Viktor Smith | Copenhagen Business School, CBS (original) (raw)

Viktor Smith

Address: Copenhagen, Hovedstaden, Denmark

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Papers by Viktor Smith

Research paper thumbnail of Study 4: “Local” by Facts or by Atmosphere?

Research paper thumbnail of Byens rørsystemer: Når teknikere bygger de samme ting på forskellige sprog

It can be argued (see Madsen & Thomsen, this volume) that people who share the same mother tongue... more It can be argued (see Madsen & Thomsen, this volume) that people who share the same mother tongue may nevertheless "speak diffeent languages" in the sense that they will use fundamentally different vocabularies when dealing with otherwise similar fragments of extra-linguistic reality because they address them for different purposes and on the background of different sorts of knowledge. It seems relevant to ask, therefore, if the reverse may also be true. Will people with different mother tongues "speak the same language" when they deal with similar aspects of reality for similar purposes and draw on similar sorts of knowledge-be it stamp collection, yoga or water engineering? The words are bound to look and sound quite different, of course, but does that pose any serious challenges to mutual understanding if they can still replace each other in a 1:1 fashion (say, with the help of Google Translate)? To contribute to this discussion, the present article presents selected results from a comparative investigation of Danish and Russian conceptual structures and terminology in the field of public water supply systems, a domain which displays many similarities throughout the industrialized world. The findings indicate that, at least if we take a functional rather than, say, an administrative or commercial viewpoint, the terms are as good as fully compatible in terms of what is put into words, and according to which criteria. However, they display profound and seemingly systematic differences as to how the expression-units have been formed. Moreover, the latter differences seem to be consistent with Durst-Andersen's (2011a; 2011b) description of Danish as a hearer-oriented language and Russian as a reality-oriented language. The implications of this for the idea of linguistic world-views and for the communication of professionals across national and linguistic borders are discussed.

Research paper thumbnail of Sproglig relativitet: Postulat eller menneskeligt grundvilkår?

Siden Babelstårnet endte som verdens første byggeskandale har vi mennesker talt forskellige sprog... more Siden Babelstårnet endte som verdens første byggeskandale har vi mennesker talt forskellige sprog, som ikke er umiddelbart kompatible med hinanden; se Figur 1 for en opsummering af den bibelske beretning. 1 Der ligger en ironisk pointe i, at disse (glimrende) fremstillinger alle er engelsksprogede, hvilket accentuerer det danske såvel som det internationale forskningsmiljøs tiltagende afhaengighed af Global English som det mest effektive lingua franca. Dette til trods for, at vaesentlige bidrag til netop den foreliggende diskussion er skrevet på

Research paper thumbnail of Naming & Framing at Level 2

Routledge eBooks, Feb 17, 2021

Research paper thumbnail of Sensory Semantics of Food Products: How Sensory Language Affects Perception and Choice of Food Products

Research paper thumbnail of Forbrugernes valg af "sund(ere) slik": Giver øget præferencebevidsthed klarere præferencer?: Executive Summary af nøgleresultater af FairSpeak-tests (for yderligere detaljer henvises til den fulde rapport)

Research paper thumbnail of ShopTrip Pilot Study : The Preference-Conscious Choice Modelled and Observed

Research paper thumbnail of Setting the Scene

Research paper thumbnail of Naming and Framing: Understanding the Power of Words across Disciplines, Domains, and Modalities

Research paper thumbnail of Naming & Framing at Level 1

Routledge eBooks, Feb 17, 2021

Research paper thumbnail of Why Do Consumers Get it Wrong?

Research paper thumbnail of Implications for Fair Labelling Practices: How to Get it Right?

Research paper thumbnail of Taste the Difference – and Say It!: The Role of Sensory Language in the Multimodal Semiotic Cocktails of Food Labelling and Web-store Presentations

Research paper thumbnail of Hvad blev der af smags- og spiseoplevelsen på danske fødevareemballager (og i net-butikken)? - og kan der laves om på det

Research paper thumbnail of Naming & Framing: A Tool for Identity Building and Consumer Communication across Markets and Cultures

Research paper thumbnail of Measuring Misleadingness: The Preference-Conscious Choice Modelled and Observed

Research paper thumbnail of Naming and Framing

Routledge eBooks, Feb 17, 2021

Research paper thumbnail of Sprogtypologiske forskelle i oversættelsesperspektiv med særligt henblik på nominalenheder i dansk og fransk

Research paper thumbnail of Study 2: Low-fat Claims on Fictitious Products

Research paper thumbnail of Study 1: Low-Fat Claims on Real-Market Products

Research paper thumbnail of Study 4: “Local” by Facts or by Atmosphere?

Research paper thumbnail of Byens rørsystemer: Når teknikere bygger de samme ting på forskellige sprog

It can be argued (see Madsen & Thomsen, this volume) that people who share the same mother tongue... more It can be argued (see Madsen & Thomsen, this volume) that people who share the same mother tongue may nevertheless "speak diffeent languages" in the sense that they will use fundamentally different vocabularies when dealing with otherwise similar fragments of extra-linguistic reality because they address them for different purposes and on the background of different sorts of knowledge. It seems relevant to ask, therefore, if the reverse may also be true. Will people with different mother tongues "speak the same language" when they deal with similar aspects of reality for similar purposes and draw on similar sorts of knowledge-be it stamp collection, yoga or water engineering? The words are bound to look and sound quite different, of course, but does that pose any serious challenges to mutual understanding if they can still replace each other in a 1:1 fashion (say, with the help of Google Translate)? To contribute to this discussion, the present article presents selected results from a comparative investigation of Danish and Russian conceptual structures and terminology in the field of public water supply systems, a domain which displays many similarities throughout the industrialized world. The findings indicate that, at least if we take a functional rather than, say, an administrative or commercial viewpoint, the terms are as good as fully compatible in terms of what is put into words, and according to which criteria. However, they display profound and seemingly systematic differences as to how the expression-units have been formed. Moreover, the latter differences seem to be consistent with Durst-Andersen's (2011a; 2011b) description of Danish as a hearer-oriented language and Russian as a reality-oriented language. The implications of this for the idea of linguistic world-views and for the communication of professionals across national and linguistic borders are discussed.

Research paper thumbnail of Sproglig relativitet: Postulat eller menneskeligt grundvilkår?

Siden Babelstårnet endte som verdens første byggeskandale har vi mennesker talt forskellige sprog... more Siden Babelstårnet endte som verdens første byggeskandale har vi mennesker talt forskellige sprog, som ikke er umiddelbart kompatible med hinanden; se Figur 1 for en opsummering af den bibelske beretning. 1 Der ligger en ironisk pointe i, at disse (glimrende) fremstillinger alle er engelsksprogede, hvilket accentuerer det danske såvel som det internationale forskningsmiljøs tiltagende afhaengighed af Global English som det mest effektive lingua franca. Dette til trods for, at vaesentlige bidrag til netop den foreliggende diskussion er skrevet på

Research paper thumbnail of Naming & Framing at Level 2

Routledge eBooks, Feb 17, 2021

Research paper thumbnail of Sensory Semantics of Food Products: How Sensory Language Affects Perception and Choice of Food Products

Research paper thumbnail of Forbrugernes valg af "sund(ere) slik": Giver øget præferencebevidsthed klarere præferencer?: Executive Summary af nøgleresultater af FairSpeak-tests (for yderligere detaljer henvises til den fulde rapport)

Research paper thumbnail of ShopTrip Pilot Study : The Preference-Conscious Choice Modelled and Observed

Research paper thumbnail of Setting the Scene

Research paper thumbnail of Naming and Framing: Understanding the Power of Words across Disciplines, Domains, and Modalities

Research paper thumbnail of Naming & Framing at Level 1

Routledge eBooks, Feb 17, 2021

Research paper thumbnail of Why Do Consumers Get it Wrong?

Research paper thumbnail of Implications for Fair Labelling Practices: How to Get it Right?

Research paper thumbnail of Taste the Difference – and Say It!: The Role of Sensory Language in the Multimodal Semiotic Cocktails of Food Labelling and Web-store Presentations

Research paper thumbnail of Hvad blev der af smags- og spiseoplevelsen på danske fødevareemballager (og i net-butikken)? - og kan der laves om på det

Research paper thumbnail of Naming & Framing: A Tool for Identity Building and Consumer Communication across Markets and Cultures

Research paper thumbnail of Measuring Misleadingness: The Preference-Conscious Choice Modelled and Observed

Research paper thumbnail of Naming and Framing

Routledge eBooks, Feb 17, 2021

Research paper thumbnail of Sprogtypologiske forskelle i oversættelsesperspektiv med særligt henblik på nominalenheder i dansk og fransk

Research paper thumbnail of Study 2: Low-fat Claims on Fictitious Products

Research paper thumbnail of Study 1: Low-Fat Claims on Real-Market Products

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