Online Digital Marketing Course (AI First with 100% Job Support) (original) (raw)

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Hariom

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Abhay

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Lakshit

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Manthan

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Gauri

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Priya

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Ahmad

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Yogesh

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Abhishek

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Hariom

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Laxmi

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Pankhuri

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Abhay

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Lakshit

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Manthan

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Gauri

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Priya

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Ahmad

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Yogesh

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Program Highlights

Learn what 99% Marketers are not doing.

Hands-on, AI-Integrated Curriculum

Hands-on, AI-Integrated Curriculum

Curriculum

Hands-on, AI-Integrated Curriculum

Learn by running real campaigns, solving real marketing challenges, and using AI-powered tools to market smarter.

Guided by Marketers Who’ve Been There & Done That

Guided by Marketers Who’ve Been There & Done That

Mentorship

Guided by Marketers Who’ve Been There & Done That

Learn directly from growth leaders of Top Companies, with decades of experience.

Case Studies & real-world Marketing Challenges

Case Studies & real-world Marketing Challenges

Learn By Doing

Case Studies & real-world Marketing Challenges

Go beyond theory, build, launch, and optimize a campaign from scratch.

Job-Ready with WsCube Placement Support

Job-Ready with WsCube Placement Support

Placements

Job-Ready with WsCube Placement Support

Your career journey gets full-stack support from application to offer.

Hands-on, AI-Integrated Curriculum

Upgrade Your data Analytics Career with AI

Success Stories of Our Alumni

Our alumni now drive campaigns, manage brands, and lead growth in top agencies, startups, and global companies, with massive jumps in skills, salaries, and success.

Under WsCube’s Mentorship

Transformed

Curriculum at a Glance

Designed with insights from industry hiring managers & AI-driven industry demands.

Milestone

1

- Duration:

2 weeks

This milestone builds the foundation of digital marketing by covering core concepts such as audience research, consumer behavior, branding, and funnel thinking. Learners will also create professional websites and conversion-focused landing pages using WordPress, aligning digital assets with real business and marketing objectives.

Week 1

Digital Marketing Foundation & AI Mindset

Week 2

Website & Landing Page Design

Project:

Brand & Digital Marketing Strategy for a Local Business

Collaborate with a local restaurant or café to analyze customers, competitors, and brand goals. Build a marketing brief, define brand positioning, and design an AI-powered digital marketing strategy with clear funnels and KPIs.

Website & Landing Page Setup for a Business

Build a website and lead-focused landing page for a local business or EdTech brand. Configure WordPress, design pages, manage content, and create a conversion-oriented landing page using AI-assisted ideas.

Case Study

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Swiggy Instamart

Analyze how Swiggy Instamart leveraged deep consumer insights, speed-driven positioning, and funnel-led digital marketing to build one of India’s fastest-growing quick commerce platforms.

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Nykaa

Understand how Nykaa uses a well-structured website, content hierarchy, and conversion-focused landing pages to build brand trust, guide user journeys, and convert visitors into customers at scale.

Milestone

2

- Duration:

5 weeks

This milestone focuses on building strong organic visibility through modern SEO and AEO practices. Learners will work on keyword strategy, on-page and technical SEO, content optimization, analytics, and live brand projects to understand how businesses drive long-term traffic and search dominance in the AI-driven search ecosystem.

Week 3

Introduction to SEO

Week 4

On-Page SEO

Week 5

Technical SEO

Week 6

Web Analytics & Monitoring

Week 7

SEO Live Brand Projects

Project:

Local SEO Optimisation for a Home Cleaning Service Business

To enhance the local online visibility of a home cleaning service business through the use of SEO techniques, market research, keyword planning, website optimisation, content enhancement, and Google Business Profile optimisation, enabling the generation of local leads and an increase in service inquiries.

SEO Strategy for a Fintech SaaS Platform with Learning Content

To scale organic traffic and product adoption using SEO through product pages, blogs, and business education content.

Case Study

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Myntra

How Myntra Dominates No.1 Position on Google for 64,000+ Keywords

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HealthKart

Study how HealthKart applies on-page SEO best practices and authority-driven content to scale organic visibility in the competitive health and fitness market.

Milestone

3

- Duration:

4 weeks

This milestone covers organic social media growth, content strategy, video marketing, influencer campaigns, and community-led branding. Learners will create platform-native content, work with creators, and design content-led growth systems to build reach, trust, and engagement across multiple digital platforms.

Week 8

Social Media Marketing Fundamentals with AI

Week 9

Platform-Led Growth & Social Media Management

Week 10

Content Marketing

Week 11

Influencer & Creator Marketing

Project:

Organic Social Media Launch System (D2C Brand)

Build a 30-day organic social media launch plan for a D2C brand, including platform selection, content calendars, reel ideas, captions, and DM-based lead flows. Learn how to convert organic reach into engagement and leads using real Instagram and Facebook strategies.

YouTube-Led Authority & Traffic Growth Plan

Create a YouTube-first growth strategy using long-form videos and Shorts, supported by LinkedIn, X, and Pinterest distribution. Define video ideas, hooks, titles, and cross-platform plans to drive reach, authority, and consistent discovery.

Case Study

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Mamaearth

Analyze how Mamaearth built a D2C brand using Instagram-led organic growth and the Meta ecosystem to drive awareness, engagement, and conversions without relying only on paid ads.

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Groww

Analyze how Groww uses YouTube, LinkedIn, and X to build authority, educate users, and drive long-term organic growth through platform-specific content strategies.

Milestone

4

- Duration:

7 weeks

This milestone is dedicated to paid marketing and growth optimization across Meta, Google Search, Display, YouTube, and e-commerce platforms. Learners will plan, execute, track, and optimize performance-driven campaigns using real tools, conversion tracking, and data-backed decision-making frameworks.

Week 12

Introduction to Meta Ads

Week 13

Meta Ads Campaign Structure

Week 14

Meta Ads Conversion Tracking

Week 15

Google Search Ads

Week 16

Google Display & Video Ads

Week 17

Conversion Tracking

Week 18

Ecommerce Ads

Project:

Sales Campaign Setup with Conversion Tracking for Namhya Foods

Set up a conversion-focused Google Ads sales campaign for Namhya Foods by configuring conversion actions, integrating tracking via Google Tag Manager, and enabling remarketing audiences. Learners will connect GA4 with Google Ads and activate AI-driven campaign types to optimize performance across the funnel.

Amazon Sponsored Ads Campaign for Ethikonline

Set up and optimize an Amazon Sponsored Ads campaign for Ethikonline to drive product visibility and sales. Learners will perform Amazon keyword research, structure sponsored campaigns, optimize bids and creatives, analyze reports, and improve performance using data-driven optimization techniques.

Case Study

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Royal Enfield

Study how Royal Enfield’s Meta Lead Ad strategy leverages optimized creatives, instant lead forms, and robust tracking to drive qualified leads for high-consideration automotive purchases.

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Pepe Jeans

Study how Pepe Jeans leverages conversion tracking and audience strategies on Meta Ads to scale e-commerce sales through precise targeting and performance-driven optimization.

Milestone

5

- Duration:

2 weeks

This milestone turns you into a future-ready marketer with hands-on mastery in automation, AI agents, Email, and WhatsApp marketing.You’ll build real marketing workflows using tools like n8n, Mailchimp, and Interakt, and automate campaigns end-to-end. Plus, you’ll learn freelancing systems to pitch clients, build your portfolio, and start monetizing your skills.

Week 19

Email Marketing, WhatsApp Marketing & Freelancing

Week 20

AI Agents & Automation Workflow

Project:

Lead Nurturing & Retention Campaign for a Business (Email + WhatsApp)

Design and execute a lead nurturing and retention campaign for a business using Email Marketing (Mailchimp) and WhatsApp Marketing (Interakt). You will build segmented audiences, create automated email and WhatsApp flows, design messaging for different funnel stages, and optimize campaigns based on engagement metrics. Finally, you will package this campaign as a freelance service offering with clear deliverables and pricing.

Build Your First AI Agent Using n8n

Design and build your first AI-powered automation agent using n8n. You will create a multi-step automation workflow that captures data from a trigger (form, webhook, or event), processes it using logic and AI, connects multiple marketing tools, and performs automated actions such as storing data, sending emails, or triggering notifications. The project focuses on building, testing, debugging, and managing real-world automation workflows.

Case Study

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Lenskart

Analyze how Lenskart uses WhatsApp marketing to drive personalized engagement, appointment bookings, and repeat purchases by integrating conversational commerce into its digital funnel.

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N8N Automation

Study how modern businesses leverage n8n automation workflows and AI agents to streamline operations, automate marketing processes, and achieve scalable growth with minimal manual intervention.

Last Mile 3-Stage Exclusive Preparation

Your final sprint to a high-performing marketing career.

Last Mile 3-Stage Exclusive Preparation

Your final sprint to a high-performing marketing career.

01

Gear Up

Build your personal brand and professional identity.

02

Pitch Perfect

Present ideas, tell stories, and ace interviews.

03

Tech Skill Setup

Master the practical side of digital marketing hiring.

Be in the spotlight by getting certified!

Prove your skills, boost credibility, and get one step closer to your dream role.

certificat-icon

Industry-Recognized Certificate

A badge trusted by top companies.

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Stand Out in the Job Market

Turn your profile into a recruiter magnet.

certificat-icon

Your Passport to Career Growth

Step into better roles and higher salaries.

IconNext Cohort Starting From

23rd Apr, 26

Icon9:30 PM to 11:30 PM

MWF

Icon9:30 PM to 11:30 PM

IconEveningMWF

IconFilling Fast20 Seats Left!

WsCube Tech Campus Advantage

A Real Campus Experience, Not Just a Classroom Program.

Choose Your Learning Track

Growth Track

Upskill for Career, Business, Freelancing & Marketing Growth

₹65,000

₹55,000

Inclusive of all taxes

Most Popular

Career Track

Job-Ready Digital Marketer with Placement Guaranteed

₹105,000

₹85,000

Inclusive of all taxes

See Exactly What's Included in Each Track

Program Features Growth Track Career TrackPopular
Primary Goal Upskill for Career, Freelancing, Business & Marketing Growth Land a Full-Time Digital Marketing Job
Ideal For Students, Business Owners, Freelancers & Professionals Students, Job Seekers & Career Switchers
Placement Support Guidance & Mentorship Support Dedicated Placement Team
Job Guarantee Not Included Included
Program Duration 20 Weeks 20 Weeks
Hours of Learning 120+ Hours 150+ Hours
1:1 Mock Interviews 1 Mock Interviews 2 Mock Interviews
LOR from Company Not Applicable Available
Learner Success Team Included Included
Certification Included Included
Program Fee ₹65,000icon₹55,000 ₹1,05,000icon₹85,000

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Refund Clause - Career Track

If you remain unemployed after completing the program and meet the eligibility criteria, you will be refunded as per the Guaranteed Placement / Refund Policy - as per terms. Terms & Conditions.

See what learners are saying

Hear From Our Alumni

FAQs About Digital Marketing Course

Find answers to your common questions about the course on digital marketing.

This is an online digital marketing course designed to fit your busy schedule. Learn from the comfort of your home with live classes and on-the-go learning resources.

WsCube’s digital marketing course duration is 20 weeks, ensuring you master all key areas of digital marketing through practical learning and projects.

Yes, you’ll work on 21+ real-world projects and case studies to ensure hands-on experience in the best digital marketing course in India.

Yes, we provide end-to-end career assistance, including resume building, LinkedIn profile optimization, interview preparation, and access to top hiring managers.

Absolutely! This course is designed for beginners, students, freshers, working professionals, and entrepreneurs—anyone interested in learning digital marketing.

Yes, it is a digital marketing course online with certificate, which is highly valued in the job market.

No prerequisites! Anyone passionate about digital marketing can join, regardless of their previous background or experience.

There are several benefits of SEO and digital marketing course. You can find numerous great opportunities in this field. For instance, you can become an SEO Expert, Social Media Manager, YouTube Marketer, PPC Expert, Email Marketing Specialist, Google Ads Expert, etc.

You can also start blogging, create a strategy for it, learn affiliate marketing, and earn huge amounts of passive income.

Moreover, when you have the right skills, you can create your own website, do its SEO to bring relevant traffic, sell your products and services, and grow a business.

You can become an SEO expert, social media manager, content strategist, PPC specialist, marketing analyst, YouTube Manager, or start your own business or freelancing career.

No worries. Recordings are available of all live classes, so you can catch up whenever it suits you.

Absolutely! Many of our learners have transitioned into digital marketing from other fields, thanks to the practical training and career support.

Yes, we include AI-driven digital marketing techniques so you’re prepared for the future of this dynamic field.

Yes, we cover SEO, social media, content, influencer marketing, and performance marketing like Google Ads and Meta Ads.

A digital marketing course is a training program that teaches you how to promote brands, products, or services online using SEO, social media, content, email marketing, Google Ads, and more.

Yes! With businesses going digital and the demand for skilled marketers rising, a digital marketing course is one of the most valuable career investments you can make today.

What is Digital Marketing?

Digital marketing is the practice of promoting products, services, or brands using the internet and digital platforms. Instead of traditional methods like newspapers or billboards, digital marketing uses channels such as search engines, social media, websites, emails, and online ads to reach customers.

It helps businesses connect with the right audience, track performance in real time, and optimize campaigns for better results. Digital marketing is cost-effective, measurable, and scalable, making it essential for businesses of all sizes. From startups to global brands, digital marketing plays a key role in driving visibility, leads, sales, and long-term growth in today's digital-first world.

For aspirants looking to make the most of digital marketing as a career, join WsCube Tech's online digital marketing course.