Motivated Muslims: Exploring Travel Career Patterns Among Indonesian Tourists (original) (raw)

Journal of Islamic Marketing Muslims' travel motivations and travel preferences: The impact of motivational factors on Islamic service, hedonic and product preferences Article information

2019

Many studies have examined the influence of travel motivation on destination preferences; however, little is known about Muslim tourists’ leisure travel behaviour. This study aims to examine the influence of travel motivation on destination preferences using the moderating effect of religiosity from the perspective of Iranian and Malay Muslims.Data were collected from 422 Malay and Iranian Muslim students using a purposive sampling technique, and later analyzed using Amos.Results indicated that generic, Islamic and non-Islamic motivational factors influence social, religious and hedonic avoidance travel preferences. Muslims who are motivated by generic and non-Islamic motivations avoid travels to destinations with the presence of Islamic service and products, while those who are motivated by religious factors prefer destinations with Islamic attributes.The results of this study highlight the importance of Islamic-related features in destinations for Muslim tourists.

What Makes Muslim Travellers Satisfied an Empirical Study of Indonesian Muslim Travelers to West Europe on a Group Tour

2017

Indonesia is the world largest country populated by Muslim, although the basis of the nation is secular and not based on Islam or Syariah. The total Muslim population in Indonesia is 207 Million (Indonesia-Investments.com). This is a substantial market segment with special needs and requirement, travel is not an exception. For Muslim, all activities in life including traveling is about worship to the Almighty God. There are specific travel needs for the Molem travellers that any travel supplier and organizers must fulfil in order to gain satisfaction. This qualitative research is to understand critical success factors for travel agents, tour operators, airlines, hotels, tourism attractions, souvenir shops in order to win satisfaction from Muslim travellers. In this research we choose the West Europe Tour Product which consist destinations in France, Germany, Netherlands, Switzerland and Belgium. West Europe is one of the most popular tour products to many Indonesians. The raising middle class in Indonesia which are dominated by Muslim, with specific travel needs, are important to any travel suppliers, especially when they travel abroad to a non-Muslim destinations. The numbers tend to grow, exponentially year on year. Travel suppliers and destinations must be prepare to meet these specific needs. Muslim travellers and Halal industry is a new phenomenon in travel and tourism. This is a research on progress as data and statistical information are currently limited. Research is heavily dependent on expert opinion and industry practicionaire which is presently limited

Travel Motivation Among Foreign Muslim Tourist in Selangor

2020

Tourists discover new frontiers by traveling around unfamiliar geographical territories that bring new tourism opportunities to satisfy the needs of visitors and responsibility in destinations. Due to a fast-growing segment of Halal tourism in the tourism market, the Malaysian government has introduced many Muslim-friendly tourism initiatives to attract Muslim tourists. This study is aimed to investigate the travel motivation among foreign Muslim tourists in Selangor. Using a convenient sampling approach, data were collected from 200 foreign Muslim tourists by distributing questionnaires. Statistical Package for Social Science (SPSS) software was used to analyse the collected data. Most of the foreign Muslim tourists (76%) found the information about travelling through the internet. The findings indicate that all factors of travel motivation have a significant positive correlation. The results contribute to the understanding of travel motivation among foreign Muslim tourists from bo...

What travel motivational factors influence Muslim tourists towards MMITD?

Purpose -The World Islamic Tourism Mart in Malaysia has been attracting Muslim tourists from all over the world to choose Malaysia as their Islamic tourism destination. This paper aims to implement the concept of the travel career ladder (TCL) with the main purpose of the antecedents of travel motivation toward Malaysia for Islamic tourism destination (MMITD).

Muslim Tourism: The Tendency of Islamic Traveling Attributes from Malaysia Perspective

The tremendous growth of Muslim tourism is showing the term of Islamophobia could be neglected. However, the attributes of Muslim tour activities need to examine in favor to attract more travelers to get the idea of the content of this package. In beneficial to fill this gap, a qualitative method of in-depth interviews was conducted with 15 tour operators in Malaysia who actively promoting and implementing Muslim tour packages. The results suggested that Muslim tour tends to have Islamic elements during the tour; involving tourists in religious ceremonies, events, and festivals; and visiting the Muslim tourism products. Hence, this study analyzes the comparability of travelling attributes between Muslim tourism and mass tourism to provide a better understanding about Muslim tourism.

Millennial Muslim Tourists' Motivations and Characteristics at Marawa Beach Club

Pusaka : Journal of Tourism, Hospitality, Travel and Business Event, 2024

This research aimed to identify the dominant characteristics and motivations of millennial Muslim tourists visiting Marawa Beach Club Padang West Sumatra. Utilizing a quantitative research method, data was collected through the distribution of questionnaires. A simple random sampling technique was employed to select participants from the tourist population. The data were analyzed using quantitative descriptive analysis, with responses evaluated on a Likert scale of 1-5. Results from the questionnaires, completed by 100 respondents, highlighted distinct characteristics and motivations of millennial Muslim tourists compared to other visitor segments. This study reveals the unique appeal of Marawa Beach Club for this demographic. The research shows that the majority visit for leisure purposes, with women and millennials as the dominant groups. Most travelers are Muslim, in keeping with the cultural context of the region, and the majority of them have university degrees. The main occupations of visitors include business people, private employees, and content creators. Most travelers are from the province of West Sumatra and tend to visit the club multiple times. The findings provide valuable insights for tourism businesses, local authorities, and destination marketers aiming to cater to the specific preferences of millennial Muslim travelers. Additionally, this research lays a foundation for understanding evolving travel trends and informs strategies to create a more inclusive and enriching destination experience.

MUSLIM TOURISTS' TYPOLOGY IN MALAYSIA: PERSPECTIVES AND CHALLENGES

The concept of Islamic Tourism is relatively new and the emergence of Muslim tourists who travel and experience tourism related activities calls for a better understanding of their motivation and typology. Their existence in the past was mostly associated with pilgrimage practices as historically recorded in the visitation to Mecca. However, there is limited research on Muslim expectations that lead to motivation to travel. The current trend among Muslim tourists is not only to relate it to pilgrimage but also as part of the Islamic lifestyle that required them to rediscover Islamic civilization and religious values around the world. This includes activities such as visiting Islamic based attractions for its historic value, socio-cultural value, new theme development from Islamic perspectives and new volunteer activities to less developed Muslim areas. In Malaysia, tourism stakeholders have begun to appreciate the potentials of local tourism products to be promoted to the various Muslim segments of the world market. Each segment is expected to seek both peculiar and universal needs which will influence their motivation and behavior, a part of which is driven by religious considerations. It is important to understand the different Muslim tourist sub-segments in comparison to the mass tourists or other special interest categories that have been adequately covered in the literature. In order to develop a firm grasp of tourist motivation among Muslim travelers, in depth studies on them are essential. Thus, this paper explores the perspective and challenges of Muslim tourism planners and managers to fill the gaps in existing knowledge on this growing segment of the Muslim travel market.

Discourses of Muslim-Friendly Tourism (Indonesia Empirical Cases)

JIESS, 2021

The tourism sector in the period before the Covid-19 Pandemic contributed significantly to the country's revenues. In addition, as a country with the largest Muslim population in the world, Indonesia has the potential to develop Muslim-friendly tourism. Furthermore, the Indonesian government plans to make Indonesia the center of the world's Islamic economic and financial ecosystem. Therefore, this conceptual paper aims to know the concepts and services of Muslim-friendly tourism in Indonesia. The methods used using qualitative methods derived from research and scientific articles related to research questions are as follows: (i) i) How is the concept of Muslim-friendly tourism?; (ii) How to tour Muslim-friendly services?. The result of this conceptual paper is the concept of Muslim-friendly tourism and its implementation strategy. The implication of this research is to provide scientific characteristics both for academics and practitioners in tourism.

Characteristics and Behaviors of Tourists: Case of Middle East Tourists in Puncak Cianjur, Indonesia, from Tour Guides’ Perspective

2019

Government of Indonesia considered that Middle Eastern tourists are an important market share to develop. Thus, understanding the characteristics and behavior of tourists are needed for sustainable marketing activities since it can help in marketing and product planning and development which can increase the number of visitors to the destination. In general, we know the Middle East as an Arab nation and consider all tourists from the Arab nation to have the same behavior, there are some Middle Eastern countries that are not Arabs and are generalized to have the same characteristics and behavior from certain countries in Middle East was over generalised to all tourists. The purpose of this paper is to study the behavior of Middle Eastern tourists according to their tourism characteristics from the perspective of a tour guide. The method used in this study uses a qualitative approach, with data collection techniques using snowball semi-structured interview with nine tour guides. The i...

Islamic tourism: an empirical examination of travel motivation and satisfaction in Malaysia

Current Issues in Tourism, 2014

The objectives of this study are to test the relationship between tourism motivations and tourist satisfaction, and to test how 'Religion' moderates the relationship. The variable 'Religion' is represented by the availability of Islamic norms and practices relevant to tourism at the destination. The results of the Partial Least Square (PLS) indicate that tourism motivations are significantly and positively related to tourist satisfaction. The results also showed that Religion significantly moderates the relationship between pull motivation and tourist satisfaction. However, the moderating effect of Religion on the relationship between push motivation and tourist satisfaction was not supported.