alfikri alfikri | Politeknik Pertanian Negeri Payakumbuh (original) (raw)

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Conference Presentations by alfikri alfikri

Research paper thumbnail of KAJIAN BRANDING USAHA MIKRO KECIL MENENGAH DI KOTA PAYAKUMBUH

The characteristic of one product with another competitors product can be show by Good and intere... more The characteristic of one product with another competitors product can be show by Good and interesting branding. This study aims to analyse branding activities on Micro Small Medium Enterprises (SMEs) in Payakumbuh. Data used in this research were primary data collected from 41 SMEs in Payakumbuh by using questionnaire. The research shows that branding activities on SMEs in Payakumbuh has not maximal yet. This causes SMEs products difficult to sell in mini markets and supermarkets, although the requirement to sell SMEs product to mini markets and supermarkets is not too difficult.

Research paper thumbnail of KAJIAN BRANDING USAHA MIKRO KECIL MENENGAH DI KOTA PAYAKUMBUH

The characteristic of one product with another competitors product can be show by Good and intere... more The characteristic of one product with another competitors product can be show by Good and interesting branding. This study aims to analyse branding activities on Micro Small Medium Enterprises (SMEs) in Payakumbuh. Data used in this research were primary data collected from 41 SMEs in Payakumbuh by using questionnaire. The research shows that branding activities on SMEs in Payakumbuh has not maximal yet. This causes SMEs products difficult to sell in mini markets and supermarkets, although the requirement to sell SMEs product to mini markets and supermarkets is not too difficult.

Research paper thumbnail of KAJIAN BRANDING USAHA MIKRO KECIL MENENGAH DI KOTA PAYAKUMBUH

The characteristic of one product with another competitors product can be show by Good and intere... more The characteristic of one product with another competitors product can be show by Good and interesting branding. This study aims to analyse branding activities on Micro Small Medium Enterprises (SMEs) in Payakumbuh. Data used in this research were primary data collected from 41 SMEs in Payakumbuh by using questionnaire. The research shows that branding activities on SMEs in Payakumbuh has not maximal yet. This causes SMEs products difficult to sell in mini markets and supermarkets, although the requirement to sell SMEs product to mini markets and supermarkets is not too difficult.

Research paper thumbnail of KAJIAN BRANDING USAHA MIKRO KECIL MENENGAH DI KOTA PAYAKUMBUH

The characteristic of one product with another competitors product can be show by Good and intere... more The characteristic of one product with another competitors product can be show by Good and interesting branding. This study aims to analyse branding activities on Micro Small Medium Enterprises (SMEs) in Payakumbuh. Data used in this research were primary data collected from 41 SMEs in Payakumbuh by using questionnaire. The research shows that branding activities on SMEs in Payakumbuh has not maximal yet. This causes SMEs products difficult to sell in mini markets and supermarkets, although the requirement to sell SMEs product to mini markets and supermarkets is not too difficult.

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