Gleison Fonseca | Universidade de São Paulo (original) (raw)

Papers by Gleison Fonseca

Bar. Brazilian Administration Review, 2022

The emergence of a novel coronavirus at the end of 2019 generated a severe health crisis worldwid... more The emergence of a novel coronavirus at the end of 2019 generated a severe health crisis worldwide. In a few months, this virus called COVID-19 was present in several countries, being recognized by the WHO as a pandemic. The COVID-19 pandemic was dramatic for the economy and society. In many economic sectors, companies were faced with the inoperability of their commercial activities. For example, in the healthcare sector, institutions were faced with unprecedented pressure, and this pandemic has exposed some weaknesses in the responses to environmental changes. As a result of this scenario, knowledge management and organizational intelligence become fundamental for hospitals to adapt to changes in the environment and respond effectively to new challenges. Considering this scenario, this research aims to analyze the influence of effective knowledge management, organizational intelligence, and organizational performance on the effective hospitals' response to COVID-19. Data were collected through research sent to physicians and nurses working in Brazil and Portugal hospitals. We sent the survey using a professional social network, and 248 valid responses were obtained. The PLS-SEM analysis technique was used to test hypotheses. The results showed a positive relationship between effective knowledge management, organizational intelligence, and organizational performance with the effective hospital's response to COVID-19. Additionally, the results suggest the need for managers to focus more on developing internal programs encouraging knowledge transfers among their employees. As practical implications, our research validates the relationships between effective knowledge management, organizational performance, effective hospitals' response to COVID-19, and the importance of effective knowledge management for pandemic management. In originality, this research provides hospitals and other healthcare organizations with a direction on key resources to which these organizations should turn their efforts to improve their effectiveness in responding to new disease outbreaks.

CIRIEC-España, revista de economía pública, social y cooperativa

This study analyzes the impact of effective knowledge management, organizational intelligence, an... more This study analyzes the impact of effective knowledge management, organizational intelligence, and organizational performance on the effective hospital response and social health to covid-19. Data were collected through a research questionnaire sent to physicians and nurses who worked in hospitals in Brazil and Portugal. We sent the survey link using a professional social network and 101 valid responses were obtained. The PLS-SEM analysis technique was used to test hypotheses. The results showed that there is a positive relationship between the constructs of effective knowledge management and organizational performance, and effective response to covid-19. This study also indicates that effective knowledge management has a positive association with organizational intelligence and organizational performance, in addition to a positive relationship between organizational intelligence and organizational performance. As practical implications, our research reinforces the importance of effective knowledge management for pandemic management and validates the relationships between effective knowledge management, organizational intelligence, organizational performance, and hospital response effectiveness. From these results, hospitals and social health organizations will be able to improve their effectiveness in responding to new disease outbreaks. As originality, this work presents a model to manage the response of these health care and hospital institutions to pandemics.

Handbook of Research on Information Management for Effective Logistics and Supply Chains

Information technology has become one of the great advantages of modern enterprises, especially a... more Information technology has become one of the great advantages of modern enterprises, especially assisting in the optimization, information management and value creation. Among the reasons that prompted this change is the use of ERP (Enterprise Resource Planning), mainly adopted by large enterprises, since its adoption involves high investment and complexity for implementation, hindering its spread among smaller companies. Several studies have discussed the benefits generated by the adoption of ERP systems in enterprises as well as costs involved in the deployment process. The focus of this research is to present and discuss, through a conceptual approach, these different views on the costs and benefits of these systems, focusing on the different ways of generating value systems that provide information to businesses through ERP. The results showed that the discussion about the value of ERP for companies not yet consolidated and with increasing importance of information systems, ERP was regarded as a strategic tool in the search for greater competitiveness, transcending its value and importance for companies of their internal processes for a relationship of greater importance in business strategy.

Advances in Business Strategy and Competitive Advantage, 2019

Dynamic markets have made it extremely difficult for firms to sustain their competitive advantage... more Dynamic markets have made it extremely difficult for firms to sustain their competitive advantages. Adapting with the reconfiguration of its internal resources has become essential for the survival of firms. In the midst of these changes in the market, the concepts of Dynamic Capability (DC) and Organizational Intelligence (OI) arise, theories that, despite their different approaches to the use of firms' resources, have as their ultimate objective the creation and maintenance of a sustainable competitive advantage. So, in order to better understand the influence of these theories on the activities of firms, this chapter approaches the relationship between both theories, analyzing their common points, and the way DC influence OI.

Regarding the growing importance of ERP systems for the companies and consequently the need of ju... more Regarding the growing importance of ERP systems for the companies and consequently the need of justify the investments on implementation projects, it is necessary to understand how the companies perceive the provided systems benefits. Through a multiple case study with two companies, we tried to identify which benefits, tangible or intangible, are delivered by the ERP systems. We conclude that companies can identify the benefits provided by ERP systems. However, in some cases, underestimation or informal evaluation, without pre-defined performance indicators, does not allow the companies realize the systems full potential value.

Com a internet em expansao, o e-commerce passou a permitir que consumidores facam buscas de infor... more Com a internet em expansao, o e-commerce passou a permitir que consumidores facam buscas de informacoes, precos e avaliem constantemente produtos e servicos. Contudo, sabe-se ainda pouco sobre o processo de compra online, em especial se os consumidores online acabam interagindo de forma mais profunda com o site, numa perspectiva hedonica ou se o processo e utilitario, baseado na eficiencia e racionalidade durante a compra. Assim, este artigo tem como objetivo identificar o perfil do consumidor de uma empresa varejista do comercio virtual de bicicletas, buscando saber se apresentavam comportamento utilitario ou hedonista durante a compra. Para tal, foi realizada uma survey com clientes de uma varejista online de bicicletas. Foi utilizado um instrumento de coleta de dados elaborado por Babin, Darden e Griffin (1994) e adaptado por Gertner e Diaz (1999). Do total de 480 questionarios enviados, foram obtidas 73 respostas validas (16,6% da populacao). Apos realizacao da Analise Fatorial ...

Proceedings of 10th CONTECSI International Conference on Information Systems and Technology Management, 2013

Information technology has become one of the great advantages of modern enterprises, assisting in... more Information technology has become one of the great advantages of modern enterprises, assisting in the optimization and information management. Among the reasons that prompted this change is the use of ERP (Enterprise Resource Planning). Several studies have discussed the benefits generated by the adoption of ERP systems in enterprises as well as the costs involved in the deployment process. The focus of this research is to present and discuss, through a conceptual approach, these different views on the costs and benefits of these systems, focusing on the different ways to generate value to the information systems (IS) provide to businesses through ERP. The results showed that the discussion about the value of ERP for companies is still not consolidated and, with increasing importance of IS, ERP was regarded as a strategic tool in the search for greater competit iveness, gaining importance for corporate strategy.

The paper proposes a reflection on the complexity involving the misallocation of institutional in... more The paper proposes a reflection on the complexity involving the misallocation of institutional income in Brazil, through the analysis of imbalances of institutional income and fiscal management of subnational entities. The inter and intra-regional income disparity is high and equalization mechanisms are ineffective to equate the vertical gap and the horizontal gap, which shows the need for continuous improvement of the institutions responsible for relations and federal policies. The idea is that the vision of territorial planning ad opted by the National Policy for Regional Development (PNDR) to reduce regional disparities should consider addressing the gap sand weaknesses of fiscal federal entities. The results found may indicate a situation of heterogeneity between the groups, however, the focus of analysis followed for a finding of internal heterogeneity in each group. In this sense, the research allowed, above all, to highlight problems such as the precariousness of the Brazilia...

2017 12th Iberian Conference on Information Systems and Technologies (CISTI), 2017

This paper presents a case study with two Brazilian companies aiming at understanding the evaluat... more This paper presents a case study with two Brazilian companies aiming at understanding the evaluation and measurement procedures of the value provided by the ERP systems implementation in order to justify the investments made. The results reported some benefits due to the system usage, mainly concerning changes on business processes and the management level. However, there was no formal evaluation or measurement process, as well as was not performed comparison between the situation before and post the implementation. It concludes that, case possibly there were a clear and well defined evaluation procedure, it would be easier to justify the investments made.

Sistemas & Gestão, 2016

A tecnologia da informação tornou-se um dos grandes diferenciais das empresas modernas, auxiliand... more A tecnologia da informação tornou-se um dos grandes diferenciais das empresas modernas, auxiliando na otimização e gerenciamento das informações. Dentre os motivos que impulsionaram esta mudança está a utilização dos sistemas ERP (Enterprise Resource Planning). Vários estudos já discutiram os benefícios gerados pela adoção dos sistemas ERP nas empresas, bem como os custos envolvidos no processo de implantação. O foco desta pesquisa é apresentar e discutir, por meio de uma abordagem conceitual, estas diferentes visões sobre os custos e benefícios destes sistemas, focando nas diferentes formas de geração de valor que os sistemas de informação (SI) proporcionam para as empresas, através do ERP. Os resultados mostraram que a discussão sobre o valor do ERP para as empresas ainda não está consolidado e que, com o aumento de importância dos SI, o ERP passou a ser considerado uma ferramenta estratégica na busca por maior competitividade, ganhando importância para a estratégia empresarial.