Seda Gasparyan | Yerevan State University (original) (raw)

Papers by Seda Gasparyan

Folia linguistica et litteraria

Investigations of biblical texts have always been the topic of heated discussion among theologian... more Investigations of biblical texts have always been the topic of heated discussion among theologians and linguists, as well as representatives of other scientific disciplines. Over the years, the biblical stories and testimonies have been persistently challenged by different scholars, with a particular emphasis on the language of the Bible. In this paper, we dwell upon the events preceding the emergence of the King James Version and the immense authority that the KJV gained both in the churches of England and among the common people of the British Isles. As this translation of the Bible was authorised by King James, it is often referred to as the Authorised Version, and has become the Official Bible of England. Many people still believe that the KJV is The Bible, since according to them, its creation was inspired by God himself. Hence it becomes essential to reveal the factors which contribute to the supremacy of its language and majesty of style.

Bulletin of Eurasia International University

In English media discourse speech impact is made through various means among which the linguistic... more In English media discourse speech impact is made through various means among which the linguistic devices are of special importance. It is necessary to analyze the effectiveness of different linguistic devices found in ads as they have a great influence on consumer choices. The advertising industry has evolved throughout the previous decades, thus causing the emergence of new psycholinguistic aspects of discourse which need to be researched thoroughly. It is thanks to experimental researches that advertisements are viewed as sociocultural units. Ads’ comprehension differs among various groups that include people of different age, gender, as well as people having diverse levels of language fluency. One of the most commonly accepted experimental methods of measuring the effectiveness of linguistic units is the semantic differential scale. Charles E. Osgood's theory of the semantic differential is a general attempt to measure the semantics of words, particularly adjectives, and the...

Studia Philologica, 2018

The recognition of the Armenian Genocide is one of the key and intricate problems on the Armenian... more The recognition of the Armenian Genocide is one of the key and intricate problems on the Armenian national agenda, often spoken and written about. A variety of political, historiographical, psychological and social analyses has been conducted, a profound mass of venerable literature has been created, thereby introducing the issue to the international community and drawing the consideration of both Armenian and foreign scholars. With such an abundance of materials on the Armenian Genocide, nevertheless, some aspects of the issue need a thorough examination. Today special attention should be paid to the study of linguistic facts which are key elements of the textual mechanisms of adequate interpretation or perversion and distortion of the historical events. The textological analysis of diverse interpretations is quite a new and important statement in the research of the issue under consideration and is aimed at studying the linguistic expressions of various attitudes towards the issue...

Armenian Folia Anglistika

National identity can be traced in almost all the spheres of human habitat – cultural, institutio... more National identity can be traced in almost all the spheres of human habitat – cultural, institutional, political, literary, pshychological, daily routine and many others, that is both in the verbal and non verbal activities of all and each person, respectively. In this research we look upon the British identity manifestations in the post-modern multifaceted literary frame based on the English short story contexts. Given the popular approach of the marked British conventionalism, concepts and cultural artefacts, as it were, we elucidate the stories of three contemporary women writers — A.S. Byatt; J.Gardam and D.Moggach, as a field to reveal literary reproductions of identity paradigm and its social-cultural component in view of the city of London and certain niches of its subcultures. The analysis produces challenging ideas when considering social and spatial distinctions of London’s image according to the writers’ subjective attitudes, as well as the moral of the past and present, ...

Foreign Languages in Higher Education

Manipulation through different media platforms can immediately span practically every element of ... more Manipulation through different media platforms can immediately span practically every element of human life since it attracts, maintains and processes human attention very quickly. This unparalleled technical potential for propaganda and manipulation on social networks can be realized through different language means that may be utilized to influence others. In this paper, our main task will be to find out how manipulation in media is realized through the morpho-syntactic properties of language.

Armenian Folia Anglistika

At the present moment, media saturation provides us with a reasonably objective criterion availab... more At the present moment, media saturation provides us with a reasonably objective criterion available for examination. In a loose sense, the Internet has become a parallel reality where people live to pursue constantly updated news at the repeated click of a button, which maintains the reader's immediate interest in every sense of the word. In perusing news articles, placing a particular emphasis on their manipulative nature, we can plunge deeply into such language layers as that of the lexical, grammatical, stylistic, etc. In this paper we place our central interest on the lexical aspect of language manipulation because words are the foundation of meaning in speech. A functional-communicative view of the lexical material of the discourse of news articles reveals the effect of a journalist's choice and arrangement of words on the reported news and how the manipulative potential of language unfolds.

Armenian Folia Anglistika, 2021

Manipulation is one of the concepts that needs a more in-depth theoretical and practical examinat... more Manipulation is one of the concepts that needs a more in-depth theoretical and practical examination. It is employed in many areas of life, including personal and social matters, intellectual and professional pursuits, and, of course, politics. This paper is an approach, the purpose of which is to study the concept of manipulation as a psychological and linguistic phenomenon where the central emphasis is on the manipulative techniques and tactics that are utilized for various reasons such as illegitimate domination and social abuse. At this level of investigation we find it essential to illustrate different approaches to the study of this phenomenon as well as certain dictionary definitions to be able to fully perceive and comprehend the properties of manipulation.

Armenian Folia Anglistika, 2021

Manipulation is one of the concepts that needs a more in-depth theoretical and practical examinat... more Manipulation is one of the concepts that needs a more in-depth theoretical and practical examination. It is employed in many areas of life, including personal and social matters, intellectual and professional pursuits, and, of course, politics. This paper is an approach, the purpose of which is to study the concept of manipulation as a psychological and linguistic phenomenon where the central emphasis is on the manipulative techniques and tactics that are utilized for various reasons such as illegitimate domination and social abuse. At this level of investigation we find it essential to illustrate different approaches to the study of this phenomenon as well as certain dictionary definitions to be able to fully perceive and comprehend the properties of manipulation.

Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites ... more Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites of the Armenian Genocide of 1915. The Buxtons, British noblemen visiting Armenia, discovered the true creative nature of the Armenians who lived on the land of their ancestors under the Turkish yoke. The Buxtons’ observations of the reality the peaceful and hard-working Armenians had occurred in allowed them to understand that they were in fact eye-witnesses of the pre-genocide period of the Armenian life in Western Armenia.

Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites ... more Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites of the Armenian Genocide of 1915. The Buxtons, British noblemen visiting Armenia, discovered the true creative nature of the Armenians who lived on the land of their ancestors under the Turkish yoke. The Buxtons’ observations of the reality the peaceful and hard-working Armenians had occurred in allowed them to understand that they were in fact eye-witnesses of the pre-genocide period of the Armenian life in Western Armenia.

Annali di Ca' Foscari: Serie Orientale, 2015

Annali di Ca' Foscari: Serie Orientale, 2015

The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Tur... more The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Turkey: A Disputed Genocide by Guenter Lewy who aims to deny the undeniable fact of the horrendous genocidal events in Western Armenia at the end of the nineteenth and beginning of twentieth century. The textological study of the work against the background of the culturalhistorical facts characteristic of the period reveals Lewy's policy of language use and his strategy of affecting the perception of the readers unaware of the essence of the events instigated by the Ottoman authorities. Implementing his long-range persuasion tactics, Lewy tries to expand the Turkish viewpoints by introducing his 'truth' about the Armenian Genocide into the work. The examination of the linguistic facts in Guenter Lewy's book brings out his intention of distorting the historical reality.

The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Tur... more The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Turkey: A Disputed Genocide by Guenter Lewy who aims to deny the undeniable fact of the horrendous genocidal events in Western Armenia at the end of the nineteenth and beginning of twentieth century. The textological study of the work against the background of the cultural-historical facts characteristic of the period reveals Lewy's policy of language use and his strategy of affecting the perception of the readers unaware of the essence of the events instigated by the Ottoman authorities. Implementing his long-range persuasion tactics, Lewy tries to expand the Turkish viewpoints by introducing his 'truth' about the Armenian Genocide into the work. The examination of the linguistic facts in Guenter Lewy's book brings out his intention of distorting the historical reality.

The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Tur... more The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Turkey: A Disputed Genocide by Guenter Lewy who aims to deny the undeniable fact of the horrendous genocidal events in Western Armenia at the end of the nineteenth and beginning of twentieth century. The textological study of the work against the background of the cultural-historical facts characteristic of the period reveals Lewy's policy of language use and his strategy of affecting the perception of the readers unaware of the essence of the events instigated by the Ottoman authorities. Implementing his long-range persuasion tactics, Lewy tries to expand the Turkish viewpoints by introducing his 'truth' about the Armenian Genocide into the work. The examination of the linguistic facts in Guenter Lewy's book brings out his intention of distorting the historical reality.

Armenian Folia Anglistika, 2020

The present article aims to investigate the historical and religious circumstances which incited ... more The present article aims to investigate the historical and religious circumstances which incited King James to initiate and start the translation of the Holy Script anew though two other versions of the Bible in English were already there. The stormy period England and the English Church were going through in mid-XVI century and the succession of Prince James VI of Scotland to throne (who became King James I of England) and his unfavorable attitude towards Protestantism made him conceive the idea of the necessity of creating a new English version of the Bible which will provide appropriate influence on the Church and keep it away from Calvinist views and ideas. Through the employment of the descriptive method, the author on the other hand tries to analyse the most prominent events and activities which preconditioned the creation of the new English version of the Bible, known as the King James Bible, which has long proved to be the best translation of the Bible in English.

The present article aims at revealing the potential cognitive function of the syntactic and rhyth... more The present article aims at revealing the potential cognitive function of the syntactic and rhythmic arrangement of a piece of literary text. The focus of our analysis is the study of the representation of the concept of “loneliness” in K. Mansfield’s short stories. It is argued that the rhythm inMansfield's short stories can facilitate the reader’s perception of the content of the work, enhance the visual and acoustic effects, perform a figurative function, transferring the physical, emotional, mental states of the characters. Additionally, it is asserted that the syntactic arrangement and the rhythm of a piece of text contribute to the formation and perception of the cognitive meaning of the text.

Eurasiatica, 2021

Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites ... more Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites of the Armenian Genocide of 1915. The Buxtons, British noblemen visiting Armenia, discovered the true creative nature of the Armenians who lived on the land of their ancestors under the Turkish yoke. The Buxtons’ observations of the reality the peaceful and hard-working Armenians had occurred in allowed them to understand that they were in fact eye-witnesses of the pre-genocide period of the Armenian life in Western Armenia.

Armenian Folia Anglistika, 2006

The article addresses the issues related to the translation of literary texts. The author places ... more The article addresses the issues related to the translation of literary texts. The author places a special emphasis on the importance of the functional approach and suggests the principle of “metaphoric displacement” as the best way to achieve adequate literary translation. The article attaches special importance to the translation of lexical units especially to that of polyphonic words.

Cognition, Communication, Discourse, 2020

Recent investigations have established that manipulation is the abuse of language realized throug... more Recent investigations have established that manipulation is the abuse of language realized through various consciously employed linguistic means aimed to influence the listeners’ or readers’ social, interpersonal and mental states and behaviours, thus misdirecting their actions. Intentionality as one of the basic parameters of manipulation, no doubt, exercises a destructive effect on an individual, group or society at large. Depending on the range of their manipulative attitudes and intentions, often reaching beyond the bounds of morality, manipulators tend to bend reality, distort facts and through seemingly persuasive argumentation and proofs present their subjective reality as truth. This presupposes the employment of certain manipulative tactics and techniques meant to guarantee the manipulator’s success. The present case study attempts to expose the manipulative techniques and tactics deliberately employed by the Azerbaijani author of the article “Armenian So-Called Genocide”, ...

The present article aims at revealing the potential cognitive function of the syntactic and rhyth... more The present article aims at revealing the potential cognitive function of the syntactic and rhythmic arrangement of a piece of literary text. The focus of our analysis is the study of the representation of the concept of “loneliness” in K. Mansfield’s short stories. It is argued that the rhythm inMansfield's short stories can facilitate the reader’s perception of the content of the work, enhance the visual and acoustic effects, perform a figurative function, transferring the physical, emotional, mental states of the characters. Additionally, it is asserted that the syntactic arrangement and the rhythm of a piece of text contribute to the formation and perception of the cognitive meaning of the text.

Folia linguistica et litteraria

Investigations of biblical texts have always been the topic of heated discussion among theologian... more Investigations of biblical texts have always been the topic of heated discussion among theologians and linguists, as well as representatives of other scientific disciplines. Over the years, the biblical stories and testimonies have been persistently challenged by different scholars, with a particular emphasis on the language of the Bible. In this paper, we dwell upon the events preceding the emergence of the King James Version and the immense authority that the KJV gained both in the churches of England and among the common people of the British Isles. As this translation of the Bible was authorised by King James, it is often referred to as the Authorised Version, and has become the Official Bible of England. Many people still believe that the KJV is The Bible, since according to them, its creation was inspired by God himself. Hence it becomes essential to reveal the factors which contribute to the supremacy of its language and majesty of style.

Bulletin of Eurasia International University

In English media discourse speech impact is made through various means among which the linguistic... more In English media discourse speech impact is made through various means among which the linguistic devices are of special importance. It is necessary to analyze the effectiveness of different linguistic devices found in ads as they have a great influence on consumer choices. The advertising industry has evolved throughout the previous decades, thus causing the emergence of new psycholinguistic aspects of discourse which need to be researched thoroughly. It is thanks to experimental researches that advertisements are viewed as sociocultural units. Ads’ comprehension differs among various groups that include people of different age, gender, as well as people having diverse levels of language fluency. One of the most commonly accepted experimental methods of measuring the effectiveness of linguistic units is the semantic differential scale. Charles E. Osgood's theory of the semantic differential is a general attempt to measure the semantics of words, particularly adjectives, and the...

Studia Philologica, 2018

The recognition of the Armenian Genocide is one of the key and intricate problems on the Armenian... more The recognition of the Armenian Genocide is one of the key and intricate problems on the Armenian national agenda, often spoken and written about. A variety of political, historiographical, psychological and social analyses has been conducted, a profound mass of venerable literature has been created, thereby introducing the issue to the international community and drawing the consideration of both Armenian and foreign scholars. With such an abundance of materials on the Armenian Genocide, nevertheless, some aspects of the issue need a thorough examination. Today special attention should be paid to the study of linguistic facts which are key elements of the textual mechanisms of adequate interpretation or perversion and distortion of the historical events. The textological analysis of diverse interpretations is quite a new and important statement in the research of the issue under consideration and is aimed at studying the linguistic expressions of various attitudes towards the issue...

Armenian Folia Anglistika

National identity can be traced in almost all the spheres of human habitat – cultural, institutio... more National identity can be traced in almost all the spheres of human habitat – cultural, institutional, political, literary, pshychological, daily routine and many others, that is both in the verbal and non verbal activities of all and each person, respectively. In this research we look upon the British identity manifestations in the post-modern multifaceted literary frame based on the English short story contexts. Given the popular approach of the marked British conventionalism, concepts and cultural artefacts, as it were, we elucidate the stories of three contemporary women writers — A.S. Byatt; J.Gardam and D.Moggach, as a field to reveal literary reproductions of identity paradigm and its social-cultural component in view of the city of London and certain niches of its subcultures. The analysis produces challenging ideas when considering social and spatial distinctions of London’s image according to the writers’ subjective attitudes, as well as the moral of the past and present, ...

Foreign Languages in Higher Education

Manipulation through different media platforms can immediately span practically every element of ... more Manipulation through different media platforms can immediately span practically every element of human life since it attracts, maintains and processes human attention very quickly. This unparalleled technical potential for propaganda and manipulation on social networks can be realized through different language means that may be utilized to influence others. In this paper, our main task will be to find out how manipulation in media is realized through the morpho-syntactic properties of language.

Armenian Folia Anglistika

At the present moment, media saturation provides us with a reasonably objective criterion availab... more At the present moment, media saturation provides us with a reasonably objective criterion available for examination. In a loose sense, the Internet has become a parallel reality where people live to pursue constantly updated news at the repeated click of a button, which maintains the reader's immediate interest in every sense of the word. In perusing news articles, placing a particular emphasis on their manipulative nature, we can plunge deeply into such language layers as that of the lexical, grammatical, stylistic, etc. In this paper we place our central interest on the lexical aspect of language manipulation because words are the foundation of meaning in speech. A functional-communicative view of the lexical material of the discourse of news articles reveals the effect of a journalist's choice and arrangement of words on the reported news and how the manipulative potential of language unfolds.

Armenian Folia Anglistika, 2021

Manipulation is one of the concepts that needs a more in-depth theoretical and practical examinat... more Manipulation is one of the concepts that needs a more in-depth theoretical and practical examination. It is employed in many areas of life, including personal and social matters, intellectual and professional pursuits, and, of course, politics. This paper is an approach, the purpose of which is to study the concept of manipulation as a psychological and linguistic phenomenon where the central emphasis is on the manipulative techniques and tactics that are utilized for various reasons such as illegitimate domination and social abuse. At this level of investigation we find it essential to illustrate different approaches to the study of this phenomenon as well as certain dictionary definitions to be able to fully perceive and comprehend the properties of manipulation.

Armenian Folia Anglistika, 2021

Manipulation is one of the concepts that needs a more in-depth theoretical and practical examinat... more Manipulation is one of the concepts that needs a more in-depth theoretical and practical examination. It is employed in many areas of life, including personal and social matters, intellectual and professional pursuits, and, of course, politics. This paper is an approach, the purpose of which is to study the concept of manipulation as a psychological and linguistic phenomenon where the central emphasis is on the manipulative techniques and tactics that are utilized for various reasons such as illegitimate domination and social abuse. At this level of investigation we find it essential to illustrate different approaches to the study of this phenomenon as well as certain dictionary definitions to be able to fully perceive and comprehend the properties of manipulation.

Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites ... more Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites of the Armenian Genocide of 1915. The Buxtons, British noblemen visiting Armenia, discovered the true creative nature of the Armenians who lived on the land of their ancestors under the Turkish yoke. The Buxtons’ observations of the reality the peaceful and hard-working Armenians had occurred in allowed them to understand that they were in fact eye-witnesses of the pre-genocide period of the Armenian life in Western Armenia.

Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites ... more Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites of the Armenian Genocide of 1915. The Buxtons, British noblemen visiting Armenia, discovered the true creative nature of the Armenians who lived on the land of their ancestors under the Turkish yoke. The Buxtons’ observations of the reality the peaceful and hard-working Armenians had occurred in allowed them to understand that they were in fact eye-witnesses of the pre-genocide period of the Armenian life in Western Armenia.

Annali di Ca' Foscari: Serie Orientale, 2015

Annali di Ca' Foscari: Serie Orientale, 2015

The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Tur... more The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Turkey: A Disputed Genocide by Guenter Lewy who aims to deny the undeniable fact of the horrendous genocidal events in Western Armenia at the end of the nineteenth and beginning of twentieth century. The textological study of the work against the background of the culturalhistorical facts characteristic of the period reveals Lewy's policy of language use and his strategy of affecting the perception of the readers unaware of the essence of the events instigated by the Ottoman authorities. Implementing his long-range persuasion tactics, Lewy tries to expand the Turkish viewpoints by introducing his 'truth' about the Armenian Genocide into the work. The examination of the linguistic facts in Guenter Lewy's book brings out his intention of distorting the historical reality.

The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Tur... more The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Turkey: A Disputed Genocide by Guenter Lewy who aims to deny the undeniable fact of the horrendous genocidal events in Western Armenia at the end of the nineteenth and beginning of twentieth century. The textological study of the work against the background of the cultural-historical facts characteristic of the period reveals Lewy's policy of language use and his strategy of affecting the perception of the readers unaware of the essence of the events instigated by the Ottoman authorities. Implementing his long-range persuasion tactics, Lewy tries to expand the Turkish viewpoints by introducing his 'truth' about the Armenian Genocide into the work. The examination of the linguistic facts in Guenter Lewy's book brings out his intention of distorting the historical reality.

The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Tur... more The article is devoted to the critical analysis of the book The Armenian Massacres in Ottoman Turkey: A Disputed Genocide by Guenter Lewy who aims to deny the undeniable fact of the horrendous genocidal events in Western Armenia at the end of the nineteenth and beginning of twentieth century. The textological study of the work against the background of the cultural-historical facts characteristic of the period reveals Lewy's policy of language use and his strategy of affecting the perception of the readers unaware of the essence of the events instigated by the Ottoman authorities. Implementing his long-range persuasion tactics, Lewy tries to expand the Turkish viewpoints by introducing his 'truth' about the Armenian Genocide into the work. The examination of the linguistic facts in Guenter Lewy's book brings out his intention of distorting the historical reality.

Armenian Folia Anglistika, 2020

The present article aims to investigate the historical and religious circumstances which incited ... more The present article aims to investigate the historical and religious circumstances which incited King James to initiate and start the translation of the Holy Script anew though two other versions of the Bible in English were already there. The stormy period England and the English Church were going through in mid-XVI century and the succession of Prince James VI of Scotland to throne (who became King James I of England) and his unfavorable attitude towards Protestantism made him conceive the idea of the necessity of creating a new English version of the Bible which will provide appropriate influence on the Church and keep it away from Calvinist views and ideas. Through the employment of the descriptive method, the author on the other hand tries to analyse the most prominent events and activities which preconditioned the creation of the new English version of the Bible, known as the King James Bible, which has long proved to be the best translation of the Bible in English.

The present article aims at revealing the potential cognitive function of the syntactic and rhyth... more The present article aims at revealing the potential cognitive function of the syntactic and rhythmic arrangement of a piece of literary text. The focus of our analysis is the study of the representation of the concept of “loneliness” in K. Mansfield’s short stories. It is argued that the rhythm inMansfield's short stories can facilitate the reader’s perception of the content of the work, enhance the visual and acoustic effects, perform a figurative function, transferring the physical, emotional, mental states of the characters. Additionally, it is asserted that the syntactic arrangement and the rhythm of a piece of text contribute to the formation and perception of the cognitive meaning of the text.

Eurasiatica, 2021

Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites ... more Travel memoir-accounts created by travellers and missionaries in 1914 contain the pre-requisites of the Armenian Genocide of 1915. The Buxtons, British noblemen visiting Armenia, discovered the true creative nature of the Armenians who lived on the land of their ancestors under the Turkish yoke. The Buxtons’ observations of the reality the peaceful and hard-working Armenians had occurred in allowed them to understand that they were in fact eye-witnesses of the pre-genocide period of the Armenian life in Western Armenia.

Armenian Folia Anglistika, 2006

The article addresses the issues related to the translation of literary texts. The author places ... more The article addresses the issues related to the translation of literary texts. The author places a special emphasis on the importance of the functional approach and suggests the principle of “metaphoric displacement” as the best way to achieve adequate literary translation. The article attaches special importance to the translation of lexical units especially to that of polyphonic words.

Cognition, Communication, Discourse, 2020

Recent investigations have established that manipulation is the abuse of language realized throug... more Recent investigations have established that manipulation is the abuse of language realized through various consciously employed linguistic means aimed to influence the listeners’ or readers’ social, interpersonal and mental states and behaviours, thus misdirecting their actions. Intentionality as one of the basic parameters of manipulation, no doubt, exercises a destructive effect on an individual, group or society at large. Depending on the range of their manipulative attitudes and intentions, often reaching beyond the bounds of morality, manipulators tend to bend reality, distort facts and through seemingly persuasive argumentation and proofs present their subjective reality as truth. This presupposes the employment of certain manipulative tactics and techniques meant to guarantee the manipulator’s success. The present case study attempts to expose the manipulative techniques and tactics deliberately employed by the Azerbaijani author of the article “Armenian So-Called Genocide”, ...

The present article aims at revealing the potential cognitive function of the syntactic and rhyth... more The present article aims at revealing the potential cognitive function of the syntactic and rhythmic arrangement of a piece of literary text. The focus of our analysis is the study of the representation of the concept of “loneliness” in K. Mansfield’s short stories. It is argued that the rhythm inMansfield's short stories can facilitate the reader’s perception of the content of the work, enhance the visual and acoustic effects, perform a figurative function, transferring the physical, emotional, mental states of the characters. Additionally, it is asserted that the syntactic arrangement and the rhythm of a piece of text contribute to the formation and perception of the cognitive meaning of the text.