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Papers by Richard Discenza

IGI Global eBooks, May 24, 2011

Learning is enhanced by the physical and social technologies typically used in distance education... more Learning is enhanced by the physical and social technologies typically used in distance education. Students in distance programs typically have access to tools that allow them to repeat lectures and interact with their fellow students and faculty. Students in all classes, including face-to-face and blended courses, benefit from having similar tools and technologies available. This article will review common tools and technologies used in distance education, and demonstrate why they can facilitate learning and expand the educational opportunities for both distant and traditional students.

Hershey (U.S.) and London (U.K.): Information Science Publishing (an imprint of Idea Group Inc.),... more Hershey (U.S.) and London (U.K.): Information Science Publishing (an imprint of Idea Group Inc.), 2004. 352 pages. $59.95 US, paperback. ISBN: 1-59140-221-2 Reviewed by Res. Ass. Mestan KUCUK Anadolu University Eskisehir-TURKEY This book is published by Idea Group Publishing. The book has three sections which consist of sixteen chapters. In addition of those it has an author bibliography and an index. 28 authors, including editors, have contributed to the book. This book consists of three sections. First section focuses on strategies and paradigms. Second section is about course development instruction and quality issues. Third section is about building an organization for successful distance educations programs.

Developments in marketing science: proceedings of the Academy of Marketing Science, 2015

Suggestion selling in the fast food environment is a popular approach for generating additional s... more Suggestion selling in the fast food environment is a popular approach for generating additional sales. This paper reports on restaurant managers’ views on suggestion selling, consumers’ views on suggestion selling, and the results of an experiment that evaluates the technique in the fast food environment. An explanation of the results and some additional research directions are also offered.

NASPA Journal, 1985

[Excerpt] Befitting a former journalist, Kirp's book is extraordinarily well-written; once on... more [Excerpt] Befitting a former journalist, Kirp's book is extraordinarily well-written; once one picks it up it is hard to put down. Some economists may be put off by a book that contains no equations, tables, figures or regression results. Such an attitude, however, would be misguided and any academic economist interested in better understanding how market forces are reshaping higher education should read Shakespeare, Einstein, and the Bottom Line.

The Health care supervisor, 1993

Total quality management (TQM) has become an integral process in service delivery for many health... more Total quality management (TQM) has become an integral process in service delivery for many health care organizations. This article reviews the fundamental concepts underlying TQM and how TQM is relevant to health care supervisors. In many respects TQM represents a contemporary approach to supervising innovation and change, to analytically solving customer problems, and to implementing continuous quality improvement. Several strategies are examined that health care supervisors can adopt for improving service quality, including cultivating a climate for innovation, motivating by example, leading staff to do what is right and to tolerate no service delivery errors, retraining staff, developing control systems, and creating barrier-free organizations. These strategies are examined from the perspective of achieving continuous improvement in health care settings.

Encyclopedia of Distance Learning

Sex Roles, 1988

ABSTRACT It has been hypothesized that female applicants for male sex-typed jobs are evaluated us... more ABSTRACT It has been hypothesized that female applicants for male sex-typed jobs are evaluated using different selection criteria than males for the same jobs (E. A. Cecil, R. J. Paul, and R. A. Olins, Perceived Importance of Selected Variables Used to Evaluate Male and Female Job Applicants, Personnel Psychology, 1973, 26, 397–404). The present study examined this hypothesis in two separate experiments, in an attempt to replicate the findings and conclusions of Cecil et al. Results do not support the hypothesis that applicant sex affects the ratings of importance of applicant qualifications for sex-typed jobs, although raters do appear to stereotype the kinds of jobs for which males and females are likely to apply. Type of job for which applicants apply is a stronger determinant of what qualifications are evaluated as important in an interview situation. Use of selection criteria (e.g., tests) that validly predict later job performance and that are standardized for all job applicants, might prevent sex discrimination more than training raters to be wary of sex stereotyping of required applicant qualifications.

Educational and Psychological Measurement, 1989

Intercorrelations of four scales purporting to measure computer anxiety exhibited convergent vali... more Intercorrelations of four scales purporting to measure computer anxiety exhibited convergent validity among college students.

Journal of health care marketing, 1987

Ensuring patient compliance with instructions for medication continues to be a major problem. The... more Ensuring patient compliance with instructions for medication continues to be a major problem. The authors report an experiment suggesting that warning labels promote compliance. In addition, other methods of improving compliance are discussed.

The Journal of long term care administration, 1981

Conservation of energy resources through total energy management programs is receiving considerab... more Conservation of energy resources through total energy management programs is receiving considerable attention in the health services sector. Although the total energy management concept has been favorably implemented in hospitals, the record is not entirely clear for other health care institutions. Thirty-one Arizona and 37 Minnesota long-term care facilities were surveyed to examine the attitudes, knowledge and practice of energy management in the nursing home context. Specific questions were directed toward average monthly energy costs, energy consumption, energy conservation methods implemented, energy conservation methods planned for future implementation, and administrator attitudes on the energy management problem. The results of this study indicate that energy is not perceived to be a major problem in long-term care facilities. Administrators generally lack basic knowledge about energy consumption and energy-related characteristics of their facilities. Few long-range plans an...

The Journal of long term care administration, 1978

It has been hypothesized that female appficants for male sex-typed jobs are evaluated using diffe... more It has been hypothesized that female appficants for male sex-typed jobs are evaluated using different selection criteria than males for the same jobs (E. A. Cecil, R. J. Paul, and R. A. Ofins, "Perceived Importance o f Selected Variables Used to Evaluate Male and Female Job Applicants, " Personnel Psychology, 1973, 26, 397-404). The present study examined this hypothesis in two separate experiments, in an attempt to replicate the findings and conclusions o f Cecil et al. Results do not support the hypothesis that applicant sex affects the ratings o f importance o f applicant qualifications for sextyped jobs, although raters do appear to stereotype the kinds o f jobs for which males and females are likely to apply. Type o f job for which applicants apply is a stronger determinant o f what qualifications are evaluated as important in an interview situation. Use o f selection criteria (e.g., tests) that validly predict later job performance and that are standardized for all j...

NASPA Journal, 1986

AbstractGiven the restricted flow of resources and students into institutions of higher education... more AbstractGiven the restricted flow of resources and students into institutions of higher education, college and university administrators are now becoming aware of the importance of student retention at their schools. In this paper we address the strategic importance of student retention programs and how they can be used to benefit different types of students.

Journal of Computer Information Systems, 2021

IGI Global eBooks, May 24, 2011

Learning is enhanced by the physical and social technologies typically used in distance education... more Learning is enhanced by the physical and social technologies typically used in distance education. Students in distance programs typically have access to tools that allow them to repeat lectures and interact with their fellow students and faculty. Students in all classes, including face-to-face and blended courses, benefit from having similar tools and technologies available. This article will review common tools and technologies used in distance education, and demonstrate why they can facilitate learning and expand the educational opportunities for both distant and traditional students.

Hershey (U.S.) and London (U.K.): Information Science Publishing (an imprint of Idea Group Inc.),... more Hershey (U.S.) and London (U.K.): Information Science Publishing (an imprint of Idea Group Inc.), 2004. 352 pages. $59.95 US, paperback. ISBN: 1-59140-221-2 Reviewed by Res. Ass. Mestan KUCUK Anadolu University Eskisehir-TURKEY This book is published by Idea Group Publishing. The book has three sections which consist of sixteen chapters. In addition of those it has an author bibliography and an index. 28 authors, including editors, have contributed to the book. This book consists of three sections. First section focuses on strategies and paradigms. Second section is about course development instruction and quality issues. Third section is about building an organization for successful distance educations programs.

Developments in marketing science: proceedings of the Academy of Marketing Science, 2015

Suggestion selling in the fast food environment is a popular approach for generating additional s... more Suggestion selling in the fast food environment is a popular approach for generating additional sales. This paper reports on restaurant managers’ views on suggestion selling, consumers’ views on suggestion selling, and the results of an experiment that evaluates the technique in the fast food environment. An explanation of the results and some additional research directions are also offered.

NASPA Journal, 1985

[Excerpt] Befitting a former journalist, Kirp's book is extraordinarily well-written; once on... more [Excerpt] Befitting a former journalist, Kirp's book is extraordinarily well-written; once one picks it up it is hard to put down. Some economists may be put off by a book that contains no equations, tables, figures or regression results. Such an attitude, however, would be misguided and any academic economist interested in better understanding how market forces are reshaping higher education should read Shakespeare, Einstein, and the Bottom Line.

The Health care supervisor, 1993

Total quality management (TQM) has become an integral process in service delivery for many health... more Total quality management (TQM) has become an integral process in service delivery for many health care organizations. This article reviews the fundamental concepts underlying TQM and how TQM is relevant to health care supervisors. In many respects TQM represents a contemporary approach to supervising innovation and change, to analytically solving customer problems, and to implementing continuous quality improvement. Several strategies are examined that health care supervisors can adopt for improving service quality, including cultivating a climate for innovation, motivating by example, leading staff to do what is right and to tolerate no service delivery errors, retraining staff, developing control systems, and creating barrier-free organizations. These strategies are examined from the perspective of achieving continuous improvement in health care settings.

Encyclopedia of Distance Learning

Sex Roles, 1988

ABSTRACT It has been hypothesized that female applicants for male sex-typed jobs are evaluated us... more ABSTRACT It has been hypothesized that female applicants for male sex-typed jobs are evaluated using different selection criteria than males for the same jobs (E. A. Cecil, R. J. Paul, and R. A. Olins, Perceived Importance of Selected Variables Used to Evaluate Male and Female Job Applicants, Personnel Psychology, 1973, 26, 397–404). The present study examined this hypothesis in two separate experiments, in an attempt to replicate the findings and conclusions of Cecil et al. Results do not support the hypothesis that applicant sex affects the ratings of importance of applicant qualifications for sex-typed jobs, although raters do appear to stereotype the kinds of jobs for which males and females are likely to apply. Type of job for which applicants apply is a stronger determinant of what qualifications are evaluated as important in an interview situation. Use of selection criteria (e.g., tests) that validly predict later job performance and that are standardized for all job applicants, might prevent sex discrimination more than training raters to be wary of sex stereotyping of required applicant qualifications.

Educational and Psychological Measurement, 1989

Intercorrelations of four scales purporting to measure computer anxiety exhibited convergent vali... more Intercorrelations of four scales purporting to measure computer anxiety exhibited convergent validity among college students.

Journal of health care marketing, 1987

Ensuring patient compliance with instructions for medication continues to be a major problem. The... more Ensuring patient compliance with instructions for medication continues to be a major problem. The authors report an experiment suggesting that warning labels promote compliance. In addition, other methods of improving compliance are discussed.

The Journal of long term care administration, 1981

Conservation of energy resources through total energy management programs is receiving considerab... more Conservation of energy resources through total energy management programs is receiving considerable attention in the health services sector. Although the total energy management concept has been favorably implemented in hospitals, the record is not entirely clear for other health care institutions. Thirty-one Arizona and 37 Minnesota long-term care facilities were surveyed to examine the attitudes, knowledge and practice of energy management in the nursing home context. Specific questions were directed toward average monthly energy costs, energy consumption, energy conservation methods implemented, energy conservation methods planned for future implementation, and administrator attitudes on the energy management problem. The results of this study indicate that energy is not perceived to be a major problem in long-term care facilities. Administrators generally lack basic knowledge about energy consumption and energy-related characteristics of their facilities. Few long-range plans an...

The Journal of long term care administration, 1978

It has been hypothesized that female appficants for male sex-typed jobs are evaluated using diffe... more It has been hypothesized that female appficants for male sex-typed jobs are evaluated using different selection criteria than males for the same jobs (E. A. Cecil, R. J. Paul, and R. A. Ofins, "Perceived Importance o f Selected Variables Used to Evaluate Male and Female Job Applicants, " Personnel Psychology, 1973, 26, 397-404). The present study examined this hypothesis in two separate experiments, in an attempt to replicate the findings and conclusions o f Cecil et al. Results do not support the hypothesis that applicant sex affects the ratings o f importance o f applicant qualifications for sextyped jobs, although raters do appear to stereotype the kinds o f jobs for which males and females are likely to apply. Type o f job for which applicants apply is a stronger determinant o f what qualifications are evaluated as important in an interview situation. Use o f selection criteria (e.g., tests) that validly predict later job performance and that are standardized for all j...

NASPA Journal, 1986

AbstractGiven the restricted flow of resources and students into institutions of higher education... more AbstractGiven the restricted flow of resources and students into institutions of higher education, college and university administrators are now becoming aware of the importance of student retention at their schools. In this paper we address the strategic importance of student retention programs and how they can be used to benefit different types of students.

Journal of Computer Information Systems, 2021