Suzanne Brunsting - Academia.edu (original) (raw)
Papers by Suzanne Brunsting
Healthy Stimulants: Motivating online health information seeking through traditional mass media I... more Healthy Stimulants: Motivating online health information seeking through traditional mass media ISBN 978-90-79213-02-3 Printed by Print Partners Ipskamp, Enschede Cover design and lay-out by Lars Scholten © Suzanne Brunsting Amsterdam
Energy Procedia, 2013
This experiment aims to increase understanding of the conditions under which combining textual an... more This experiment aims to increase understanding of the conditions under which combining textual and visual information on CO 2 storage fosters comprehension of the technology. Specifically, it is investigated if and how precision in indicating the depth of CO 2 injection in either text, visual, or combinations thereof influence estimates of CO 2 injection depth and how this in turn influences perceived safety of and attitude towards CO 2 injection. We used a 3x3 experimental design with two factors, resulting in 9 conditions: Textual description of depth of injection (absent, ambiguous, precise) X visualization of depth (absent, ambiguous, precise). Three texts were developed explaining the background and process of CCS. They were similar in every respect except for the accuracy of indication of depth: or deeper underground visual conditions were developed displaying the depth of CO 2 injection. They were similar in every respect except for the accuracy of indication of depth: Absent (no visual displayed); Ambiguous (visual not to scale, injection obviously too shallow); Precise (visual to scale). Respondents were a representative sample of the adult UK population (n = 429). Each of them received one of the nine conditions, followed by a short questionnaire. Results indicate that estimates of depth are generally most accurate in text-only conditions and least accurate in visual-only conditions. Interestingly, the condition in which people are given no information about depth at all scores in-between with a mean estimate of 869 meters. Regarding textual depictions of CO 2 injection depth, results indicate that the more precise indication of depth in t respondents who enjoy reading text. Regarding visual depictions of CO 2 injection, results indicate that the presence d the more precise indication of depth in the visual the worse N CO 2 injection and their attitude towards CCS and risk perceptions of CCS. However, a more positive attitude towards CCS was related to lower perceived risk. Explanations and implications for communication are discussed in the paper.
Since 2007, there have been plans to establish an onshore CCS (carbon capture and storage) demons... more Since 2007, there have been plans to establish an onshore CCS (carbon capture and storage) demonstration project in the Dutch town of Barendrecht. This project, initiated by Shell, aims to store CO 2 from its nearby oil refi nery in Pernis (in the Rotterdam harbour area) in two depleted gasfi elds largely located under Barendrecht. The plans caused debate between proponents and opponents, which delayed implementation of the project. Until the time of writing (June 2010), no decision about the implementation of the project has been made.
Verantwoording Dit rapport is het resultaat van onderzoek (ECN-projectnummer 5.1185) uitgevoerd i... more Verantwoording Dit rapport is het resultaat van onderzoek (ECN-projectnummer 5.1185) uitgevoerd in opdracht van het ministerie van Infrastructuur&Milieu. De auteurs bedanken Anco Hoen van het PBL voor de constructieve samenwerking en de mogelijkheid om aan te kunnen haken bij het online-onderzoek van het PBL. De auteurs zijn ook ECN-collega Casper Tigchelaar zeer erkentelijk voor het kritisch lezen van het rapport en het daarbij voorzien van constructief commentaar. Evenals Jessica ter Horst voor het verzorgen van de opmaak van dit rapport. Abstract To abate the detrimental effects of transport a transition is foreseen from the conventional fossil cars to energy-sustainable cars. A successful transition requires a major behavioral change of car consumers who need to make choices about new options for transport with uncertain costs and benefits compared to their current car. This paper examines consumers' perceptions about innovative cars and considerations for buying or not buyi...
Social site characterisation can be used as an instrument to plan and evaluate a process of activ... more Social site characterisation can be used as an instrument to plan and evaluate a process of active and constructive local stakeholder engagement in a prospective CCS project. Social site characterisation runs parallel to technical site characterisation. It roughly consists of a formative research phase to get acquainted with the area followed by a series of public information and engagement activities based on the outcomes of the first phase. This deliverable presents results from the first phase for the social site characterisations of a prospective CCS site in Poland (onshore) and the UK (offshore).
This deliverable presents results from public engagement activities designed to raise public awar... more This deliverable presents results from public engagement activities designed to raise public awareness and inform public opinion in Poland and the UK using a participation tool called “focus conferences.”
This deliverable describes the task of making available generic and site-specific information abo... more This deliverable describes the task of making available generic and site-specific information about the SiteChar activities regarding the site explorations to the general public as well as to the local public at the Scottish site and at the Polish site. Generic and site-specific information have been made available to the general and local public through specific sections on the SiteChar website. Information meetings were held on location at the Polish site and at the Scottish site.
Oil & Gas Science and Technology – Revue d’IFP Energies nouvelles, 2015
In this paper, we present an overview of the SiteChar workflow model for site characterisation an... more In this paper, we present an overview of the SiteChar workflow model for site characterisation and assessment for CO 2 storage. Site characterisation and assessment is required when permits are requested from the legal authorities in the process of starting a CO 2 storage process at a given site. The goal is to assess whether a proposed CO 2 storage site can indeed be used for permanent storage while meeting the safety requirements demanded by the European Commission (EC) Storage Directive (EU, 2009, Storage Directive 2009/31/EC). Many issues have to be scrutinised, and the workflow presented here is put forward to help efficiently organise this complex task. Three issues are highlighted: communication within the working team and with the authorities; interdependencies in the workflow and feedback loops; and the risk-based character of the workflow. A general overview (helicopter view) of the workflow is given; the issues involved in communication and the risk assessment process are described in more detail. The workflow as described has been tested within the SiteChar project on five potential storage sites throughout Europe. This resulted in a list of key aspects of site characterisation which can help prepare and focus new site characterisation studies.
Oil & Gas Science and Technology – Revue d’IFP Energies nouvelles, 2014
This paper summarizes the work on the social dimension conducted within the EU FP7 SiteChar proje... more This paper summarizes the work on the social dimension conducted within the EU FP7 SiteChar project. The most important aim of the research was to advance public awareness and draw lessons for successful public engagement activities when developing a CO 2 storage permit application. To this end, social site characterization (e.g. representative surveys) and public participation activities (focus conference) were conducted at two prospective Carbon Capture and Storage (CCS) sites: an onshore site in Poland and an offshore site in Scotland. The research consisted of four steps over a time period of 1.5 year, from early 2011 to mid-2012. The first step consisted of four related qualitative and quantitative research activities to provide a social characterization of the areas: desk research, stakeholder interviews, media analyses, and a survey among representative samples of the local community. The aim was to identify: -stakeholders or interested parties; -factors that may drive their perceptions of and attitudes towards CCS. Results were used to as input for the second step, in which a new format for public engagement named 'focus conferences' was tested at both sites involving a small sample of the local community. The third step consisted of making available generic as well as site-specific information to the general and local public, by: -setting up a bilingual set of information pages on the project website suitable for a lay audience; -organizing information meetings at both sites that were open to all who took interest. The fourth step consisted of a second survey among a new representative sample of the local community. The survey was largely identical to the survey in step 1 to enable the monitoring of changes in awareness, knowledge and opinions over time. Results provide insight in the way local CCS plans may be perceived by the local stakeholders, how this can be reliably assessed at early stage without raising unnecessary concerns, and how results of this inventory can be used to develop effective local communication and participation strategies. In future project development, if any, these results can be used to start up and inform the process of information provision and public engagement.
Tijdschrift voor Communicatiewetenschap
Energy Procedia, 2013
Lack of societal acceptance of energy (transition) technologies is often attributed to a lack of ... more Lack of societal acceptance of energy (transition) technologies is often attributed to a lack of knowledge among the public. The underlying assumption is that more knowledge improves attitudes about a technology. This assumption will be tested in this paper by examining the influence of the scores on a CCS Knowledge Test on attitudes towards CO 2 capture and storage (CCS). Furthermore the paper will examine the influen towards CCS and will analyse how knowledge and perceptions jointly influence attitude as well as in interaction. Implications of the results for communication about CCS are discussed.
Energy Procedia, 2013
Public support has proven crucial to the implementation of CO 2 capture and storage (CCS) demonst... more Public support has proven crucial to the implementation of CO 2 capture and storage (CCS) demonstration projects. Whereas no method exists to guarantee local public acceptability of any project, a constructive stakeholder engagement process does increase the likelihood thereof. Social site characterisation can be used as an instrument to plan and evaluate an approach for actively engaging local stakeholders. Social site characterisation is the process of repeatedly investigating local public awareness and opinions of a specific CCS project, changes therein over time, and underlying factors shaping public opinion as a parallel activity to technical site characterization. This paper presents results from the EU FP7 SiteChar project in which social site characterisation (a.o. surveys) and public participation activities (focus conferences) were conducted by a multidisciplinary team at two prospective CCS sites in in Poland (onshore) and Scotland (offshore). Results demonstrate that social site characterization and focus conferences are powerful tools to raise public awareness about complex issues such as CCS and to initiate local discussion and planning processes with the appropriate type of information, through app ropriate media, and involving all relevant stakeholders. Application and the duration of effects in real-life project settings will be discussed.
Energy Procedia, 2013
The aim of this research was to extend an Australian developed large group process which proved e... more The aim of this research was to extend an Australian developed large group process which proved effective in engaging the general public on issues related to climate change, energy technologies, and the overall shift towards a low carbon society. The results from Australia, the Netherlands, Canada and Scotland found that in each of the geographic locations the context varied, and participants reported different experiences and understanding of each topic. This paper explores how context may have impacted on the results, the differences that arise and discusses the implications for policy makers and research developers.
Energy Procedia, 2013
Carbon Capture and Storage (CCS) is one of the solutions that can significantly reduce CO 2 durin... more Carbon Capture and Storage (CCS) is one of the solutions that can significantly reduce CO 2 during the transition from fossil fuel-based energy to an energy system based on renewable energy sources. Recent studies point out that sufficient storage capacity in saline aquifers and depleted gas fields is available to permanently store several decades worth of current CO 2 emissions. Nevertheless, a significant hurdle for the post-demonstration phase of CCS development is the lack of proven and tested storage reservoirs. One of the goals of the EU FP7 SiteChar project is to develop an efficient site characterisation workflow, to support the development of the numerous storage sites that will be needed for large-scale deployment of CCS. The workflow is designed to address all aspects of safe and secure storage required by the EU Storage Directive. The links between the Storage Directive requirements and the site characterisation workflow are described in detail. The workflow is currently being applied to five sites suitable for CCS across Europe. A final version of the workflow will be published early 2014.
International Journal of Greenhouse Gas Control, 2012
This study aims to increase understanding of the public view on CO 2 capture and storage (CCS) an... more This study aims to increase understanding of the public view on CO 2 capture and storage (CCS) and energy innovations in the Netherlands. The study is based on the premise that to understand the public's concerns and to predict their future opinion, it is necessary to know how people arrive at their evaluations about CCS. The study described in this paper aimed to enhance insight into currently held beliefs and awareness among the general public about CCS and CO 2 as well as to investigate the role of the media as a vehicle for knowledge transfer. To meet the first aim, we interviewed 15 lay people to identify commonly held beliefs. Next, we investigated the prevalence of these beliefs by administering a questionnaire among 401 respondents. To meet the second aim, we analyzed the 430 articles mentioning CCS in all major Dutch newspapers from mid-2009 to mid-2010 and investigated respondents' media use and exposure to recent media events about CCS. The survey revealed several beliefs that were shared by a large group of respondents, some of which were factually incorrect. The media analysis did not yield evidence that national newspapers reinforce or create particular misperceptions such as found in the survey.
International Journal of Greenhouse Gas Control, 2011
Although prior studies provide some insight into the effects of communication factors such as sou... more Although prior studies provide some insight into the effects of communication factors such as source credibility and argument strength on public perceptions of CCS, comparisons and integration of insights from these studies is complicated by the multitude of different and interdependent factors that influence communication outcomes. Here we provide an overview of these factors, structured in terms of a communications matrix and drawing on experience with CCS projects and studies to date. Using the matrix we organize empirical findings of the effects of four major communication input factors (source, message, channel, receiver) on communication output factors such as, attention, interest, understanding, and attitudes. The resulting 'map' of opinion shapers may guide development of public communication, engagement, and participation in CCS projects. The key message to communicators is that by knowing how input factors influence output factors, it can be decided which features are useful to achieve an intended communication outcome. Obtaining knowledge of input-output interactions requires early public engagement to explore public needs and concerns. Critical to the communication outcome is the extent to which CCS communication is an informed, open and objective public discussion process in which different views on the technology are acknowledged.
Proceedings of the NEARCO2 Workshop, Nov 1, 2010
EXECUTIVE SUMMARY This report presents the findings from a study into European public perceptions... more EXECUTIVE SUMMARY This report presents the findings from a study into European public perceptions of Carbon Capture and Storage (CCS) as determined through six focus groups, one held in each of the UK, the Netherlands, Poland, Germany, Belgium and Spain. The development of opinion and the emergence of concerns were observed via phased exposure to a specially-commissioned DVD, which provided an overview of CCS technology, its rationale and associated debates, supplemented by additional information ...
Healthy Stimulants: Motivating online health information seeking through traditional mass media I... more Healthy Stimulants: Motivating online health information seeking through traditional mass media ISBN 978-90-79213-02-3 Printed by Print Partners Ipskamp, Enschede Cover design and lay-out by Lars Scholten © Suzanne Brunsting Amsterdam
Energy Procedia, 2013
This experiment aims to increase understanding of the conditions under which combining textual an... more This experiment aims to increase understanding of the conditions under which combining textual and visual information on CO 2 storage fosters comprehension of the technology. Specifically, it is investigated if and how precision in indicating the depth of CO 2 injection in either text, visual, or combinations thereof influence estimates of CO 2 injection depth and how this in turn influences perceived safety of and attitude towards CO 2 injection. We used a 3x3 experimental design with two factors, resulting in 9 conditions: Textual description of depth of injection (absent, ambiguous, precise) X visualization of depth (absent, ambiguous, precise). Three texts were developed explaining the background and process of CCS. They were similar in every respect except for the accuracy of indication of depth: or deeper underground visual conditions were developed displaying the depth of CO 2 injection. They were similar in every respect except for the accuracy of indication of depth: Absent (no visual displayed); Ambiguous (visual not to scale, injection obviously too shallow); Precise (visual to scale). Respondents were a representative sample of the adult UK population (n = 429). Each of them received one of the nine conditions, followed by a short questionnaire. Results indicate that estimates of depth are generally most accurate in text-only conditions and least accurate in visual-only conditions. Interestingly, the condition in which people are given no information about depth at all scores in-between with a mean estimate of 869 meters. Regarding textual depictions of CO 2 injection depth, results indicate that the more precise indication of depth in t respondents who enjoy reading text. Regarding visual depictions of CO 2 injection, results indicate that the presence d the more precise indication of depth in the visual the worse N CO 2 injection and their attitude towards CCS and risk perceptions of CCS. However, a more positive attitude towards CCS was related to lower perceived risk. Explanations and implications for communication are discussed in the paper.
Since 2007, there have been plans to establish an onshore CCS (carbon capture and storage) demons... more Since 2007, there have been plans to establish an onshore CCS (carbon capture and storage) demonstration project in the Dutch town of Barendrecht. This project, initiated by Shell, aims to store CO 2 from its nearby oil refi nery in Pernis (in the Rotterdam harbour area) in two depleted gasfi elds largely located under Barendrecht. The plans caused debate between proponents and opponents, which delayed implementation of the project. Until the time of writing (June 2010), no decision about the implementation of the project has been made.
Verantwoording Dit rapport is het resultaat van onderzoek (ECN-projectnummer 5.1185) uitgevoerd i... more Verantwoording Dit rapport is het resultaat van onderzoek (ECN-projectnummer 5.1185) uitgevoerd in opdracht van het ministerie van Infrastructuur&Milieu. De auteurs bedanken Anco Hoen van het PBL voor de constructieve samenwerking en de mogelijkheid om aan te kunnen haken bij het online-onderzoek van het PBL. De auteurs zijn ook ECN-collega Casper Tigchelaar zeer erkentelijk voor het kritisch lezen van het rapport en het daarbij voorzien van constructief commentaar. Evenals Jessica ter Horst voor het verzorgen van de opmaak van dit rapport. Abstract To abate the detrimental effects of transport a transition is foreseen from the conventional fossil cars to energy-sustainable cars. A successful transition requires a major behavioral change of car consumers who need to make choices about new options for transport with uncertain costs and benefits compared to their current car. This paper examines consumers' perceptions about innovative cars and considerations for buying or not buyi...
Social site characterisation can be used as an instrument to plan and evaluate a process of activ... more Social site characterisation can be used as an instrument to plan and evaluate a process of active and constructive local stakeholder engagement in a prospective CCS project. Social site characterisation runs parallel to technical site characterisation. It roughly consists of a formative research phase to get acquainted with the area followed by a series of public information and engagement activities based on the outcomes of the first phase. This deliverable presents results from the first phase for the social site characterisations of a prospective CCS site in Poland (onshore) and the UK (offshore).
This deliverable presents results from public engagement activities designed to raise public awar... more This deliverable presents results from public engagement activities designed to raise public awareness and inform public opinion in Poland and the UK using a participation tool called “focus conferences.”
This deliverable describes the task of making available generic and site-specific information abo... more This deliverable describes the task of making available generic and site-specific information about the SiteChar activities regarding the site explorations to the general public as well as to the local public at the Scottish site and at the Polish site. Generic and site-specific information have been made available to the general and local public through specific sections on the SiteChar website. Information meetings were held on location at the Polish site and at the Scottish site.
Oil & Gas Science and Technology – Revue d’IFP Energies nouvelles, 2015
In this paper, we present an overview of the SiteChar workflow model for site characterisation an... more In this paper, we present an overview of the SiteChar workflow model for site characterisation and assessment for CO 2 storage. Site characterisation and assessment is required when permits are requested from the legal authorities in the process of starting a CO 2 storage process at a given site. The goal is to assess whether a proposed CO 2 storage site can indeed be used for permanent storage while meeting the safety requirements demanded by the European Commission (EC) Storage Directive (EU, 2009, Storage Directive 2009/31/EC). Many issues have to be scrutinised, and the workflow presented here is put forward to help efficiently organise this complex task. Three issues are highlighted: communication within the working team and with the authorities; interdependencies in the workflow and feedback loops; and the risk-based character of the workflow. A general overview (helicopter view) of the workflow is given; the issues involved in communication and the risk assessment process are described in more detail. The workflow as described has been tested within the SiteChar project on five potential storage sites throughout Europe. This resulted in a list of key aspects of site characterisation which can help prepare and focus new site characterisation studies.
Oil & Gas Science and Technology – Revue d’IFP Energies nouvelles, 2014
This paper summarizes the work on the social dimension conducted within the EU FP7 SiteChar proje... more This paper summarizes the work on the social dimension conducted within the EU FP7 SiteChar project. The most important aim of the research was to advance public awareness and draw lessons for successful public engagement activities when developing a CO 2 storage permit application. To this end, social site characterization (e.g. representative surveys) and public participation activities (focus conference) were conducted at two prospective Carbon Capture and Storage (CCS) sites: an onshore site in Poland and an offshore site in Scotland. The research consisted of four steps over a time period of 1.5 year, from early 2011 to mid-2012. The first step consisted of four related qualitative and quantitative research activities to provide a social characterization of the areas: desk research, stakeholder interviews, media analyses, and a survey among representative samples of the local community. The aim was to identify: -stakeholders or interested parties; -factors that may drive their perceptions of and attitudes towards CCS. Results were used to as input for the second step, in which a new format for public engagement named 'focus conferences' was tested at both sites involving a small sample of the local community. The third step consisted of making available generic as well as site-specific information to the general and local public, by: -setting up a bilingual set of information pages on the project website suitable for a lay audience; -organizing information meetings at both sites that were open to all who took interest. The fourth step consisted of a second survey among a new representative sample of the local community. The survey was largely identical to the survey in step 1 to enable the monitoring of changes in awareness, knowledge and opinions over time. Results provide insight in the way local CCS plans may be perceived by the local stakeholders, how this can be reliably assessed at early stage without raising unnecessary concerns, and how results of this inventory can be used to develop effective local communication and participation strategies. In future project development, if any, these results can be used to start up and inform the process of information provision and public engagement.
Tijdschrift voor Communicatiewetenschap
Energy Procedia, 2013
Lack of societal acceptance of energy (transition) technologies is often attributed to a lack of ... more Lack of societal acceptance of energy (transition) technologies is often attributed to a lack of knowledge among the public. The underlying assumption is that more knowledge improves attitudes about a technology. This assumption will be tested in this paper by examining the influence of the scores on a CCS Knowledge Test on attitudes towards CO 2 capture and storage (CCS). Furthermore the paper will examine the influen towards CCS and will analyse how knowledge and perceptions jointly influence attitude as well as in interaction. Implications of the results for communication about CCS are discussed.
Energy Procedia, 2013
Public support has proven crucial to the implementation of CO 2 capture and storage (CCS) demonst... more Public support has proven crucial to the implementation of CO 2 capture and storage (CCS) demonstration projects. Whereas no method exists to guarantee local public acceptability of any project, a constructive stakeholder engagement process does increase the likelihood thereof. Social site characterisation can be used as an instrument to plan and evaluate an approach for actively engaging local stakeholders. Social site characterisation is the process of repeatedly investigating local public awareness and opinions of a specific CCS project, changes therein over time, and underlying factors shaping public opinion as a parallel activity to technical site characterization. This paper presents results from the EU FP7 SiteChar project in which social site characterisation (a.o. surveys) and public participation activities (focus conferences) were conducted by a multidisciplinary team at two prospective CCS sites in in Poland (onshore) and Scotland (offshore). Results demonstrate that social site characterization and focus conferences are powerful tools to raise public awareness about complex issues such as CCS and to initiate local discussion and planning processes with the appropriate type of information, through app ropriate media, and involving all relevant stakeholders. Application and the duration of effects in real-life project settings will be discussed.
Energy Procedia, 2013
The aim of this research was to extend an Australian developed large group process which proved e... more The aim of this research was to extend an Australian developed large group process which proved effective in engaging the general public on issues related to climate change, energy technologies, and the overall shift towards a low carbon society. The results from Australia, the Netherlands, Canada and Scotland found that in each of the geographic locations the context varied, and participants reported different experiences and understanding of each topic. This paper explores how context may have impacted on the results, the differences that arise and discusses the implications for policy makers and research developers.
Energy Procedia, 2013
Carbon Capture and Storage (CCS) is one of the solutions that can significantly reduce CO 2 durin... more Carbon Capture and Storage (CCS) is one of the solutions that can significantly reduce CO 2 during the transition from fossil fuel-based energy to an energy system based on renewable energy sources. Recent studies point out that sufficient storage capacity in saline aquifers and depleted gas fields is available to permanently store several decades worth of current CO 2 emissions. Nevertheless, a significant hurdle for the post-demonstration phase of CCS development is the lack of proven and tested storage reservoirs. One of the goals of the EU FP7 SiteChar project is to develop an efficient site characterisation workflow, to support the development of the numerous storage sites that will be needed for large-scale deployment of CCS. The workflow is designed to address all aspects of safe and secure storage required by the EU Storage Directive. The links between the Storage Directive requirements and the site characterisation workflow are described in detail. The workflow is currently being applied to five sites suitable for CCS across Europe. A final version of the workflow will be published early 2014.
International Journal of Greenhouse Gas Control, 2012
This study aims to increase understanding of the public view on CO 2 capture and storage (CCS) an... more This study aims to increase understanding of the public view on CO 2 capture and storage (CCS) and energy innovations in the Netherlands. The study is based on the premise that to understand the public's concerns and to predict their future opinion, it is necessary to know how people arrive at their evaluations about CCS. The study described in this paper aimed to enhance insight into currently held beliefs and awareness among the general public about CCS and CO 2 as well as to investigate the role of the media as a vehicle for knowledge transfer. To meet the first aim, we interviewed 15 lay people to identify commonly held beliefs. Next, we investigated the prevalence of these beliefs by administering a questionnaire among 401 respondents. To meet the second aim, we analyzed the 430 articles mentioning CCS in all major Dutch newspapers from mid-2009 to mid-2010 and investigated respondents' media use and exposure to recent media events about CCS. The survey revealed several beliefs that were shared by a large group of respondents, some of which were factually incorrect. The media analysis did not yield evidence that national newspapers reinforce or create particular misperceptions such as found in the survey.
International Journal of Greenhouse Gas Control, 2011
Although prior studies provide some insight into the effects of communication factors such as sou... more Although prior studies provide some insight into the effects of communication factors such as source credibility and argument strength on public perceptions of CCS, comparisons and integration of insights from these studies is complicated by the multitude of different and interdependent factors that influence communication outcomes. Here we provide an overview of these factors, structured in terms of a communications matrix and drawing on experience with CCS projects and studies to date. Using the matrix we organize empirical findings of the effects of four major communication input factors (source, message, channel, receiver) on communication output factors such as, attention, interest, understanding, and attitudes. The resulting 'map' of opinion shapers may guide development of public communication, engagement, and participation in CCS projects. The key message to communicators is that by knowing how input factors influence output factors, it can be decided which features are useful to achieve an intended communication outcome. Obtaining knowledge of input-output interactions requires early public engagement to explore public needs and concerns. Critical to the communication outcome is the extent to which CCS communication is an informed, open and objective public discussion process in which different views on the technology are acknowledged.
Proceedings of the NEARCO2 Workshop, Nov 1, 2010
EXECUTIVE SUMMARY This report presents the findings from a study into European public perceptions... more EXECUTIVE SUMMARY This report presents the findings from a study into European public perceptions of Carbon Capture and Storage (CCS) as determined through six focus groups, one held in each of the UK, the Netherlands, Poland, Germany, Belgium and Spain. The development of opinion and the emergence of concerns were observed via phased exposure to a specially-commissioned DVD, which provided an overview of CCS technology, its rationale and associated debates, supplemented by additional information ...