The Romanian Economic Journal (original) (raw)

Corporate Social Responsibility in Romania: From Theory to Practice

Transition Studies Review, 2005

Corporate social responsibility (CSR) is considered as an appropriate tool for enhanced competitiveness of Romanian and foreign-capital companies in the domestic market, but also as a means to improve community responsibility and availability of the locally operating Multinational Corporations and for all large, medium-sized and small enterprises with public or private (Romanian or foreign) capital. As CSR is a new and challenging concept for a post-command economy, a learning process was initiated and fostered by various actors. The paper offers comments on the perception of CSR by local managers and academia as well as considerations on how to implement CSR in the specific business environment of an EU candidate country.

Corporate social responsibility in a difficult Romanian business environment

The purpose of this paper is to identify the main opportunities and limitations of corporate social responsibility (CSR) in the Romanian business environment. The contributions of this paper consist of the following three aims. First, it challenges a new thinking about CRS in Romania, because the prevailing approaches to this concept are so disconnected from business as to obscure many of the greatest opportunities for companies to benefit society. Second, it proposes that an affirmative corporate social agenda moves from mitigating harm to reinforcing corporate strategy through social progress. Third, it highlights that typically the more closely tied a social issue is to a company's business, the greater the opportunity to leverage the firm's resources and benefit society. The paper ends with some conclusions about the Romanian CSR practices and initiatives.

Romanian Campaigns on Corporate Social Responsibility – Signs of Glocalization

BRAIN. Broad Research in Artificial Intelligence and Neuroscience, 2016

Organizations play an important role in the development of the modern society since managers have become aware that financial profit highly depends on community involvement. The active participation of organizations in community life implies to adapt global strategies to local issues or to promote local issues at a global level. Actually this is the essence of glocalization. The means by which organizations can achieve these glocal objectives is CSR campaigns. CSR represents an instrument used to solve diverse issues, such as: human rights, environment and climate change, education, support for vulnerable groups, sustainable development, or establishment of moral capitalism. Within the context of the ever-rising internet access of all audiences, CSR campaigns have become more visible and have capitalized on the advantages of collective intelligence, internet users' participation and their user generated contents. The purpose of our study is to provide an insight into (1) the prominence of Romanian organizations which are the most socially responsible, (2) the domains in which Romanian organizations have invested; (3) the salience of CSR 1.0 and CSR 2.0 tools used in the promotion of CSR campaigns in Romania.

Research on Corporate Social Responsibility in the Development Region Centre in Romania

The main purpose of this paper is to investigate the level of awareness of corporate social responsibility (CSR) concept and to identify how CSR activities are planned and organised in Romania – Centre Development Region. Presented results are based on a complex research conducted in order to get information of whether the CSR practice has been implemented in organisations. This data, collected by questionnaire based survey, were organized and analyzed in SPSS. Results have shown that in the surveyed organizations CSR practices are not enough understood and used. Taking into account the research results, we provide some recommendations.

Corporate Social Responsibility in Romanian Companies – between Perceptions and Reality

2011

Starting with the premise that corporate social responsibility is a major factor for lasting development in a global economic society, this article sets forth an analysis of the realities and tendencies within the Romanian CSR. The present article offers the analysis done after the research of the organization, coordination, and activity model for CSR in Romanian companies, and of the benefits these have as a consequence of socially responsible involvement within the communities they relate to. We focused on communication methods and the transparency degree within CSR activities of these companies, and we noticed the perceptions regarding the specifics of local CSR.