Buying and behaving: Essays on the consumer psychology of tourism (original) (raw)
Related papers
Wseas Transactions On Business And Economics, 2021
This article aims to identify factors that affect potential travellers in the phase of gathering information and evaluating alternatives within the shopping model of consumer behaviour. For the purposes of achieving the set goals the survey will be realized. The result of the survey will be identified factors that are having impact on consumer decision in tourism, and that can help operators of tourism to better communicate with their customers.
Consumer Behavior in the Different Sectors of Tourism
2010
Consumer behavior is a fascinating but difficult subject to research. This statement is particularly relevant in the tourism field, where the decision to purchase by a consumer is of emotional significance. The consumption of tourism products is dependent on discretionary time and income. Thus, much attention has been devoted to determining motives for travel behavior, both in terms of choosing
Consumer behaviour in tourism: Concepts, influences and opportunities
Current Issues in Tourism , 2014
Although consumer behaviour is one of the most researched areas in the field of tourism, few extensive reviews of the body of knowledge in this area exist. This review article examines what we argue are the key concepts, external influences and opportune research contexts in contemporary tourism consumer behaviour research. Using a narrative review, we examine the consumer behaviour literature published in three major tourism journals from 2000 to 2012. Of 519 articles identified and reviewed, 191 are included in this article. We examine the development of and scope for future research on nine key concepts, including decision making, values, motivations, self-concept and personality, expectations, attitudes, perceptions satisfaction, trust and loyalty. We then examine three important external influences on tourism behaviour, technology, Generation Y and the rise in concern over ethical consumption. Lastly, we identify and discuss five research contexts that represent major areas for future scholarship: group and joint decision making, under-researched segments, cross-cultural issues in emerging markets, emotions and consumer misbehaviour. Our examination of key research gaps is concluded by arguing that the hedonic and affective aspects of consumer behaviour research in tourism must be brought to bear on the wider consumer behaviour and marketing literature.
CONSUMER BEHAVIOR IN CONTEMPORARY TOURISM INDUSTRY
isara solutions, 2020
Tourism is one of the most dynamic industries. In this, many factors are associated with it, which lead it to grow. There is one of the major factor without which the existence of tourism cannot be thought of. And that factor is 'Tourist' or consumer in this industry. The ups and downs in the industry depend mainly on consumer, who is also known as “the king” in any business. So, study of consumer behavior in tourism projects the growth, trend and future of tourism industry. The term ' consumer behavior ' is defined as the behavior that consumers display in searching for purchasing; using evaluating and disposing of products and services that one will satisfy their needs. Consumer behavior focuses on how individuals make decisions to spend their available resources (time, money, effort) on consumption related items. Travel and tourism however is an extremely complex product for several reasons. First, it relates to goods and tangible products (souvenirs, gifts, food etc.) as well as intangible services (sightseeing tours, cultural performances etc.). Second, the tourism product consists of a multitude of these goods and services put together and in turn there exists a multitude of options to choose from within each of the tangible goods and intangible service categories. Third, tourist decision making and behavior is influenced by several factors. Tourism is the concept, which involves a number of factors like social, psychological, and economic forces that are major determinants of travel. The present paper suggests some of the elements which influence the tourist behavior and ultimately effects the tourism generation of the region.
An Empirical Study on Tourist Behaviour towards Tourism Products
IOSR Journals , 2019
The product for the tourist covers the complete experience from the time he leaves home to the time he returns. The tourist product today is developed to meet the needs of the consumer and techniques like direct sales, publicity and advertising are employed to bring this product to the consumer. The tourist product is the basic raw material, be it the country’s natural beauty, climate, history, culture and the people, or other facilities necessary for comfortable living such as water supply, electricity, roads, transport, communication and other essentials. Consumer behavior is a highly important factor for all activities which have the purpose to promote and sell tourism products. This paper gives an empirical study on tourist behaviour towards tourism products.
Consumer's behavioural patterns: the Romanian tourists
2017
What does makes a consumer choose between different alternatives? What underlies behind the decision making process? What was not said about the behaviour of the tourists? This study will remarkably answer the above questions describe the way that the people from the old Dacia land takes decisions in the tourism framework. Problem statement. Imagine that you are a tourism entrepreneur. You prepared yourself and your business for future clients. You offer quality services. And so does your competitors. What makes you better for being choose by tourists? Imagine that you are an academic professional looking to define the tourist behaviour. You read a lot, and the more you read, the more your beliefs are blurred. Taken the less-is-more effect, the purpose of this research is to offer a deeper understanding of the behaviour of Romanian travellers and measure their potential as national and international tourists. Previous investigation. While most of the research focused on Romania as a...
Current Issues in Tourism Consumer behaviour in tourism: Concepts, influences and opportunities
Although consumer behaviour (CB) is one of the most researched areas in the field of tourism, few extensive reviews of the body of knowledge in this area exist. This review article examines what we argue are the key concepts, external influences and opportune research contexts in contemporary tourism CB research. Using a narrative review, we examine the CB literature published in three major tourism journals from 2000 to 2012. Of 519 articles identified and reviewed, 191 are included in this article. We examine the development of and scope for future research on nine key concepts, including decision-making, values, motivations, self-concept and personality, expectations, attitudes, perceptions, satisfaction, trust and loyalty. We then examine three important external influences on tourism behaviour, technology, Generation Y and the rise in concern over ethical consumption. Finally, we identify and discuss five research contexts that represent major areas for future scholarship: group and joint decision-making, under-researched segments, cross-cultural issues in emerging markets, emotions and consumer misbehaviour. Our examination of key research gaps is concluded by arguing that the hedonic and affective aspects of CB research in tourism must be brought to bear on the wider CB and marketing literature.
Consumer Behavior in Tourism and Hospitality Research
2017
The chapters in this volume provide tools and evidence useful for deep understanding of tourists’ buying, consumption, and being through examinations of consumers’ self-descriptions of personal markers of their trip configurations.
Consumer Behavior in Travel and Tourism
Annals of Tourism Research, 2001
The paper examines the antecedents of visitors' attitudinal loyalty to a place, introducing the concepts of brand experiences and place identity that have not been conceptualized in the tourism context.The available literature on place identity, brand experiences, satisfaction and loyalty was reviewed, leading to this conceptual model.The paper discusses the use of brand experiences and place identity in the tourism sector in order to further enhance the knowledge of visitors' loyalty. This is an area, relatively understudied and not fully developedin the tourism sector.Brand experiences and place identity can be significant elements in explaining attitudinal loyalty in the tourism sector. The examination of their role can lead to important implications for marketers of a company or an organization, since it can provide a better understanding of the visitor's consumer behavior. This paper presents a conceptual model of visitors' loyalty incorporating place identity, place brand experiences and satisfaction as antecedents of loyalty, further enhancing our knowledge of visitors'