Virginia B Kistmann | Universidade Federal do Paraná (original) (raw)

Papers by Virginia B Kistmann

Comunicación y música: mensajes, manifestaciones y negocios, 2018, ISBN 978-84-16458-94-3, 2018

This work presents a discussion on the design process related to the emotional infrastructure tha... more This work presents a discussion on the design process related to the emotional infrastructure that reinforces the sense of belonging to a place. Considering the recent interest in products and services related to the urban environment, this research considers the relevance of the participatory design process to the wellbeing of citizens. Some recent experiences demonstrate that the inclusion of citizens in the design process has increased the sense of belonging. These empirical approaches, however, need to be better understood in order to contribute to a strategic design. The understanding of what kind of elements and processes reinforces or creates the sense of belonging may help with structuring the design process. The research question that led this study was how to include emotion in the design process, taking into account the participatory design aiming at the sense of belonging. The structure of the present work considers the concept and elements of belonging, belonging under ...

e-Revista LOGO, 2020

This article discusses the themes crowdsourcing, design management and smart cities, based on uns... more This article discusses the themes crowdsourcing, design management and smart cities, based on unsystematic and systematic bibliographic review. The growing use of locative media related to the urban space and its use demands from designers a new role in designing products and services for cities. Studies in progress focus on companies, with the use of crowdsourcing data associated with product improvements. Few studies highlight the importance of understanding population data by urban agencies and planners, without data that evidence the use of design management associated with crowdsourcing. KEYWORDS Design Management. Crowdsourcing. Smart Cities. RESUMO Este artigo discute os temas crowdsourcing, gestão de design e cidades in-teligentes, a partir de revisão bibliográfica assistemática e sistemática. O crescente uso de mídias locativas relacionadas ao espaço urbano e sua uti-lização vêm demandando aos designers nova atuação no projeto de produ-tos e serviços para as cidades. Estudos em andamento possuem como foco empresas que utilizam dados do crowdsourcing associados a melhorias em produtos. Poucos trabalhos ressaltam a importância do entendimento dos dados da população por parte de órgãos e planejadores urbanos, sem da-dos que evidenciam o uso da gestão de design associada ao crowdsourcing. PALAVRAS-CHAVE Gestão de Design. Crowdsourcing. Cidades Inteligentes.

Este artigo apresenta uma discussao teorica a respeito do conceito de inovacao e a atividade de d... more Este artigo apresenta uma discussao teorica a respeito do conceito de inovacao e a atividade de design, sob o ponto de vista da interdisciplinaridade. As inovacoes ocorrem quando um novo processo, produto ou servico e introduzido no mercado ocasionando uma vantagem competitiva para a empresa que a desenvolve. Porem, as inovacoes radicais ocorrem quando os investimentos no desenvolvimento acontecem a partir do cruzamento de informacoes nao operadas teoricamente ou praticamente no setor. Neste sentido, a interdisciplinaridade e um ponto determinante para o design de novos produtos. Com isso, este estudo buscou relacionar a inovacao e a interdisciplinaridade na busca por contribuir para uma epistemologia para o campo do design. Os resultados destacam a formacao, a partir desse quadro, de uma quasi ciencia de base tecnologica, com o carater de uma interdisciplinaridade instrumental.

Revista Lusófona de Estudos Culturais, 2020

Este artigo trata da comunicação via design voltada para as cidades inteligentes. Ser uma cidade ... more Este artigo trata da comunicação via design voltada para as cidades inteligentes. Ser uma cidade inteligente tem sido uma estratégia adotada por várias cidades. Com base nas tecnologias da informação e comunicação (TIC), cidades inteligentes visam atrair investimentos, aumentando a competitividade, e, assim, melhorar a qualidade de vida de seus moradores e visitantes. Por isso, a geração de objetos e elementos de comunicação disponibilizados pelos municípios, tanto na forma física quanto na digital, faz parte desse processo. Nesse sentido, estudos sobre o papel do design nas cidades vêm sendo desenvolvidos, principalmente na Europa, com repercussões recentes no Brasil. Porém, pouco se sabe como os municípios se apropriaram dessas novas tecnologias para fortalecer a identidade local e promover a cidadania, caracterizando-as como cidades inteligentes. Assim, este artigo discute o papel do design associado aos média digitais atualmente em uso, buscando entender sua contribuição para o ...

dObra[s] – revista da Associação Brasileira de Estudos de Pesquisas em Moda, Nov 9, 2017

Blucher Design Proceedings, 2017

Strategic Design Research Journal, 2019

This work presents a systematic review of the Design Management research in the whole country of ... more This work presents a systematic review of the Design Management research in the whole country of Brazil. Focusing on existent research groups, it sought to characterize a current design management research scenario. To do so, a systematic review was done considering the design management groups registered at National Council of Scientific Development-CNPq. As result, it was found 53 research groups located in thirteen Brazilian Federal States working with nine different research themes. The results made possible to discuss the group's geographical distribution, the progress of the studies, the growth of the groups over time. It also suggests, towards the advancement in the area, the creation of a research network.

ModaPalavra, 2016

Inovação aberta como possibilidade de diversificação de agentes de cooperação junto aos processos... more Inovação aberta como possibilidade de diversificação de agentes de cooperação junto aos processos de inovação na indústria do vestuário Open innovation as a possibility of diversification of cooperation agents with the innovation processes in the garment industry

Revista Produção Online, 2009

As long as market concurrency becomes a global issue, a pressure upon companies towards a better ... more As long as market concurrency becomes a global issue, a pressure upon companies towards a better performance develops, aiming a better efficiency and competitiveness. So, on the contrary, risks of survival maintenance appears. In this context, design management, in its strategic, tactic and operational levels, together with modern techniques of production management, becomes the base for modularity application. This article studies the relation between the concept of modularity and design management, to improve the performance of an automotive manufacturer. Taking the case of a Brazilian Volkswagen plant in São José dos Pinhais, the discussion is made upon related bibliography, documental resources, observation and informal interviews. As result, presents some important factors aiming a better integration between design management together with general strategies towards modularity and production system.

Complex Systems Concurrent Engineering

The objective of the article is to compare the Engineering and Design fields in relation to the P... more The objective of the article is to compare the Engineering and Design fields in relation to the Product Development Process (PDP). In both areas we can identify different methodologies that guide, each one under its own optic, the Product Project. Although aiming the same objective, the Product Development, these two fields present a certain disconnection, if we compare the models presented in the literature. This can be explained by the fact that Engineering traditionally develops the products with emphasis in the technical aspects of the products and Design investigates the interfaces of the users with the products. Considering this, this article consists in a theoretical discussion regarding to an appropriation of planning models of the Product Development by the Design field, from the problem solving process as well as the systematization and coordination of the creation activity. As conclusion, the work presents a methodological systematization with the implementation of new techniques for the process of Design, focusing at the trends adopted for the corporations that search constant innovation, efficiency of the products and services, and adaptation to the changes, among others factors.

The present paper explores the implications of the various value dimensions on the design of low-... more The present paper explores the implications of the various value dimensions on the design of low-income houses using Holbrook's value typology. The case study involved an in-depth investigation on 40 houses chosen through a non-probabilistic approach within a single building project in Brazil. The study has brought insights on other dimensions of value that are often neglected on the construction literature. The researchers concluded that houses have to be considered as a comprehensive product that cannot be divided in separated parts during the design briefing. Similar to what happens in the car industry, value requirements for furniture, curtains, carpets, and all other products that take part on the building, need to be evaluated all together in order to obtain a briefing that best describe the customer value. That should be the case even if the construction company does not deliver the other products of the building. In the case of low-income housing projects, this approach...

DAT Journal

Este artigo apresenta o resultado de um estudo que buscou identificar condutas, técnicas e boas p... more Este artigo apresenta o resultado de um estudo que buscou identificar condutas, técnicas e boas práticas relacionadas à privacidade de dados, que podem ser incorporadas ao processo de design centrado no usuário, no âmbito do design de serviços e design inclusivo, utilizando a Internet das Coisas (IoT). É importante identificar novas diretrizes que possam ser incorporadas ao design de serviços e ao design inclusivo em virtude das novas legislações. Este estudo foi apoiado por uma Revisão Bibliográfica Sistemática, abrangendo 150 artigos em um período de 5 anos (2017-2021), nas bases de dados Web of Science, Scopus e no Portal de Periódicos da CAPES. Como resultado, traz uma lista de recomendações de boas práticas que podem ser adotadas em processos de design, especialmente para o modelo de Privacidade por Definição ou Privacy by Design (PbD).

Projetica, 2018

Este artigo apresenta uma revisão teórico-conceitual que visa discutir a integração dos temas: ge... more Este artigo apresenta uma revisão teórico-conceitual que visa discutir a integração dos temas: gestão de design e retorno sobre investimento (ROI). O estudo é motivado pela constatação de que, apesar dos resultados positivos do impacto que as atividades de design geram para as empresas, gestores alegam existir ainda um déficit na comunicação entre designers (qualificadores) e executivos (quantificadores). Dessa forma, pesquisadores e designers buscam meios para validar o valor do design nos negócios. O método adotado apoia-se em uma revisão bibliográfica integrativa (revisão bibliográfica sistemática com uma revisão bibliográfica narrativa), apresentando como resultado um quadro teórico qual visa fomentar o objetivo deste estudo. Finalmente, a mensuração do impacto da gestão de design no ROI se mostra complexa. Lacunas são apontadas sobre o valor multifacetado do design.

Este artigo apresenta um estudo teorico analitico, com base em uma revisao bibliografica sistemat... more Este artigo apresenta um estudo teorico analitico, com base em uma revisao bibliografica sistematica, a respeito da inovacao guiada pelo significado aplicada ao design, com baixa mudanca tecnologica. Com o aumento da competitividade e a valorizacao crescente dos ativos intangiveis nos produtos, a inovacao apoiada no processo de significacao, por intermedio do design, e apontada como uma estrategia a ser adotada. No entanto, os autores do campo nao apontam para uma possivel relacao entre a inovacao por significado e a inovacao incremental, indicando como promover essa inovacao, sem a reformulacao total do produto. Portanto, este artigo contribui propondo elementos teoricos a geracao de inovacao incremental guiada pelo significado, associada ao design. As conclusoes apontam que, conceitualmente, diferentemente do que se encontra na literatura, e possivel gerar inovacao incremental a partir do design guiado pelo significado, o que pode facilitar a criacao de estrategias mais adequadas ...

Design e Tecnologia, 2019

This paper presents an exploratory and descriptive study on the use of the prospective research a... more This paper presents an exploratory and descriptive study on the use of the prospective research applied to the design management to generate innovation guided by the meaning. Innovation has been used as a key strategy for growth and maintenance of companies in the competitive market. However, in most cases, the development of innovation is either usually based on technological change, or on traditional market research. The first needs strong investment and time and the second relies only on the needs articulated by today's consumers, what limits the innovative results. In this context, as alternative approach, prospective research is considered a strong strategy, as it anticipates future consumer’s needs. Nevertheless, aiming at the designer’s work, there is a lack of information on how to manage it to foster meaning innovation by searching emerging opportunities using prospecting surveys. Therefore, this work aimed at the proposal of requirements to improve management of design...

Lecture Notes in Computer Science, 2013

The literature discusses about the coproduction of value, emphasizing the involvement of consumer... more The literature discusses about the coproduction of value, emphasizing the involvement of consumers in Product Development Processes (PDP). This concept is associated with the interaction of consumers in creating value for the PDP. Thus, this paper discusses the measurement of user experience as an important factor for the coproduction of value through mechanisms that measure the usability of products. Thus, the User Experience can be treated as a core competency in design management within organizations. This study was conducted through literature review of the principles of Design and Management, User Centered Design, User Experience and about the function of the design department market research through mechanisms of consumer involvement. Shows the correlation of these approaches and issues for further research aimed at Measuring the User Experience with results that can enable feedback into the process of developing new products or incremental and radical innovation.

Blucher Design Proceedings, 2016

Worldwide there is a growing focus on how Design and other creative skills can contribute to the ... more Worldwide there is a growing focus on how Design and other creative skills can contribute to the process of rapid urbanization seen over the past decades. The growth of cities accelerates the search for technical and social solutions design that can meet the challenge of creating sustainable urban environments in large scale. However, design solutions experienced by developed countries to overcome structural faults common in the provision of services and policies are still either nonexistent or insipid Brazilian cities. This article seeks to understand the dynamics of design insertion in the public sector in other countries and, based on this information; propose a means of rapprochement between the municipal government and designers in Brazil. The action taken was based on a research interest of the municipal government of a small city in the state of Santa Catarina, Brazil. Tindered by a research project sponsored by the Universidade do Contestado, in partnership with the city of São Bento do Sul. This joint effort took place by means of questionnaires served to a sample and that led to the addressing of several issues related to overall perceptions on the quality of life, quality of infrastructure in the city, and participation in municipal decisions. The results are part of a set of information that indicates the level of sustainability of the place and may be found in the UN Global Cities Programme. The main result of this action was the rapprochement between the government and academia. The latter has the means to carry out the research design strategies (research focusing on end users), following design assumptions (user is the center) and involving the various stakeholders in a common goal (participatory research). The results obtained were indicated the areas of greatest deficiency and interest in the community's point of view. Conversely, having this information, the academy, using Design, has the opportunity to propose projects for specific solutions to problems and thus make room for future actions.

Strategic Design Research Journal, 2021

This article discusses the use of population monitoring within urban space by designers. It consi... more This article discusses the use of population monitoring within urban space by designers. It considers its use to define design strategies aiming at mitigating the Covid-19. Some governments have used identified citizens data as well as stored population data through telephone companies. In search to establish new strategies to mitigate the pandemic consolidation, data collected are used for communication, considering among other aspects statistical surveys of the population. With this, new services are offering digital applications in the pandemic context, having designers as part of the group of people involved in this new process. On population monitoring activity, issues such as data privacy, surveillance capitalism and doubts about the use of these data and activities after the pandemic are points to be considered. In this context, how and what should designers consider in this scenario is a question that arises. This work presents a discussion about the theme based upon a syste...

Design, 2010

Este trabalho apresenta um estudo de caso que avalia a forma como uma empresa do setor do vestuár... more Este trabalho apresenta um estudo de caso que avalia a forma como uma empresa do setor do vestuário se apropria da gestão do design nos seus três níveis: estratégico, tático e operacional. Entende-se por gestão do design a sua utilização pelas empresas como parte fundamental para a tomada de decisões estratégicas, planejamentos, orientação produtiva e de mercado. O tomou como base inicial uma pesquisa teórica acerca a gestão de design, seus conceitos e de ferramentas de avaliação. Com base nestes dados foi elaborado um Questionário de Avaliação do Grau de Apropriação do Design, que foi aplicado no estudo de caso, junto a uma empresa local (Curitiba-PR) que atua tanto no mercado nacional como no mercado internacional. Optou-se por este segmento por ser competitivo e lucrativo, apresentando grandes faturamentos tanto a nível nacional quanto internacional, e pelo fato de que o design é considerado parte integrante do processo de criação de moda. Os resultados obtidos demonstram que exi...