Acorn (demographics) (original) (raw)

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dbo:abstract Acorn, developed by CACI Limited in London, is a segmentation tool which categorises the United Kingdom’s population into demographic types. It has been built by analysing significant social factors and population behaviour to provide precise information and improved understanding of the different types of people and communities across the UK. Acorn segments households, postcodes and neighbourhoods into 6 categories, 18 groups and 62 types. (en) ACORN (Akronym für A Classification Of Residential Neighbourhoods = Eine Klassifizierung von Wohngebieten) ist das eingetragene Warenzeichen des britischen Zweigs von CACI für ein Klassifikationsschema britischer Haushalte (England, Schottland, Wales und Nordirland). Nach eigenen Angaben ist ACORN das führende Werkzeug zum Klassifizieren von Kundenbedürfnissen auf der Basis von geodemografischen Merkmalen. Es wird als Grundlage für Marketingmaßnahmen verwendet. ACORN enthält sämtliche 1,9 Millionen Postleitzahlen Großbritanniens, die in über 125 demografischen Statistiken unter Einbeziehung von 287 Lifestyle-Variablen erstellt wurden. (de)
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rdfs:comment Acorn, developed by CACI Limited in London, is a segmentation tool which categorises the United Kingdom’s population into demographic types. It has been built by analysing significant social factors and population behaviour to provide precise information and improved understanding of the different types of people and communities across the UK. Acorn segments households, postcodes and neighbourhoods into 6 categories, 18 groups and 62 types. (en) ACORN (Akronym für A Classification Of Residential Neighbourhoods = Eine Klassifizierung von Wohngebieten) ist das eingetragene Warenzeichen des britischen Zweigs von CACI für ein Klassifikationsschema britischer Haushalte (England, Schottland, Wales und Nordirland). Nach eigenen Angaben ist ACORN das führende Werkzeug zum Klassifizieren von Kundenbedürfnissen auf der Basis von geodemografischen Merkmalen. Es wird als Grundlage für Marketingmaßnahmen verwendet. (de)
rdfs:label ACORN (Geodemografie) (de) Acorn (demographics) (en)
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