An Empirical Examination of Consumer Survey Use in Trademark Litigation (original) (raw)
The Role of Consumer Surveys in Trademark Infringement: Empirical Evidence from the Federal Courts
Robert Bird
University of Pennsylvania Journal of Business Law, 2012
View PDFchevron_right
Measuring Consumer Brand Confusion to Comply with Legal Guidelines
vincent mitchell
International Journal of Market Research, 2001
View PDFchevron_right
Trademark Surveys: An Undulating Path
shari diamond
View PDFchevron_right
Confusion Over Use: Contextualism in Trademark Law
Mark Janis
Iowa L. Rev., 2006
View PDFchevron_right
Lessons from the Trademark Use Debate
Mark Janis
Iowa L. Rev., 2006
View PDFchevron_right
The Fairy Tale of the Average Consumer: Why We Should Not Rely on the Real Consumer When Assessing the Likelihood of Confusion
Lotte Anemaet
GRUR International
View PDFchevron_right
Lessons From the Trademark Use Debate (with M. Janis)
Graeme Dinwoodie
Iowa Law Review, 2007
View PDFchevron_right
Advertising and the Transformation of Trademark Law for SSRN
Mark Bartholomew
View PDFchevron_right
Lewis & Clark Law School Ninth Distinguished IP Lecture: Developing Defenses in Trademark Law
Graeme Dinwoodie
Lewis Clark Law Review, 2009
View PDFchevron_right
The Lawfulness of Criticizing Big Business: Comparing Approaches to the Balancing of Societal Interests Behind Trademark Protection
Katja Weckström
Lewis & Clark Law Review, 2007
View PDFchevron_right
Rebooting Trademarks for the Twenty-First Century, 49 U. Louisville L. Rev. 517 (2011)
Doris Long
2011
View PDFchevron_right
Issues arising in using samples as evidence in trademark cases
Joseph Gastwirth
Journal of Econometrics, 2003
View PDFchevron_right
What's in a name that which we call a rose by any other name would smell as sweet? Reflections on ECJ's Trade Mark Case Law
Bjørk Kunoy
German Law Journal, 2007
View PDFchevron_right
THE NORMATIVE FOUNDATIONS OF TRADEMARK LAW
erick mawira
View PDFchevron_right
The Central Rationale for Trademark Protection is and Ought to Be the Need of Businesses to Protect their Brand Value Rather than the Public Interest
Chenoy Ceil
View PDFchevron_right
A Linguistic Justification for Protecting “ Generic ” Trademarks
Jake Linford
2015
View PDFchevron_right
Trademarks
Nicholas Economides
1998
View PDFchevron_right
The Protection of Trademark Rights Against Passing Off Related to Consumer Protection
Fontian Munzil
Seword Fresh, 2019
View PDFchevron_right
THE ROLE OF TRADEMARKS
Natalia Fernández, UNA Revista de Derecho
View PDFchevron_right
Brands, Competition and the Law
Deven Desai
2011
View PDFchevron_right
An Uneasy Case for Notice and Takedown: Context-Specific Trademark Rights
Martin Senftleben
SSRN Electronic Journal, 2000
View PDFchevron_right
Recognition in context: Implications for trade mark law
Sarah Kelly
Psychonomic bulletin & review, 2017
View PDFchevron_right
Trademarks in New Markets: Simple Infringement or Cause for Evaluation?
Katja Weckström
Journal of International Commercial Law and Technology, 2012
View PDFchevron_right
Trademarks in branding: Legal issues and commercial practices
rafael castro balaguer
Business History, 2018
View PDFchevron_right
Remedying Judicial Limitations on Trademark Remedies: Monetary Relief Should Not Require Proof of Actual Confusion
Keith Stolte
Denver Law Review, 2021
View PDFchevron_right
A Tale of Two Trademarks: A US Analysis of the Protection Strategies of adidas and Converse
Natasha Brison
The Entertainment and Sports Law Journal
View PDFchevron_right
Do Trademark Infringement Lawsuits Affect Brand Value: A Stock Market Perspective
Sanjai Bhagat
Journal of Market-focused Management, 1997
View PDFchevron_right
Relations between quality of trademarks and cognitive and conative variables of consumers
Goce Naumovski
2018
View PDFchevron_right
Four Free Speech Goals for Trademark Law
William McGeveran
Fordham Intell. Prop. Media & Ent. LJ, 2007
View PDFchevron_right
2001 Panel in Trademark Law – I’ll See Your TwoDiscussion on Current Issues Pesos and Raise You . . . Two Pesos, Wal-Mart . . . and TrafFix: Where is U.S. Supreme Court Jurisprudence Heading, and How Will it Affect Trademark Practitioners?
Inna Fayenson
2001
View PDFchevron_right
Which Honesty Test for Trademark Law? Why Traders’ Efforts to Avoid Trademark Harm Should Matter When Assessing Honest Business Practices
Lotte Anemaet
GRUR International
View PDFchevron_right
Are look-alikes confusing? The application of the DRM paradigm to test consumer confusion in counterfeit cases
Andrzej Falkowski
Marketing Letters, 2014
View PDFchevron_right
A scoping study of global trademark law: the rise of the®
Dev Gangjee
2002
View PDFchevron_right