Val Clulow - Academia.edu (original) (raw)
Papers by Val Clulow
Learning from Experience, 2003
We investigated the customer ratings of importance of several attributes associated with supermar... more We investigated the customer ratings of importance of several attributes associated with supermarket shopping. We then reviewed the satisfaction ratings of the attributes. The aim was to rank the factors and to relate the importance rankings to customer satisfaction. The findings have implications in that a retailer is able to assess how well they meet their customers' needs on important attributes. The results suggested that since retail formats have become very standardised, corporate reputation is rated high and may be a source of sustainable competitive advantage. Accessibility was considered important, as was quality of service especially the friendliness and efficiency of checkout personnel. The results suggested the retail chain has largely been able to align its efforts to the areas considered important by customers. However, the satisfaction scores are rather low suggesting the retailer might be susceptible to an attack by a competitor prepared to deliver superior value...
International Journal of Retail & Distribution Management, 2014
Supplemental Instruction (S.I.) is a peer tutoring approach in which the development of students&... more Supplemental Instruction (S.I.) is a peer tutoring approach in which the development of students' study skills takes place through weekly peer tutoring sessions, and is built on particular subject curriculum, not separate from it. In this study the first-year subject selected was Statistics for Marketers. The approach is designed to assist students to succeed in 'high risk subjects' through voluntary
Ethical marketing strategy is embedded in a company's code of conduct, and includes the proje... more Ethical marketing strategy is embedded in a company's code of conduct, and includes the projection of the company's philosophy and practice on corporate social responsibility (CSR). These elements of business operations are receiving closer attention by stakeholders, and with greater access to documentation particularly online, far greater scrutiny is possible. The healthcare services sector, particularly stem cell research, is considered
This study is concerned with the detailed accounts of 21 students who participated in a peer tuto... more This study is concerned with the detailed accounts of 21 students who participated in a peer tutoring program known as Supplemental Instruction (S.I.). In this approach, the development of students' study skills through weekly peer tutoring sessions is built on particular subject curriculum, not separate from it. In this study the first-year subject selected was Statistics for Marketers. The approach
The unplanned retail centre (also known as the downtown, city or strip centre) continues to lose ... more The unplanned retail centre (also known as the downtown, city or strip centre) continues to lose market share to the planned shopping centre. Environmental trends such as time scarcity, working women, discerning male shoppers and the increasing encroachment of the internet into traditional retail markets, would suggest that convenience provides an obvious means of ensuring the survival of the unplanned
Teaching and learning in an online environment,has led to the recent development,of models to eva... more Teaching and learning in an online environment,has led to the recent development,of models to evaluate the ‘process’ of learning and provide opportunity for educators to reflect on practice. The objective in this trial was to identify the cognitive skills exhibited by the students in their article reviews and to reflect on the value of this online task as an
Problem-based learning(PBL) re-emerged in the 1980s(Barrows and Tamblyn, 1980) as an effective pe... more Problem-based learning(PBL) re-emerged in the 1980s(Barrows and Tamblyn, 1980) as an effective pedagogical approach to the provision of professional education in the higher education sector. Schmidt (1984) discussed their contribution as acknowledging the capability of students to bring to bear new information from external resources to their existing knowledge and experience, within a particular context. Two features of PBL which do seem common throughout the literature are that the learning is student centred and that student work is undertaken in small collaborative groups. An important underlying precondition noted by Boaler(1998) and Clark(1997) is that an atmosphere of mutual respect, where justified conjecture is encouraged is an essential issue for the teacher to manage. The view that mistakes can be instructive for all participants during the course of a PBL task is another important issue and would need to be clearly identified for the students using this approach. Linked ...
The purpose of this paper is to investigate the strategies for written language retention, being ... more The purpose of this paper is to investigate the strategies for written language retention, being used by first year university students undertaking a course in second languages. In attempting to gain an indication of strategy usage, building on the work by Oxford (1993) and others, students from two groups with different levels of proficiency in the second language were surveyed on the frequency with which they used a range of learning strategies. Analysis of the data revealed little difference between the groups. Generally most strategies were used and a small number were not used on a regular basis. Findings indicate that there are some learning strategies that students could use to their benefit more often and this could perhaps be encouraged through more specific strategy training in the classroom.
Journal of Travel & Tourism Marketing, 2010
Journal of Retailing and Consumer Services, 2004
Journal of European Industrial Training, 2003
The resource-based view (RBV) of the firm is a theory that has been explored in academic literatu... more The resource-based view (RBV) of the firm is a theory that has been explored in academic literature as a means of explaining competitive advantage and, in turn, superior performance amongst firms. In this paper it is argued that the model developed by Fahy offers a concise picture of the nature and role of key resources in strategic management but this picture needs further empirical development. A research approach based on a face-to face interview is used to explore the process by which a high-performing firm in the financial services industry in Australia identifies, develops, deploys and protects its key intangible assets and capabilities in sustaining competitive advantage.
Journal of European Industrial Training, 2007
Purpose – The resource-based view (RBV) explores the role of key resources, identified as intangi... more Purpose – The resource-based view (RBV) explores the role of key resources, identified as intangible assets and capabilities, in creating competitive advantage and superior performance. To a great extent the conceptual analysis and empirical research within the RBV has focused on the firm's perspective of key resources and the value to the firm of these key resources. The other perspective
Higher Education in Europe, 2001
A previous article in Higher Education in Europe (Vol. 24, No. 2, 1999), by three of the authors ... more A previous article in Higher Education in Europe (Vol. 24, No. 2, 1999), by three of the authors of the present article, outlined the beginnings of an on-line course, Marketing Theory and Practice (MTP), offered by the Department of Marketing of Monash University in Australia. ...
Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 2015
Learning from Experience, 2003
We investigated the customer ratings of importance of several attributes associated with supermar... more We investigated the customer ratings of importance of several attributes associated with supermarket shopping. We then reviewed the satisfaction ratings of the attributes. The aim was to rank the factors and to relate the importance rankings to customer satisfaction. The findings have implications in that a retailer is able to assess how well they meet their customers' needs on important attributes. The results suggested that since retail formats have become very standardised, corporate reputation is rated high and may be a source of sustainable competitive advantage. Accessibility was considered important, as was quality of service especially the friendliness and efficiency of checkout personnel. The results suggested the retail chain has largely been able to align its efforts to the areas considered important by customers. However, the satisfaction scores are rather low suggesting the retailer might be susceptible to an attack by a competitor prepared to deliver superior value...
International Journal of Retail & Distribution Management, 2014
Supplemental Instruction (S.I.) is a peer tutoring approach in which the development of students&... more Supplemental Instruction (S.I.) is a peer tutoring approach in which the development of students' study skills takes place through weekly peer tutoring sessions, and is built on particular subject curriculum, not separate from it. In this study the first-year subject selected was Statistics for Marketers. The approach is designed to assist students to succeed in 'high risk subjects' through voluntary
Ethical marketing strategy is embedded in a company's code of conduct, and includes the proje... more Ethical marketing strategy is embedded in a company's code of conduct, and includes the projection of the company's philosophy and practice on corporate social responsibility (CSR). These elements of business operations are receiving closer attention by stakeholders, and with greater access to documentation particularly online, far greater scrutiny is possible. The healthcare services sector, particularly stem cell research, is considered
This study is concerned with the detailed accounts of 21 students who participated in a peer tuto... more This study is concerned with the detailed accounts of 21 students who participated in a peer tutoring program known as Supplemental Instruction (S.I.). In this approach, the development of students' study skills through weekly peer tutoring sessions is built on particular subject curriculum, not separate from it. In this study the first-year subject selected was Statistics for Marketers. The approach
The unplanned retail centre (also known as the downtown, city or strip centre) continues to lose ... more The unplanned retail centre (also known as the downtown, city or strip centre) continues to lose market share to the planned shopping centre. Environmental trends such as time scarcity, working women, discerning male shoppers and the increasing encroachment of the internet into traditional retail markets, would suggest that convenience provides an obvious means of ensuring the survival of the unplanned
Teaching and learning in an online environment,has led to the recent development,of models to eva... more Teaching and learning in an online environment,has led to the recent development,of models to evaluate the ‘process’ of learning and provide opportunity for educators to reflect on practice. The objective in this trial was to identify the cognitive skills exhibited by the students in their article reviews and to reflect on the value of this online task as an
Problem-based learning(PBL) re-emerged in the 1980s(Barrows and Tamblyn, 1980) as an effective pe... more Problem-based learning(PBL) re-emerged in the 1980s(Barrows and Tamblyn, 1980) as an effective pedagogical approach to the provision of professional education in the higher education sector. Schmidt (1984) discussed their contribution as acknowledging the capability of students to bring to bear new information from external resources to their existing knowledge and experience, within a particular context. Two features of PBL which do seem common throughout the literature are that the learning is student centred and that student work is undertaken in small collaborative groups. An important underlying precondition noted by Boaler(1998) and Clark(1997) is that an atmosphere of mutual respect, where justified conjecture is encouraged is an essential issue for the teacher to manage. The view that mistakes can be instructive for all participants during the course of a PBL task is another important issue and would need to be clearly identified for the students using this approach. Linked ...
The purpose of this paper is to investigate the strategies for written language retention, being ... more The purpose of this paper is to investigate the strategies for written language retention, being used by first year university students undertaking a course in second languages. In attempting to gain an indication of strategy usage, building on the work by Oxford (1993) and others, students from two groups with different levels of proficiency in the second language were surveyed on the frequency with which they used a range of learning strategies. Analysis of the data revealed little difference between the groups. Generally most strategies were used and a small number were not used on a regular basis. Findings indicate that there are some learning strategies that students could use to their benefit more often and this could perhaps be encouraged through more specific strategy training in the classroom.
Journal of Travel & Tourism Marketing, 2010
Journal of Retailing and Consumer Services, 2004
Journal of European Industrial Training, 2003
The resource-based view (RBV) of the firm is a theory that has been explored in academic literatu... more The resource-based view (RBV) of the firm is a theory that has been explored in academic literature as a means of explaining competitive advantage and, in turn, superior performance amongst firms. In this paper it is argued that the model developed by Fahy offers a concise picture of the nature and role of key resources in strategic management but this picture needs further empirical development. A research approach based on a face-to face interview is used to explore the process by which a high-performing firm in the financial services industry in Australia identifies, develops, deploys and protects its key intangible assets and capabilities in sustaining competitive advantage.
Journal of European Industrial Training, 2007
Purpose – The resource-based view (RBV) explores the role of key resources, identified as intangi... more Purpose – The resource-based view (RBV) explores the role of key resources, identified as intangible assets and capabilities, in creating competitive advantage and superior performance. To a great extent the conceptual analysis and empirical research within the RBV has focused on the firm's perspective of key resources and the value to the firm of these key resources. The other perspective
Higher Education in Europe, 2001
A previous article in Higher Education in Europe (Vol. 24, No. 2, 1999), by three of the authors ... more A previous article in Higher Education in Europe (Vol. 24, No. 2, 1999), by three of the authors of the present article, outlined the beginnings of an on-line course, Marketing Theory and Practice (MTP), offered by the Department of Marketing of Monash University in Australia. ...
Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 2015