobile device at pop-ups or events without needing any extra hardware.
Charge with saved cards
Speed up repeat purchases by securely charging stored cards for subscriptions or follow-up orders with your customer’s consent.
Gift cards
Generate immediate cash flow by selling digital gift cards that customers can redeem for products or services online and in person.
Chargeback dispute mechanism
Protect your revenue by managing notifications and submitting evidence directly from your dashboard to resolve transaction disputes.
POS
POS register
Run your online and in-store sales from one system, syncing inventory, orders, payments and staff management.
POS hardware
Run a professional checkout with connected card readers, tablets and scanners that sync your physical sales and site data.
POS Go
Sell anywhere with a portable touchscreen that lets you browse products and process secure payments at events or on the move.
Mobile POS App
Turn your phone into a mobile register to sell products, services, tickets and gift cards, and keep your inventory updated from any location.
Invoices and proposals
Invoice software
Get paid faster by sending professional invoices and tracking their status directly from your dashboard or the mobile app.
Quotes and proposals
Close deals faster with professional price quotes and proposals that clients can sign digitally before they turn into ready-to-pay invoices.
Subscriptions
Memberships and subscriptions
Generate recurring revenue by selling plans that bundle your services and exclusive content into automated billing cycles.
Banking
Wix checking
Access your earnings instantly with a business checking account that includes a debit card and eliminates traditional transfer delays.
Hear why businesses choose Wix
See how real managers use Wix’s business software to run smarter, sell more and grow with confidence.
״Since launching my website to the public, it’s been a breeze being able to see live analytics, collecting payments and finalising orders.״
״It has all the tools I needed to scale, and all in one place. Not to mention the features and apps are extremely easy to learn.״
״I love that I can make easy adjustments in the mobile application and every order sends an alert to my phone.״
״I want to spend time creating and less time managing the business side of things. Wix gives me that freedom and makes it easier for me to sell my work.״
״Wix has helped me show up in Google searches, book more clients, and create a polished, trustworthy space to showcase my work beyond social media.״
״Wix is central to how I plan, structure and communicate. I'm expanding my online store, developing a blog and newsletter and using my site as a space where storytelling and business meet.״
Kristina Supernova
studiokristinasupernova.com
״There are so many features I love, including integration to my accounting software saving hours and dollars in that space״
Marketing tools
Grow your audience and drive sales with online marketing tools integrated directly into your management software.
Search visibility and discovery
SEO
Optimize your site so it appears in search engines like Google with built-in tools for keyword research and performance tracking.
AI visibility and GEO
Track and improve how your site appears across LLMs like ChatGPT, compare competitors and identify new growth opportunities.
Campaigns and marketing channels
Paid advertising
Create, track and optimize Google and Meta ad marketing campaigns directly from your dashboard to drive traffic, leads and sales.
Social media marketing
Create and schedule posts across all major platforms and manage it all from one dashboard to grow brand awareness and engagement.
Email marketing
Design, send and track branded campaigns using templates or an AI builder to promote offers and build long-term customer relationships.
AI marketing agent
Save time with an AI agent that builds a personalized marketing strategy, creates content and schedules campaigns for you.
Promotional tools
Free trials
Reduce signup friction by letting customers experience your services risk-free before their automated billing cycle begins.
Coupons and discounts
Increase sales and reward loyal customers by creating targeted coupon codes or automatic discounts for any product or service.
Analytics
Branding and creative assets
Logo maker
Create a professional brand identity quickly with an AI tool that generates custom logos and visual assets for digital and print.
Business name generator
Discover creative name ideas for your business and check domain availability instantly to speed up your online business's launch.
Business card generator
Design and order branded business cards using customizable templates that integrate your logo for a consistent professional look.
POD
Sell custom branded merchandise without holding inventory by using integrated print-on-demand services for automated fulfillment.

Integrations and apps
Wix Owner App
Manage orders, bookings and customer communications, plus manage business operations from anywhere using a powerful mobile app.
Member Apps
Build a community where customers can book services, buy products, chat and more through a dedicated, branded member app.
App Market
Extend your site’s capabilities by choosing from 800+ professional apps designed to help your business grow and succeed online.
Third party integrations
Easily integrate your business and marketing tools or add new ones from the Wix App Market to keep all your operations synchronized.

Infrastructure
Website domain
Claim a custom domain with DNS included to look professional online and manage everything easily through your Wix account.
Web hosting
Keep your site fast with free multi-cloud hosting and a global CDN delivery that gives your site 99.99% uptime, even when traffic spikes.
Security and reliability
Protect your business with enterprise-grade security on a reliable infrastructure, with SSL and continuous monitoring that keeps your site fast and safe.
Accessibility
Create a website that’s inclusive by design with accessibility tools that help you optimize headings, captions, alt text and language for all users, on any device.


How to use Wix's business software
Follow these six simple steps to create a business-ready website today.
- Create your business website
Start with AI or a template, then customize your pages and branding to get your business online quickly. - Add the right tools for your business
Pick the features your business needs—like a store, bookings or memberships—right from your dashboard. - Manage customers and operations
Capture leads, track contacts and organize your workflows using a built-in CRM, calendar and automation tools. - Set up payments and pricing
Connect payment providers, create invoices and pricing plans to start accepting payments online or in person. - Promote your business
Reach new customers with email campaigns and social posts plus use SEO tools to grow your brand visibility. - Track, learn and improve
Use analytics and AI insights to see what’s working and make smarter decisions for your business.
Take the leap like millions before you
See why the world’s most ambitious brands choose Wix and join a global community who have already brought their vision to life with success.
Make the right choice for your business
FAQ: Business software and management tools
What is business software?
Business software is a collection of digital tools and applications that help you manage your operations, increase productivity and measure performance. From automated marketing to inventory tracking, the right software lets you streamline complex tasks and scale your business more efficiently.
What are business management tools?
Business management tools are professional resources that support, improve and automate your daily operations. These tools include:
- CRM systems to manage customer relationships
- Financial dashboards to track performance
- Task managers to organize workflows
They give business owners full control over operations, staff and customer interactions from a single interface.
How can Wix’s software and tools help me?
Wix provides an all-in-one ecosystem that helps you manage multiple aspects of your business without needing external software. With Wix, you can:
- Capture leads and manage customer data
- Accept payments globally
- Automate email marketing campaigns
- Track site analytics and more
By centralizing these workflows, Wix reduces the need to switch between multiple platforms.
Are these management tools suitable for a small business?
Yes. Wix software is built with small businesses in mind. It combines powerful automation and enterprise-grade infrastructure with an easy-to-use interface. This makes it ideal for online businesses that want to professionalize their brand and scale operations as they grow.
I have a multi-location business. Can I make use of these tools?
Absolutely. Wix’s business software and tools are designed for multi-location businesses. You can:
- Manage inventory for each location
- Maintain separate customer bases, promotions, and stock levels
- Oversee your entire enterprise from one dashboard
This gives you centralized control while keeping each branch independent.
What is the best business software?
The best business software depends on your goals, industry and operational needs. Effective solutions integrate your front-end website with your back-end management seamlessly. For custom recommendations, contact Wix Sales to find the tools that fit your business model.
How can I choose the best management tools?
Start by identifying the pain points in your daily workflow. Look for an all-in-one platform that offers:
- Scalability and flexibility
- Ease of use and clear data insights
- Native integrations with other tools
- The ability to add features like online bookings or SEO tools as your business grows
These factors help ensure your tools evolve with your business.
What if my industry is not listed here? Can I still use these tools?
Yes, these tools were designed so anybody with a business, especially an online business, can utilize them to help with regular business operations and management. While we offer tailored solutions for specific industries like retail or fitness, our core set of business software and management tools is versatile enough to be a good fit for any professional service or creator.
Does Wix offer free business software?
Yes. All core Wix business software and management tools are available to explore for free. To use specific professional features—such as accepting online payments, connecting a custom domain or launching advanced marketing campaigns—a purchase of a premium plan is required.
Can I use the management tools for HR and staff management?
Yes, Wix business management software includes a variety of staff and team management tools. It can help with various aspects of HR, including assigning custom roles and permissions, managing staff shift calendars and tracking individual sales performance through our integrated POS system.
Are there any business tools for large enterprise use?
Yes. Wix provides enterprise-grade solutions designed for large-scale operations. This includes multi-site management, advanced security certifications, custom API integrations and dedicated support. Our infrastructure is built to handle high-volume traffic and complex data requirements with a solid 99.99% uptime.
I have a website on a different platform. Can I still use Wix business software?
For the best experience, we recommend migrating your site to Wix so CRM, payments and business tools work seamlessly together. This ensures your business management tools, CRM and payments work together flawlessly. However, you can use specific Wix tools, like our online scheduling or professional mailbox, alongside an existing site, or use our headless commerce solutions to integrate Wix features via API.
I have a business app. Can I integrate it with Wix software and tools?
Yes. Wix supports integration with hundreds of third-party apps through the Wix App Market. For proprietary or custom-built software, our Velo platform and open APIs allow you to create seamless integrations, ensuring your existing tech stack communicates perfectly with your Wix dashboard.