Madalina Tala - Academia.edu (original) (raw)
Papers by Madalina Tala
The AMFITEATRU …, Jan 1, 2009
Our interest is focused on an important sector of the national economy: the hospitality industry.... more Our interest is focused on an important sector of the national economy: the hospitality industry. The paper is the result of a careful analysis of the literature and of a field research. According to the answers of hotels' managers, competitiveness is based mainly on service quality and cost control. The analyses of questionnaires and dedicated literature lead us to the design of a competitiveness model for hospitality industry, called "Hospetitiveness -The empirical model of competitiveness in the Romanian hospitality industry". The model has three levels: the first level (the base) is represented by decisive factors of competitiveness: human resources, innovation, services and costs, which influence all hotels' operations. The second level consists in the inclusion of competitiveness factors' attributes in the organization's processes and operations, in order to reach the objectives and obtain competitive advantage. This is the level where all the competitiveness factors are transposed in objective measures, in order to make them easily understood by the employees. The third level illustrates the dimensions of competitiveness as results of the impact of the decisive factors on the organization's internal processes and operations. These dimensions are: customer satisfaction, market position and internal and external social responsibility. The model is dynamic, being the starting point for specific models in hotel management (e.g. business or seaside hotels' management), and also the base for a best practices guide that translates competitiveness factors into key competitive advantage. JEL Classification: M10, M14 Quality Management in Services Vol XI • Nr. 26 • June 2009 463 culture, and in social positioning. The problem of species' survival itself is a matter of competitiveness.
The AMFITEATRU ECONOMIC journal, 2009
Our interest is focused on an important sector of the national economy: the hospitality industry.... more Our interest is focused on an important sector of the national economy: the hospitality industry. The paper is the result of a careful analysis of the literature and of a field research. According to the answers of hotels' managers, competitiveness is based mainly on service quality and cost control. The analyses of questionnaires and dedicated literature lead us to the design of a competitiveness model for hospitality industry, called" Hospetitiveness–
Construirea unei eco-economii este entuziasmantă şi promite satisfacţii. (…) Şi probabil cel mai ... more Construirea unei eco-economii este entuziasmantă şi promite satisfacţii. (…) Şi probabil cel mai important lucru, vom avea satisfacţia să construim o economie care va ajuta şi nu va submina generaţiile viitoare" Lester R. Brown -"Eco-Economie -crearea unei economii pentru planeta noastră", Editura Tehnică, Bucureşti, 2001
Place in sustainable tourism is given the role of this activity. Tourism is one of the industries... more Place in sustainable tourism is given the role of this activity. Tourism is one of the industries that must be involved in sustainable development as an industry of resources, dependent on the natural and human potential, cultural heritage of society. Is essential for tourism to be active insustainable development issues and to cooperate with other industries in providing quality resources on which all tourism activity. Tourism has become one of the phenomena in the contemporary era, is an important vector in the development of local communities in destination areas, showing its impact on many levels, exerting positive influence on many socio-economic environment, given the negative aspects, especially on the natural. So, in this meaning, it must be ensured the sustainable development of tourism that have role balance preservation of natural heritage, socio-cultural and meeting the demands of tourists and local population in host communities.
Keywords: Ecotourism, Rural environment, Strategy, Sustainability, Tourism
The AMFITEATRU …, Jan 1, 2009
Our interest is focused on an important sector of the national economy: the hospitality industry.... more Our interest is focused on an important sector of the national economy: the hospitality industry. The paper is the result of a careful analysis of the literature and of a field research. According to the answers of hotels' managers, competitiveness is based mainly on service quality and cost control. The analyses of questionnaires and dedicated literature lead us to the design of a competitiveness model for hospitality industry, called "Hospetitiveness -The empirical model of competitiveness in the Romanian hospitality industry". The model has three levels: the first level (the base) is represented by decisive factors of competitiveness: human resources, innovation, services and costs, which influence all hotels' operations. The second level consists in the inclusion of competitiveness factors' attributes in the organization's processes and operations, in order to reach the objectives and obtain competitive advantage. This is the level where all the competitiveness factors are transposed in objective measures, in order to make them easily understood by the employees. The third level illustrates the dimensions of competitiveness as results of the impact of the decisive factors on the organization's internal processes and operations. These dimensions are: customer satisfaction, market position and internal and external social responsibility. The model is dynamic, being the starting point for specific models in hotel management (e.g. business or seaside hotels' management), and also the base for a best practices guide that translates competitiveness factors into key competitive advantage. JEL Classification: M10, M14 Quality Management in Services Vol XI • Nr. 26 • June 2009 463 culture, and in social positioning. The problem of species' survival itself is a matter of competitiveness.
The AMFITEATRU ECONOMIC journal, 2009
Our interest is focused on an important sector of the national economy: the hospitality industry.... more Our interest is focused on an important sector of the national economy: the hospitality industry. The paper is the result of a careful analysis of the literature and of a field research. According to the answers of hotels' managers, competitiveness is based mainly on service quality and cost control. The analyses of questionnaires and dedicated literature lead us to the design of a competitiveness model for hospitality industry, called" Hospetitiveness–
Construirea unei eco-economii este entuziasmantă şi promite satisfacţii. (…) Şi probabil cel mai ... more Construirea unei eco-economii este entuziasmantă şi promite satisfacţii. (…) Şi probabil cel mai important lucru, vom avea satisfacţia să construim o economie care va ajuta şi nu va submina generaţiile viitoare" Lester R. Brown -"Eco-Economie -crearea unei economii pentru planeta noastră", Editura Tehnică, Bucureşti, 2001
Place in sustainable tourism is given the role of this activity. Tourism is one of the industries... more Place in sustainable tourism is given the role of this activity. Tourism is one of the industries that must be involved in sustainable development as an industry of resources, dependent on the natural and human potential, cultural heritage of society. Is essential for tourism to be active insustainable development issues and to cooperate with other industries in providing quality resources on which all tourism activity. Tourism has become one of the phenomena in the contemporary era, is an important vector in the development of local communities in destination areas, showing its impact on many levels, exerting positive influence on many socio-economic environment, given the negative aspects, especially on the natural. So, in this meaning, it must be ensured the sustainable development of tourism that have role balance preservation of natural heritage, socio-cultural and meeting the demands of tourists and local population in host communities.
Keywords: Ecotourism, Rural environment, Strategy, Sustainability, Tourism