Purpose Brands, LLC | LinkedIn (original) (raw)

About us

Purpose Brands, LLC provides fitness, nutrition and wellness support and services to more than 7,000 communities and millions of people around the world. We own and operate the world’s largest and most trusted portfolio of fitness, health and wellness franchise brands and services: Anytime Fitness, Orangetheory Fitness, Waxing the City, Basecamp Fitness/SUMHIIT Fitness, The Bar Method, Stronger U Nutrition, Healthy Contributions and Provision Security. Together, these brands generate USD$3.7 billion in revenue, operating across 50 countries on all seven continents with a combined 6 million members. We combine this portfolio with a world-class franchise operating model and suite of services that helps our brands and franchise owners accelerate growth and deliver exceptional member experiences. Above all, our culture, people and franchise owners share a commitment to personal wellness; a spirit of service to help those who seek to improve their own physical and mental wellbeing; tireless advocacy and innovation for fitness, health and wellness experiences; and a daily honor to earn the trust in our brands from our franchise owners and the people who help consumers on their personal wellness journeys.

Industry

Wellness and Fitness Services

Company size

201-500 employees

Headquarters

Woodbury, MN

Type

Privately Held

Specialties

Franchising, Franchise Sales, Fitness, Wellness, and Health

Locations

Employees at Purpose Brands, LLC

Updates

"Bringing Lauren on board as the new brand president begins an exciting next chapter for Orangetheory Fitness and is a pivotal step for Purpose Brands as we look to shape the future of fitness. Lauren's extensive experience in leading global, multi-unit brands and her ability to facilitate alignment across diverse teams make her the ideal leader for the brand going forward. I am confident that her vision and leadership will not only strengthen our position in the industry but also elevate the experience we deliver to our members and the success we provide to our franchise partners around the world."David J Long, co-founder and CEO, Orangetheory Fitness and co-chair, Purpose Brands board of directors Join us in extending a warm welcome to Lauren Cody, brand president, Orangetheory Fitness #orangetheory #fitnessisessential #healthandwellness #franchising
We’re excited to welcome Lauren Cody as the new Brand President of Orangetheory Fitness! 🧡 With a proven track record in franchise success and innovation, we look forward to her leadership as we continue empowering members to live healthier, more vibrant lives through our science-backed, technology-driven workouts. Welcome to Orangetheory Nation, Lauren! 🍊 Learn more: https://prn.to/3DTQ7AF #Orangetheory #Leadership #Fitness #Innovation #Growth #Franchising
Purpose Brands, LLC reposted this

Co-Chair, Board of Directors, Purpose Brands LLC: Anytime Fitness, Orangetheory Fitness, Waxing the City, The Bar Method, Basecamp Fitness | Co-Founder, Anytime Fitness
1mo Edited
It’s time. After 23 years leading Self Esteem Brands, David Mortensen and I are excited to pass the baton – literally – to Thomas Leverton and the talented leadership team at Purpose Brands, LLC. From the fastest growing to the most innovative, Anytime Fitness, Orangetheory Fitness, Waxing The City, The Bar Method, Basecamp Fitness & Stronger U Nutrition have impacted millions of lives across 50 countries. Now, by combining their supercharged capabilities, these brands are well positioned to accelerate their growth, develop new services and provide more robust support to the millions of members and thousands of franchise owners around the world. At the heart of everything we do is the belief that success is earned, not given. To the millions of members, franchise owners, master franchisees, vendors and partners, industry stakeholders and employees, we are deeply grateful. Read more here – including what’s next for us: #fitness #fitnessisessential #purposedriven #healthandwellness #globalwellness #franchising #HFA #IFA #foreverforward David J Long Stacy L. Anderson Sander van den Born MBA Sheila Ullery Jim Goniea John Pindred Ameen Kazerouni April Anslinger Sara Cernohous Ameen Kazerouni JJ Creegan Devin Lebrun Matthew Stanton Richard Armstrong Stephanie Schon, MBA, PMP, CSP Nigel Skiathitis International Franchise Association Health & Fitness Association (formerly IHRSA) Liz Clark Matthew Haller
Passing the Baton: Purpose Brands, LLC Chuck Runyon on LinkedIn
Our time is now in the global wellness economy: “For Anytime Fitness, our scale and relentless focus on member outcomes mean that we are uniquely positioned to both observe and influence the evolving landscape of wellness on a global scale. The impressive growth of our industry reflects not only the latest trends in health and fitness but also the resilience, innovation, and commitment of our operators, franchisees, members, and partners, all of whom continue to push boundaries and redefine the future of fitness.” - Stacy L. Anderson, global brand president, Anytime Fitness Read more of Stacy’s foreword in the 2024 Beyond Activ Industry Report #healthandwellness #globalwellness #fitnessisessential #franchising
Beyond Activ 2024 Industry Report is now live. Check out the full Guest Forewards from Stacy L. Anderson, Global President, Anytime Fitness and more here now - https://lnkd.in/eQd4WEhZWhat are your thoughts and reflections on 2024? 🤔💭
A warm welcome to Thomas Leverton, the CEO of Purpose Brands! Tom arrives as the US$6.3 trillion global wellness economy is projected to reach US$9 trillion by 2028, with the physical activity sector and digital fitness projected to grow 6% and 17%, respectively, year over year. (Source: Global Wellness Institute.) He is tasked with steering the financial performance, workplace culture, innovation and continued global expansion of the Purpose Brands portfolio and services. Tom also joins the Purpose Brands board of directors. The world is rapidly evolving beyond both fitness and traditional medical care, as more people than ever seek holistic, preventative wellness services to stay physically strong, improve mental health, and improve longevity. We're thrilled to have Tom on board as we continue to expand our portfolio of accessible and effective fitness and wellness services, which already reach thousands of communities and millions of people around the world. Welcome, Tom! #fitness #fitnessisessential #globalwellness #healthandwellness #franchising
Hello! We're Purpose Brands, LLC, and we're here to make personal health and wellness accessible for people worldwide. With our world-class portfolio of brands -- Anytime Fitness, Orangetheory Fitness, Waxing The City, The Bar Method, Basecamp Fitness, SUMHIIT Fitness, Stronger U Nutrition, Healthy Contributions and ProVision Security -- we provide fitness, nutrition and wellness support and services to more than 7,000 communities and millions of people around the world. Learn more here! There has never been a better time than now to help consumers on their personal wellness journeys. https://lnkd.in/gENpbmxq #fitness #fitnessisessential #healthandwellness #wellnessservices #franchising #globalwellness
Purpose Brands, LLC, Poised for Rapid Expansion in the Global Wellness Economy, Names Experienced Services Leader Tom Leverton as Chief Executive Officer prnewswire.com

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Purpose Brands, LLC | LinkedIn (original) (raw)

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