Dillip Das - Academia.edu (original) (raw)

Papers by Dillip Das

Advances in religious and cultural studies (ARCS) book series, 2016

Advances in finance, accounting, and economics book series, 2014

The rural tourism concept has become one of the vital issues of economic and social benefits to t... more The rural tourism concept has become one of the vital issues of economic and social benefits to the society. This study identifies the problems and prospects of rural tourism in the state of West Bengal. The primary objectives of this study include an exploration of the development and emergence of rural tourism in the state of West Bengal, analysis of the tourism gap at Bishnupur, examination of the existing as well as future requirement of tourism infrastructure of Bishnupur, and the promotion and marketing of Bishnupur as an important rural tourism destination in Indian Scenario. For the fulfillment of the basic objectives, data for the study were collected through field survey. Information about the profile of tourism industry includes hotels, guest houses, number of rooms, number of persons employed, etc., as well as the profile of the tourists. The collected data has been analyzed using different statistical methods, Wilcoxon Pair Ranked Model used for Gap analysis. This study indicates how to develop and upgrade the rural tourism destinations by proper utilization of tourism infrastructural amenities in the area as well as active participation by public private initiatives and local resource utilization. This study is relevant for balancing the demand and supply of tourism infrastructural requirement indicators, which can offer service excellence.

Advances in business strategy and competitive advantage book series, 2015

Lecture notes in social networks, 2016

This study aims at explorations of rural tourism at Kamarpukur, West Bengal, India, which acts as... more This study aims at explorations of rural tourism at Kamarpukur, West Bengal, India, which acts as an incentive to promote local economy, socio-cultural changes and life style of the people residing around the tourist locations and empowerment of women for promoting quality of life. The purpose of this study is to explore the reasons for which tourists visit this location either for religious or for recreational purposes, which in turn has created tremendous impact on the local economy, life style and socio-cultural changes among the rural people in and around this tourist destination. This paper mainly emphasizes rural tourism and the role of women in promoting rural economy in the state of West Bengal with special emphasis on Pallimangal. There is wide scope for women empowerment through tourism in West Bengal in general and at Kamarpukur in particular. Steps should be taken by the government, banks, NGO’s, Self-Help Groups, and so on to encourage and facilitate women in tourism related activities.

Apple Academic Press eBooks, Sep 1, 2017

Advances in finance, accounting, and economics book series, Mar 8, 2016

Marketing plays a vital role to develop the tourism and encourage the tourists to visit the desti... more Marketing plays a vital role to develop the tourism and encourage the tourists to visit the destination and involve the people to enhance their socio economic condition as well. The purpose of this study is to explore three research questions about marketing strategies, about marketing tools and integrated promotional strategies in general and in this particular destination. This study aims to analyze with the help of a questionnaire of 150 respondents. This present study concentrates on impact of 7Ps on Tourists satisfaction. Collected data has analyzed by regression model. There is a great scope of tourism because every village has unique art, culture, folklore, heritage, and lifestyle and so on. Due to lack of proper marketing practices, tourism has facing different problems to pursue parallel with the main stream entrepreneurs. This study is relevant for balancing the demand and supply of tourism motivational requirement indicators which can offer better tourism service excellence in Bishnupur. It will also play a vital role in terms of the policy implication and to analyze the impact for attaining sustainable tourism development in Bishnupur.

Advances in marketing, customer relationship management, and e-services book series, 2016

Lecture Notes in Social Networks, 2016

Advances in Business Strategy and Competitive Advantage, 2015

ABSTRACT http://www.igi-global.com/book/strategic-infrastructure-development-economic-growth/118213

Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector

Tourism is one of the fastest growing industries in the world. It has become one of the vital iss... more Tourism is one of the fastest growing industries in the world. It has become one of the vital issues of economic and social benefits to the society. This paper identifies the impact of tourism in Paro, different motivational factors which may directly or indirectly influence the tourists&#39; satisfaction. The primary objective of this study includes the growth, development and emergence of tourism potentials in Paro, in particular, as well as to analyze the tourist flow pattern and also examine the existing and future requirement in the motivational point of view. For the accomplishment of the purposed objective, data for the study were collected through pre -structured questionnaire. The sample size was restricted to 100 tourists. In terms of the present scenario of the above components, how to attract more tourists and promoting infrastructural requirement for better tourism service to improve the level of tourists&#39; motivation.

This study explores rural tourism in West Bengal, India. Rural tourism promotes the local economy... more This study explores rural tourism in West Bengal, India. Rural tourism promotes the local economy, socio-cultural changes and life style of the people residing around the tourist locations. This study explores the reasons foreign and domestic tourists visit this location for religious or recreational purposes. This tourism has created tremendous impact on the local economy, life style and socio-cultural changes among the rural people in and around this tourist destination. A pilot survey shows that rural tourism at this location improved civic amenities like communication, sanitations, transport facilities and standard of living for the people in general. This study assesses the impact of India's National Tourist Policy 2002 as promoted by Ministry of Tourism, Government of India, on this rural tourist location. Specifically in terms of economic growth, employment potential, livelihood and changes in life style of the local people.

International Journal of Sustainable Economies Management, 2017

Tourism is one of the fastest growing industry in World in general and India in particular. This ... more Tourism is one of the fastest growing industry in World in general and India in particular. This present study tried to focuses on how the quality of life of people will improve through tourism development in Kamarpukur, West Bengal. Tourism has always acts as a catalyst to develop local economy, improve socio-cultural changes and life style of the people residing in and around different tourist locations. This current study also focuses on how empowerment of women as well as quality of life can be changed through rural tourism development in Kamarpukur in particular and West Bengal in general. The main purpose of this study is to find out different purposes of visit to this destination and to explore the reasons for which tourism development in Kamarpukur has created tremendous impact on local economy, life style and socio-cultural changes among the rural people. This paper mainly emphasized on tourism and its impact on role of women in promoting rural economy in the state of West ...

International Perspectives on Socio-Economic Development in the Era of Globalization

Advances in Religious and Cultural Studies

The primary objectives of this study includes to identify the growth, development of tourism in t... more The primary objectives of this study includes to identify the growth, development of tourism in the state of West Bengal, to study the tourism factors which affect the tourists' satisfaction of West Bengal in general and Kamarpukur in particular, to study the role played by the Government, Department of Tourism, analyze future requirement of tourism infrastructure of Kamarpukur as an important tourism destination in Indian Scenario. For the fulfillment of the basic objectives, data for the study were collected through field survey. The sources of secondary data collected were legal documents, official statistics, reports, publications including data from district information centre. In the originality point of view this study is a sincere attempt to disseminate the required infrastructural framework at Kamarpukur and also encounter the strategies for development of sustainable rural tourism at this destination.

Managing Sustainable Tourism Resources, 2018

Managing visitors and their activities in a destination is an indispensable function of destinati... more Managing visitors and their activities in a destination is an indispensable function of destination management and marketing and the same is given more impetus to associate and ascertain impact studies for sustainable tourism development. Most ecotourism spots are environmentally fragile and need intensive attention and care by all stakeholders. This chapter is an attempt in a Tsunami-affected ecotourism site, Pichavaram, and surrounding in Tamil Nadu where the source of income was found in either agriculture or marine resource collections. The search for eco-tourists is a challenging task along with the activities for which they travel. Considering the review of literature for the same areas around the world, the detailed activities have been studied and all possible have been added for the survey. The findings of the study are a contribution to the visitor management strategy in this bio-geographic region.

Concepts, Methodologies, Tools, and Applications, 2015

Strategic Marketing in Fragile Economic Conditions, 2014

This chapter studies the application of information technology in tourism promotion, particularly... more This chapter studies the application of information technology in tourism promotion, particularly through Internet. In the context of tourism management, this chapter penetrates different usage of Web technology to disseminate maximum level of information for tourism promotion. This chapter is designed to determine the conditions of Websites as well as application of different application of Web technology like Virtual Reality (VR), CRS, etc. used in tourism promotion to identify the obstacles faced in this type of promotion via Web. The chapter adopts a survey from 200 respondents. Collected data is analyzed through different statistical tools like correlation analysis, simple average method, and Cronbach Alfa for reliability of the data. The results show that tourism promotion through the Web helps to increase competition as well as tourism demand if Web design helps to disseminate information about the tourism offers to the tourists' desire. Both sexes consider the Website design as a means helps to ensure the information veracity of tourism offers. The chapter recommends continuing development of the role of tourism promotion through the Internet in spreading information about tourism offers, so as to achieve the greatest possible benefits. This study also indicates how to develop and upgrade Web for promotion of tourism information and offer better tourism service excellence, while promoting less popular tourist spots.