Allwell Nwankwo - Academia.edu (original) (raw)

Papers by Allwell Nwankwo

New Media & Society, Nov 11, 2020

Bookmarks Related papers MentionsView impact

Africa journal of management, Oct 2, 2018

Bookmarks Related papers MentionsView impact

Romanian Journal of Communication and Public Relations, Dec 1, 2017

Bookmarks Related papers MentionsView impact

Lighting Africa, a joint International Finance Corporation (IFC) - World Bank program, catalyzes ... more Lighting Africa, a joint International Finance Corporation (IFC) - World Bank program, catalyzes the private sector to build sustainable markets for affordable, high-quality, modern, off-grid solar lighting, and energy products for people in sub-Saharan Africa not connected to grid electricity. Lighting Africa works across the supply chain to catalyze the market for modern off-grid lighting and energy products. Lighting Africa conducts in-depth market research and publishes the findings, demonstrating the extensive opportunities presented by the off-grid market in sub-Saharan Africa and providing critical data to help manufacturers, distributors, and retailers to make informed business decisions. For the off-grid lighting products and solar home system market to grow and thrive, consumers need to be aware of the benefits that these products provide over fuel based and other sources of lighting. To educate potential end users on the many benefits of quality off-grid lighting and ener...

Bookmarks Related papers MentionsView impact

New Media & Society, 2020

This article explores the integration of the mobile phone into the religious experience of Christ... more This article explores the integration of the mobile phone into the religious experience of Christians in Nigeria. Based on the results of an online survey and the author’s observation, it argues that the mobile phone has become an actant in the mediatization of religion, creating dependency among some users and transforming religious praxis in palpable ways. Unsurprisingly, perspectives vary on whether and how the phone should be used during worship. Attitudes coalesce around three viewpoints, leading to the emergence of user groups labelled critics, advocates, and dualists. The accounts of study participants give access into the ways some people seek to (re)configure their engagement with religion by inserting the mobile phone as a multifunctional techno-spiritual gadget.

Bookmarks Related papers MentionsView impact

Romanian Journal of Communication and Public Relations, 2017

Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam ... more Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam and African Traditional Religion. All three forms, but especially the first two, have in recent years embraced the “media logic,” packaging religious experience in ways that appeal to the media. These religions have adopted the media as platforms for worship, proselytization, image-building and investment. Thus, religion in Nigeria has come under the grip of mediatization, giving rise to a mediatized spiritual experience. This paper contends that the strong infusion of the media into religious life in Nigeria could have both positive and negative implications for society. It advocates a responsible use of the media to curtail the purveyance of hate, incendiary and predatory messages.

Bookmarks Related papers MentionsView impact

Observatorio (OBS*), 2018

As the 21st Century continues to engender amazing innovations in the communication space, the inf... more As the 21st Century continues to engender amazing innovations in the communication space, the influence of the media is becoming more pervasive. Thus, the media can no longer be studied separately from society; rather they must be seen as an integral part of the social structure upon which modern societies rest. Mediatization, as a theory, explains the manner in which social institutions are affected by, and seek to adapt to, the media. This paper seeks to contribute to the scholarly discussion of mediatization as a concept. It discusses its applicability within the Nigerian context and considers its implications for society. Using a mix of literature review and comments based on the authors’ observation, it discusses and interrogates the mediatization of the contemporary Nigerian society.

Bookmarks Related papers MentionsView impact

Africa Journal of Management

This article argues that Nigeria has rich creative industries sectors with great potential and gl... more This article argues that Nigeria has rich creative industries sectors with great potential and global footprints. Through the kaleidoscope of film, music and creative writing, it makes a critical appraisal of Nigeria’s creative industries and contends that although the country is a visible player on the global landscape, it is yet to optimize the full potentiality of its creative industries sectors. The paper recommends that a clear mapping of the sector coupled with a coherent policy articulation and execution will enhance the viability of the creative industries. As the country seeks to diversify its economy away from dependency on oil revenues, the creative industries, based on their current economic value, provide a veritable incremental source of employment, revenue and growth.

Bookmarks Related papers MentionsView impact

Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam ... more Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam and African Traditional Religion. All three forms, but especially the first two, have in recent years embraced the " media logic, " packaging religious experience in ways that appeal to the media. These religions have adopted the media as platforms for worship, proselytization, image-building and investment. Thus, religion in Nigeria has come under the grip of mediatization, giving rise to a mediatized spiritual experience. This paper contends that the strong infusion of the media into religious life in Nigeria could have both positive and negative implications for society. It advocates a responsible use of the media to curtail the purveyance of hate, incendiary and predatory messages.

Bookmarks Related papers MentionsView impact

New Media & Society, 2020

This article explores the integration of the mobile phone into the religious experience of Christ... more This article explores the integration of the mobile phone into the religious experience of Christians in Nigeria. Based on the results of an online survey and the author’s observation, it argues that the mobile phone has become an actant in the mediatization of religion, creating dependency among some users and transforming religious praxis in palpable ways. Unsurprisingly, perspectives vary on whether and how the phone should be used during worship. Attitudes coalesce around three viewpoints, leading to the emergence of user groups labelled critics, advocates, and dualists. The accounts of study participants give access into the ways some people seek to (re)configure their engagement with religion by inserting the mobile phone as a multifunctional techno-spiritual gadget.

Bookmarks Related papers MentionsView impact

Africa Journal of Management, 2018

This article argues that Nigeria has rich creative industries sectors with great potential and gl... more This article argues that Nigeria has rich creative industries sectors with great potential and global footprints. Through the kaleidoscope of film, music and creative writing, it makes a critical appraisal of Nigeria’s creative industries and contends that although the country is a visible player on the global landscape, it is yet to optimize the full potentiality of its creative industries sectors. The paper recommends that a clear mapping of the sector coupled with a coherent policy articulation and execution will enhance the viability of the creative industries. As the country seeks to diversify its economy away from dependency on oil revenues, the creative industries, based on their current economic value, provide a veritable incremental source of employment, revenue and growth.

Bookmarks Related papers MentionsView impact

Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam ... more Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam and African Traditional Religion. All three forms, but especially the first two, have in recent years embraced the " media logic, " packaging religious experience in ways that appeal to the media. These religions have adopted the media as platforms for worship, proselytization, image-building and investment. Thus, religion in Nigeria has come under the grip of mediatization, giving rise to a mediatized spiritual experience. This paper contends that the strong infusion of the media into religious life in Nigeria could have both positive and negative implications for society. It advocates a responsible use of the media to curtail the purveyance of hate, incendiary and predatory messages.

Bookmarks Related papers MentionsView impact

As the 21 st Century continues to engender amazing innovations in the communication space, the in... more As the 21 st Century continues to engender amazing innovations in the communication space, the influence of the media is becoming more pervasive. Thus, the media can no longer be studied separately from society; rather they must be seen as an integral part of the social structure upon which modern societies rest. Mediatization, as a theory, explains the manner in which social institutions are affected by, and seek to adapt to, the media. This paper seeks to contribute to the scholarly discussion of mediatization as a concept. It discusses its applicability within the Nigerian context and considers its implications for society. Using a mix of literature review and comments based on the authors' observation, it discusses and interrogates the mediatization of the contemporary Nigerian society.

Bookmarks Related papers MentionsView impact

The creative worker is an integral part of the new economy driven by the creative industries. In ... more The creative worker is an integral part of the new economy driven by the creative industries. In the concentric circles model of the creative industries, the creative worker is situated within the "bull's eye" or the core creative fields at the center of the model. This strategic positioning underscores the importance of the creative worker, whose intellectual exertions yield copyrightable products. This paper explores the work of the Nigerian creative writer as a content creator with potential to satisfy the demand of the local literary scene and the opportunity to capture significant value from the global marketplace. The paper discusses the economics, constraints and prospects of the creative writer's craft in Nigeria. Based on the identified challenges, it proposes the institutionalization of creative writing programs in universities, the establishment of an intervention fund to support creative writing and the strengthening of the intellectual property protection ecosystem in Nigeria.

Bookmarks Related papers MentionsView impact

New Media & Society, Nov 11, 2020

Bookmarks Related papers MentionsView impact

Africa journal of management, Oct 2, 2018

Bookmarks Related papers MentionsView impact

Romanian Journal of Communication and Public Relations, Dec 1, 2017

Bookmarks Related papers MentionsView impact

Lighting Africa, a joint International Finance Corporation (IFC) - World Bank program, catalyzes ... more Lighting Africa, a joint International Finance Corporation (IFC) - World Bank program, catalyzes the private sector to build sustainable markets for affordable, high-quality, modern, off-grid solar lighting, and energy products for people in sub-Saharan Africa not connected to grid electricity. Lighting Africa works across the supply chain to catalyze the market for modern off-grid lighting and energy products. Lighting Africa conducts in-depth market research and publishes the findings, demonstrating the extensive opportunities presented by the off-grid market in sub-Saharan Africa and providing critical data to help manufacturers, distributors, and retailers to make informed business decisions. For the off-grid lighting products and solar home system market to grow and thrive, consumers need to be aware of the benefits that these products provide over fuel based and other sources of lighting. To educate potential end users on the many benefits of quality off-grid lighting and ener...

Bookmarks Related papers MentionsView impact

New Media & Society, 2020

This article explores the integration of the mobile phone into the religious experience of Christ... more This article explores the integration of the mobile phone into the religious experience of Christians in Nigeria. Based on the results of an online survey and the author’s observation, it argues that the mobile phone has become an actant in the mediatization of religion, creating dependency among some users and transforming religious praxis in palpable ways. Unsurprisingly, perspectives vary on whether and how the phone should be used during worship. Attitudes coalesce around three viewpoints, leading to the emergence of user groups labelled critics, advocates, and dualists. The accounts of study participants give access into the ways some people seek to (re)configure their engagement with religion by inserting the mobile phone as a multifunctional techno-spiritual gadget.

Bookmarks Related papers MentionsView impact

Romanian Journal of Communication and Public Relations, 2017

Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam ... more Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam and African Traditional Religion. All three forms, but especially the first two, have in recent years embraced the “media logic,” packaging religious experience in ways that appeal to the media. These religions have adopted the media as platforms for worship, proselytization, image-building and investment. Thus, religion in Nigeria has come under the grip of mediatization, giving rise to a mediatized spiritual experience. This paper contends that the strong infusion of the media into religious life in Nigeria could have both positive and negative implications for society. It advocates a responsible use of the media to curtail the purveyance of hate, incendiary and predatory messages.

Bookmarks Related papers MentionsView impact

Observatorio (OBS*), 2018

As the 21st Century continues to engender amazing innovations in the communication space, the inf... more As the 21st Century continues to engender amazing innovations in the communication space, the influence of the media is becoming more pervasive. Thus, the media can no longer be studied separately from society; rather they must be seen as an integral part of the social structure upon which modern societies rest. Mediatization, as a theory, explains the manner in which social institutions are affected by, and seek to adapt to, the media. This paper seeks to contribute to the scholarly discussion of mediatization as a concept. It discusses its applicability within the Nigerian context and considers its implications for society. Using a mix of literature review and comments based on the authors’ observation, it discusses and interrogates the mediatization of the contemporary Nigerian society.

Bookmarks Related papers MentionsView impact

Africa Journal of Management

This article argues that Nigeria has rich creative industries sectors with great potential and gl... more This article argues that Nigeria has rich creative industries sectors with great potential and global footprints. Through the kaleidoscope of film, music and creative writing, it makes a critical appraisal of Nigeria’s creative industries and contends that although the country is a visible player on the global landscape, it is yet to optimize the full potentiality of its creative industries sectors. The paper recommends that a clear mapping of the sector coupled with a coherent policy articulation and execution will enhance the viability of the creative industries. As the country seeks to diversify its economy away from dependency on oil revenues, the creative industries, based on their current economic value, provide a veritable incremental source of employment, revenue and growth.

Bookmarks Related papers MentionsView impact

Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam ... more Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam and African Traditional Religion. All three forms, but especially the first two, have in recent years embraced the " media logic, " packaging religious experience in ways that appeal to the media. These religions have adopted the media as platforms for worship, proselytization, image-building and investment. Thus, religion in Nigeria has come under the grip of mediatization, giving rise to a mediatized spiritual experience. This paper contends that the strong infusion of the media into religious life in Nigeria could have both positive and negative implications for society. It advocates a responsible use of the media to curtail the purveyance of hate, incendiary and predatory messages.

Bookmarks Related papers MentionsView impact

New Media & Society, 2020

This article explores the integration of the mobile phone into the religious experience of Christ... more This article explores the integration of the mobile phone into the religious experience of Christians in Nigeria. Based on the results of an online survey and the author’s observation, it argues that the mobile phone has become an actant in the mediatization of religion, creating dependency among some users and transforming religious praxis in palpable ways. Unsurprisingly, perspectives vary on whether and how the phone should be used during worship. Attitudes coalesce around three viewpoints, leading to the emergence of user groups labelled critics, advocates, and dualists. The accounts of study participants give access into the ways some people seek to (re)configure their engagement with religion by inserting the mobile phone as a multifunctional techno-spiritual gadget.

Bookmarks Related papers MentionsView impact

Africa Journal of Management, 2018

This article argues that Nigeria has rich creative industries sectors with great potential and gl... more This article argues that Nigeria has rich creative industries sectors with great potential and global footprints. Through the kaleidoscope of film, music and creative writing, it makes a critical appraisal of Nigeria’s creative industries and contends that although the country is a visible player on the global landscape, it is yet to optimize the full potentiality of its creative industries sectors. The paper recommends that a clear mapping of the sector coupled with a coherent policy articulation and execution will enhance the viability of the creative industries. As the country seeks to diversify its economy away from dependency on oil revenues, the creative industries, based on their current economic value, provide a veritable incremental source of employment, revenue and growth.

Bookmarks Related papers MentionsView impact

Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam ... more Religion in Nigeria is predominantly manifested in three identifiable forms: Christianity, Islam and African Traditional Religion. All three forms, but especially the first two, have in recent years embraced the " media logic, " packaging religious experience in ways that appeal to the media. These religions have adopted the media as platforms for worship, proselytization, image-building and investment. Thus, religion in Nigeria has come under the grip of mediatization, giving rise to a mediatized spiritual experience. This paper contends that the strong infusion of the media into religious life in Nigeria could have both positive and negative implications for society. It advocates a responsible use of the media to curtail the purveyance of hate, incendiary and predatory messages.

Bookmarks Related papers MentionsView impact

As the 21 st Century continues to engender amazing innovations in the communication space, the in... more As the 21 st Century continues to engender amazing innovations in the communication space, the influence of the media is becoming more pervasive. Thus, the media can no longer be studied separately from society; rather they must be seen as an integral part of the social structure upon which modern societies rest. Mediatization, as a theory, explains the manner in which social institutions are affected by, and seek to adapt to, the media. This paper seeks to contribute to the scholarly discussion of mediatization as a concept. It discusses its applicability within the Nigerian context and considers its implications for society. Using a mix of literature review and comments based on the authors' observation, it discusses and interrogates the mediatization of the contemporary Nigerian society.

Bookmarks Related papers MentionsView impact

The creative worker is an integral part of the new economy driven by the creative industries. In ... more The creative worker is an integral part of the new economy driven by the creative industries. In the concentric circles model of the creative industries, the creative worker is situated within the "bull's eye" or the core creative fields at the center of the model. This strategic positioning underscores the importance of the creative worker, whose intellectual exertions yield copyrightable products. This paper explores the work of the Nigerian creative writer as a content creator with potential to satisfy the demand of the local literary scene and the opportunity to capture significant value from the global marketplace. The paper discusses the economics, constraints and prospects of the creative writer's craft in Nigeria. Based on the identified challenges, it proposes the institutionalization of creative writing programs in universities, the establishment of an intervention fund to support creative writing and the strengthening of the intellectual property protection ecosystem in Nigeria.

Bookmarks Related papers MentionsView impact