A Cross-Cohort Changepoint Model for Customer-Base Analysis (original) (raw)
Eric Bradlow2012, SSRN Electronic Journal
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BusinessMarketingComputer ScienceEconometricsBusiness IntelligenceForecastingBusiness AnalyticsSocial Science Research NetworkCustomer lifetime valueCohortPoolingCustomer Base AnalysisHierarchical BayesianBayesian ProbabilityReversible Jump MCMC