Investigating the Size and Economic Value of the Business Tourist Market in Malaysia (original) (raw)
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Micro Impacts and Benefits of Business Tourism in Malaysia: A Comparative Analysis for 2011-2012
Asia-Pacific Journal of Innovation in Hospitality and Tourism (APJIHT), 2014
The paper investigates the micro impacts and benefits of business tourism in terms of delegates spending and their experiences in Malaysia. It compares the results of two years of data collected during 2011 & 2012 at Kuala Lumpur Convention Centre (KLCC). Descriptive analyses such as frequencies, percentages, means, and standard deviations are calculated, and patterns and trends in the responses for structured open-ended questions are observed. The findings of the study are discussed in detail with conclusion and recommendations for the industry.
The objective of the current study is to highlight the micro areas of delegate spending and their experiences specifically in the case of Kuala Lumpur Convention Centre (The Centre), Malaysia. The study operationally defined business tourism as 'travel-related activities and expenditures of business tourists attending international MICE-related events' at The Centre either as local or foreign participants. Both qualitative and quantitative research approaches were used. On-site surveys were conducted during five (5) MICE-related events in 2011 (May to November 2011) with non-probability convenience sampling technique. A total of 950 survey questionnaires were collected; however, only 809 surveys were found to be useful, representing a response rate of 85.15%. The majority of the respondents comprised of foreigners from 154 cities and 76 countries all around the world. The respondents stayed on average 3-5 days spending a minimum of US$3,200. The findings revealed that the respondents had high perception regarding The Centre facilities and services although they had low perceptions for airlines, hotel accommodation, local transportation, restaurants and entertainment/activities. Some notable concerns raised by the respondents are further discussed in the findings and conclusion of the study, complete with recommendations.
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Tourism is seen as a fast tool for development. Tourism is promoted by a country to spread economic development and reduce inequalities in income distribution in an area. Government of each country has given support in tourism sector for its enhancing and well-recognized economic benefits. Tourism can contribute in both macro and micro level in the economy of a country. Tourism is the second largest foreign exchange earning sector in Malaysia after manufacturing. Tourism activities can be remaining vital tool for economic development of ECER in Malaysia. This paper examines the various issues of tourism in ECER for economic development. The study also analyzes the challenges and prospects of tourism activities for economic development in this region. The data for analysis is perceived from the secondary sources. The study shows that tourism resources, value for money, tourism supply chain, availability of tourist activities and limited natural disaster are potential tourism activiti...
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Tourism is currently the second highest contributor to Malaysia's Gross Domestic Product (GDP) after manufacturing. Despite its relatively late entrant as a 'big time' tourism player, the tourism industry in Malaysia has grown by leaps and bounds since the early 1990's. This paper will, firstly, trace the development of the tourism industry in Malaysia viz-a-viz its performance, institutional framework and policy planning initiatives. Secondly, it will discuss Malaysia's efforts, successes and failures in promoting regional cooperation in tourism. Thirdly, the role of budget airlines, development of thematic/transborder heritage trails and growth in youth tourism will be evaluated in the light of multi-destination visitation. Fourthly, a SWOT Analysis will be used to discus the potential of improving regional cooperation in tourism as an economic venture as well as a tool for Asian cohesion. Finally, a list of action plans will be recommended to provide a systematic mechanism for enhancing regional cooperation in the region.
Asian Social Science, 2012
International tourism has become one of the largest and most vital economic sectors of the global economy driving huge flows of people, commodities, and capital. Tourism has been and continues to be an important foreign exchange earner to many countries in South East Asia and Malaysia is no exception. The aim of this article is to trace the factors for visiting Malaysia, image of Malaysia as a tourism destination and competitiveness of Malaysia as a tourism destination among outbound Middle East tourists to Malaysia. A survey was used to obtain data randomly from 357 outbound Middle East tourists leaving Kuala Lumpur International Airport (KLIA). From the results, for most of the Middle East tourists, safety and security is extremely important for choosing Malaysia as a foreign country for long-haul travel. Malaysia is at the top of the list of top five countries for long-haul travel. Hospitality in Malaysia was better and excellent than many long-haul countries for the Middle East tourists, followed by natural environment. From the overall implications of this study, it could be concluded that a strong relationship between government, tourism industry players, local authorities, private agencies and businesses should be fostered to ensure that tourists' needs, especially Middle East tourists, are fulfilled. It is a known fact that Middle East tourists have a high taste. Therefore the various tourism industry players need to work hand in hand to improve all types of services provided to the Middle East tourists.
Ten Years After Asian Financial Crisis 1998: Tourism Growth in Malaysia
This paper focuses on the roles of tourism attractions and the importance of international tourism in contributing to the overall development of tourism development in Malaysia since the Asian financial crisis in 1998. Indicating tourism growth is the increasing supply of hotel rooms in Malaysia, which grew 38% since the last ten years, from 98,440 rooms in 1998 to 160,237 in 2008. The development of tourism attractions, however have been very exceptional only at some selected destinations including Pahang and Kuala Lumpur. In terms of the distribution of tourism development growth, it was revealed that each destination was showing different product development stage and each varies in strengths in attracting foreign tourists. The Pahang state, as one of destinations with high growth level is regarded as the most successful among all the 13 states and 2 federal territories (Kuala Lumpur and Labuan). Possession of multi world class attractions have contributed to the high level of tourism growth in Pahang. It was also revealed that despite the strengths of Kedah and Penang in pulling high level of foreign tourists' arrivals, by 2008 these destinations were experiencing low level of tourism growth. This indicates that in sustaining high tourism development growth in the future, balance planning in resort tourism development and increasing population growth in Malaysian cities is needed. Therefore, resort and urban tourisms being the two most important sectors require continuous product evaluations to ensure sustainability of high tourism development growth in Malaysia.
A Review of Tourism Development in Malaysia
This article looks into the development of tourism secor in Malaysia and sheds light on the efforts undertaken by successive governmets so far to set a comprhensive planning, build infrastructure and promote Malaysia as a preffered destination internationally. The commitment of the government to the development of this sector and the improvement of the quality of tourism services and infrastructure are unlimited. Currently, tourism sector comes second after manufacturing in terms of contribution to GDP while the country is ranking among the top ten world tourist destinations. Such results indicate that government planning, which involves the interaction of all the influencing aspects and takes in consideration the breoad international context, proves successful and rightly guided. This unique experience can serve as a model to follow by other developing countries especially those countries with similar multicultral settings and natural potential.
2014
Malaysia perhaps one of the most unique countries of the world, being strategically situated on the gate-way location of global routes with a wonderful eco-environmental setting. Being a pluralistic sosiety, Malaysia inherits its own traditional culture with harmonious integration of the diverse ethnic groups living in a very peaceful and politically stable situation. With the all its economic potentials, Malaysia has recently emerged as a newly-developed nation with a huge infrastructural growth in its industrial and manufacturing sectors. Due to these developments aand other eloquent features, people from abroad become largely attracted to this land and thus, they frequently arrive here as visitors and tourists. As recently as in the year 2005, it is reported that at least 16.7 million international tourists from outside visited Malaysia bringing about 30 billion ringgit in terms of foreign currency in this country. It brings civic pride and social prestige for Malaysia by making ...