Commercial brand management (original) (raw)

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Home Libraries LIBRARIESPUBLISHING Library Publishing Division Conferences and Proceedings IATUL 1999 39

1999 IATUL Proceedings

Author

• Ann J. Wolpert, Massachussetts Institute of Technology Library

Recommended Citation

Ann J. Wolpert, "Commercial brand management." _Proceedings of the IATUL Conferences._Paper 39.
https://docs.lib.purdue.edu/iatul/1999/papers/39

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Commercial brand management