Zilker Media | LinkedIn (original) (raw)
Public Relations and Communications Services
Austin, Texas 2,548 followers
We build people-driven brands.
About us
PR | Digital Marketing | Platform Development Zilker Media was founded to help clients make a positive impact and, along the way, to provide them with the most enjoyable agency experience they will ever have. We specialize in PR, digital marketing and platform development and we are often utilized by authors, speakers, thought leaders and brands looking for an experienced, innovative and enjoyable agency experience – one that integrates everything needed to succeed in the new media landscape under one roof. Zilker Media’s roots are in an award-winning agency, Shelton Interactive, founded by Zilker Media Founder & Chairman Rusty Shelton in Austin in 2010. The agency represented some of the world’s most well know authorities and brands, managed the launches of more than 35 New York Times and Wall Street Journal bestsellers, was named one of the top 10 marketing agencies in the country in 2015 and 2016 by research firm Clutch and led digital strategy for some of the biggest bestsellers of the past few years, including The One Thing, by Gary Keller and Jay Papasan, The Confidence Code, by Claire Shipman and Katty Kay, Big Data, by Kenneth Cukier and Viktor Mayer-Schonberger, One Thousand Gifts, by Ann Voskamp, Take the Stairs, by Rory Vaden, How The World Sees You, by Sally Hogshead, Eat Move Sleep, by Tom Rath, Winning From Within, by Erica Ariel Fox and many, many others. Our namesake, Zilker Park, was founded in 1917 and remains the life-blood and gathering point of our vibrant city, hosting iconic Austin events such as Austin City Limits, Blues on the Green, Zilker Kite Festival and Trail of Lights, and is the home of famous Barton Springs. Our team grew up at Zilker Park and to this day we’re not only regulars there but we continue to be inspired by the creativity and community the park inspires in Austin and beyond.
Industry
Public Relations and Communications Services
Company size
11-50 employees
Headquarters
Austin, Texas
Type
Privately Held
Founded
2017
Specialties
Public Relations, Social Media Marketing, Digital Marketing, Platform Development, Quiz Marketing, Content Marketing, Book Promotion, Graphic Design, Website Design, Branding, Personal Branding, and Thought Leadership
Locations
Employees at Zilker Media
Updates
- In a recent BeautyMatter article, Sarah Dusek, founder of Enygma Ventures, shared insightful perspectives on the challenges and opportunities within Africa's beauty industry. Here's a quick summary of the key takeaways: 💡 Funding Hurdles: African beauty brands struggle with limited access to capital due to unstable currencies and investor hesitancy. Dusek emphasizes that the market's vast potential often goes unnoticed because of these financial risks. 💡 Educating Investors: To attract funding, brands must bridge the knowledge gap by educating investors on the unique dynamics and growth opportunities in the African beauty market. This includes showcasing their value propositions and market potential effectively. 💡 Strategic Approaches: Dusek advises that a well-prepared business plan, highlighting detailed financial projections and consumer needs, can significantly enhance a brand’s appeal to investors. Crowdfunding is also emerging as a viable strategy to engage consumers and secure initial funds. Africa’s beauty industry holds immense promise, and with the right strategies, it can overcome funding challenges and thrive. 👉 Read the full article on BeautyMatter to dive deeper into Sarah Dusek’s insights! https://lnkd.in/e_CbHscA #BeautyIndustry #Investment #Africa #Entrepreneurship #VentureCapital #WomenInBusiness
- Are you looking to break into the world of PR? Don’t miss this chance to gain invaluable insights from Public Relations professionals! On October 1st from 4-5 p.m., you can join “Pro Advice to Get Into Public Relations.” The meeting will touch on the importance of internships, how AI is shaping our field, essential skills for success, networking tips, and personal branding strategies. Our very own Chief Publicity Officer, Shelby Janner, will speak about her journey in the PR industry and her secrets to maintaining consistent media placements! Save the date and get ready to elevate your PR game! Click here to register: https://lnkd.in/gTQkcvd9 #branding #PR #speaking #media
- Zilker Media reposted this
Partner & Chief Executive Officer at Zilker Media | TEDx Speaker | Building people-driven brands | Renegade Member
5d
In today’s PR landscape, companies face an interesting dilemma: Should they pursue the broad reach and established credibility of traditional name brand media, or should they focus on the targeted but smaller platforms of micromedia like podcasts and niche blogs? Both have their benefits, but the key is understanding which aligns best with your company’s goals and audience. So, how should businesses balance their PR mix in this media showdown? I share in my latest edition of Strategic Business Influencer how our team at Zilker Media breaks down the differences, benefits, and when to prioritize each type.
Media Match-Up: Micromedia vs. Name Brand Media Paige Velasquez Budde on LinkedIn -
2,548 followers
4d Edited
Marsha Stone had the exciting opportunity to share her journey and insights in a recent interview with Adam Mendler. As the founder and CEO of Foundation Stone Family of Programs, she offered valuable advice on leadership, wellness, and business growth. Here’s what she emphasized: 💚 Authentic Leadership: Marsha underscores the power of leading with authenticity, vulnerability, and resilience. Being genuine builds trust and loyalty within your team. 💚 Prioritizing Wellness: Marsha believes in putting the mental and physical well-being of her team first. At Foundation Stone, she integrates holistic wellness programs and ensures comprehensive health coverage for employees. 💚 Building a Strong Team: Surrounding yourself with a dedicated team that shares your vision is crucial. Marsha highlights the importance of empowering your team and fostering open communication. 💚 Adapting and Innovating: Staying adaptable and continuously evolving services are key strategies Marsha uses to meet clients' changing needs and drive success. Marsha’s story is a testament to the importance of wellness and authentic leadership in creating a thriving business. Check out the full interview on Adam Mendler’s site for more insights from Marsha Stone here! https://lnkd.in/gV9UtYq9 #Leadership #Wellness #Entrepreneurship #MentalHealth #AddictionRecovery #TeamBuilding #Authenticity - Zilker Media reposted this
Chief Strategy Officer at Zilker Media | Building Trusted Leaders
1w
Excited to be here in Galveston for the Financial Women in Texas (FWIT) annual conference! Great kick off today with our transition meeting discussing priorities for the upcoming year with incoming President Jessica Lovell 🎉 -
2,548 followers
1w Edited
We are thrilled to introduce Patti Johnson’s transformative new book, "Make Waves: Be the One to Start Change at Work and in Life"! 🌊 Throughout this book, Patti guides readers on being the catalyst for change, both in your career and personal life. With insightful case studies and actionable tools, this book helps you overcome obstacles, harness your mindset, and transform your daily habits to drive meaningful change. Whether you're looking to inspire your team or spark personal growth, "Make Waves" is your ultimate roadmap to becoming a Wave Maker. Get your copy now: https://lnkd.in/g-baMYNq...#MakeWaves #ChangeMakers #Leadership #PersonalGrowth #Innovation
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