Marketing Research Papers - Academia.edu (original) (raw)

This paper studies the e¤ect of social relations on the convergence to the e¢ cient equilibrium in a 2x2 coordination game. We employ a 2x2 factorial design in which we explore two di¤erent games with asymmetric payo¤s and two matching protocols: "friends" versus "strangers". In the …rst game payo¤s of the worse o¤ player are the same in the two equilibria, whereas in the second game, this player must sacri…ce her own payo¤ for achieving the e¢ cient equilibrium. Results show that "strangers" coordinate more frequently in the e¢ cient equilibrium than "friends" in both I am very grateful to Pablo Brañas-Garza, Ramón Cobo-Reyes and Giovanni Ponti for their constant support and interest in the project. I would like to thank

- by Natalia Jimenez
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- Marketing, Experimental Economics, Social Networks, Applied Economics

Organisms inherit a set of environmental regularities as well as genes, and these two inheritances repeatedly encounter each other across generations. This repetition drives natural selection to coordinate the interplay of stably replicated genes with stably persisting environmental regularities, so that this web of interactions produces the reliable development of a functionally organized design. Selection is the only known counterweight to the tendency of physical systems to lose rather than grow functional organization. This means that the individually unique and unpredictable factors in the web of developmental interactions are a disordering threat to normal development. Selection built anti-entropic mechanisms into organisms to orchestrate transactions with environments so that they have some chance of being organization-building and reproduction-enhancing rather than disordering. Evolutionary psychology was founded on a new theory of development that encompasses, reformulates, and (we believe) logically reconciles other views such as nativism, environmentalism, interactionism, developmental systems theory, and others. Readers who want to understand what evolutionary psychologists actually think about development need to consult the original sources (see, e.g., Tooby & Cosmides, 1990, 1992) rather than relying on critics' misconceptions. Below, we address several confusions. Deficiencies in Basic Biology Because developmental systems theorists are psychologists rather than a more interdisciplinarily inclusive team, it is not surprising that they also provide questionable characterizations of fields outside of psychology, such as genetics, developmental biology, and evolutionary biology (e.g.

- by Leda Cosmides
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- Marketing, Genetics, Psychology, Cognitive Science

Is the societal-level of analysis sufficient today to understand the values of those in the global workforce? Or are individual-level analyses more appropriate for assessing the influence of values on ethical behaviors across country workforces? Using multi-level analyses for a 48-society sample, we test the utility of both the societal-level and individual-level dimensions of collectivism and individualism values for predicting ethical behaviors of business professionals. Our values-based behavioral analysis indicates that values at the individual-level make a more significant contribution to explaining variance in ethical behaviors than do values at the societal-level.

- by Ajantha Dharmasiri
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- Marketing, Business Ethics, Applied Ethics, Individualism

This study proposes and tests a model of the relations among corporate accountants' perceptions of the ethical climate in their organization, the perceived importance of corporate ethics and social responsibility, and earnings management decisions. Based on a field survey of professional accountants employed by private industry in Hong Kong, we found that perceptions of the organizational ethical climate were significantly associated with belief in the importance of corporate ethics and responsibility. Belief in the importance of ethics and social responsibility was also significantly associated with accountants' ethical judgments and behavioral intentions regarding accounting and operating earnings manipulation. These findings suggest that perceptions of ethical climate, usually presumed to reflect the ''tone at the top'' in the organization, lead accounting professionals to rationalize earnings management decisions by adjusting their attitudes toward the importance of corporate ethics and social responsibility. This is the first study to document a relationship between organizational ethical climate and professional accountants' support for corporate ethics and social responsibility, and also the first study to document that industry accountants' views toward corporate ethics and social responsibility are associated with their willingness to manipulate earnings. The findings have important implications, suggesting that organizational efforts to enhance the ethical climate and emphasize the importance of corporate ethics and social responsibility could reduce the prevalence of earnings manipulation.

- by William Shafer
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- Marketing, Business Ethics, Applied Ethics, Business and Management

T his article examines international country location choices for equity investment undertaken by global hotel chains. Why do certain host countries attract more hotel investment than others? A second underlying issue that we tackle in this article is whether the traditional foreign direct investment determinants used in past studies on manufacturing also apply to servicesâ€"or whether service sector-specific determinants are better explanatory variables for understanding the distribution of service foreign direct investment across countries. a b Purchase Export Country location choices of service multinationals: An empirical study of the international hotel sector, the payment document is sustained. The intrapreneur role of the development directors in an Check if you have access through your login credentials or your institution.

- by Sumit Kundu
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- Management, Marketing, Foreign Direct Investment, Business and Management

Purpose – The main aim of this paper is to identify whether certain consumers behave irrationally when it comes to select banking products. This paper builds on one of the most significant banking products that is the credit card. Design/methodology/approach – This is an exploratory research paper. Therefore, only descriptive analysis on the differences between three credit card user groups such as the Islamic credit card users, conventional card users and users who decide to use both credit cards, conventional and Islamic, were presented. Findings – The demographic and psychographic factors for the three different groups differ. In addition, there are four factors that influence the credit card selection. The factors are insurance/takaful provided by the credit issuers, cost associated with the credit card, the reward points programme offered and the convenience factors. Furthermore, the study found that three of the factors except insurance/takaful are significantly different between three credit card groups. Research limitations/implications – This paper is limited to the context of Malaysia and the respondents are mostly from the same ethnic. Therefore, it could not be generalised in the context of other countries and further studies comparing different culture or ethnic could benefit and enrich the topic of study. Practical implications – The Islamic and conventional banks could focus on several factors influencing customers’ selection and could focus to improve certain lacking areas as perceived by the consumers. The ability to increase the perceptions of the consumers regarding their credit cards will enable their products to be chosen in the market. Originality/value – There was a significant amount of literature discussed in the Islamic banking selection factors. However, little attention being paid to the selection of a specific bank’s product. This study offers a study that looks into the selection of the credit card offered by the banks in respect to the irrational behaviours of the religious consumers in economic activities as compared to the conventional economists. This paper will contribute to the body of existing literature of banking selection.

- by sanaullah yousafzai
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- Business, Marketing, Islamic Marketing, Consumer Behaviour
- by Michael Harvey
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- Business, Marketing, Business and Management
- by Arunrat Tananoy
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- Marketing, Wine, Tourism

The purpose of this research is to test the influence of work and personal balance, servant leadership, the reward of employee engagement with job satisfaction variables as mediators. The type of research used is explanatory research with a quantitative approach. The research hypothesis is a theoretical model consisting of the influence of work-life balance, servant leadership, and reward with mediator job satisfaction that can be used to predict and explain the emee engagement (FIT) with empirical data. The research respondent is the employee of Bank X in Bandung as much as 205 employees while the method of measuring data using a work-life balance scale, servant leadership and reward as an exogenous with a mediator job satisfaction to the employee engagement as endogenous with RMSEA 0.049. Data analysis using structural equation model (SEM) by using linear structural model (LISREL) version 8.72. Hypothesis testing structural relations included 5 variables fit, has the meaning the m...

- by Andyan P Utama
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- Management, Marketing, Psychology, Human Resource Management

This paper reviews the origins and definitions of social capital in the writings of Bourdieu, Loury, and Coleman, among other authors. It distinguishes four sources of social capital and examines their dynamics. Applications of the concept in the sociological literature emphasize its role in social control, in family support, and in benefits mediated by extrafamilial networks. I provide examples of each of these positive functions. Negative consequences of the same processes also deserve attention for a balanced picture of the forces at play. I review four such consequences and illustrate them with relevant examples. Recent writings on social capital have extended the concept from an individual asset to a feature of communities and even nations. The final sections describe this conceptual stretch and examine its limitations. I argue that, as shorthand for the positive consequences of sociability, social capital has a definite place in sociological theory. However, excessive extensions of the concept may jeopardize its heuristic value.

- by fijo jose
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- Marketing, Sociology, Social Capital, Social Control

The article discusses how current changes in the system of reasoning about education in Finland, Iceland and Sweden are characterised by culturally woven patterns where marketisation strategies, for instance budget reform, are introduced as technically effective devices both for educating the best and to increase inclusion. This system of reason presupposes that the neo-liberalist restructuring changes are inevitable global phenomena and that they are a progress compared with the old arrangements, but is silent about socio-economic issues and the equity goals of the 1960s-1980s. The article also argues that school-based self-evaluation as a practice and as a language is a normalising technique that ensures that school actors will identify the obstacles encountered in the restructuring transition so that neither state nor other authorities intervene.

- by Hannu Simola and +1
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- Marketing, Education, Social Policy, Governance

Participants generated three accounts. The first account was of an event that participants genuinely experienced in childhood. The second account was of an event that participants did not experience, but merely imagined happened in childhood. The third account was of an event that participants did not experience, but wrote a deceptive account to convince someone else that the event really happened in childhood. Half our participants wrote about positive events and half wrote about negative events. Ratings made by two trained judges indicated that genuine, imagined, and deceptive accounts were qualitatively different on both the MCQ and ARJS. Moreover, based on the MCQ and ARJS scores raters could discriminate whether the events had been genuinely experienced. We discuss the theoretical and practical implications of these findings.

- by Stefanie Sharman
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- Marketing, Psychology, Cognitive Science, Applied Cognitive Linguistics
- by Julian Lampietti
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- Marketing, Climate Change, Nutrition, Natural Resources

A long-held assumption in entrepreneurship research is that normal (i.e., Gaussian) distributions characterize variables of interest for both theory and practice. We challenge this assumption by examining more than 12,000 nascent, young, and hyper-growth firms. Results reveal that variables which play central roles in resource-, cognition-, action-, and environment-based entrepreneurship theories exhibit highly skewed power law distributions, where a few outliers account for a disproportionate amount of the distribution's total output. Our results call for the development of new theory to explain and predict the mechanisms that generate these distributions and the outliers therein. We offer a research agenda, including a description of non-traditional methodological approaches, to answer this call.

- by Herman Aguinis and +1
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- Marketing, Business and Management, Business Venturing

E-commerce not only has tremendous potential for growth but also poses unique challenges for both incumbents and new entrants. By examining drivers of firm performance in e-commerce from a capabilities perspective, the authors conceptualize three firm capabilities that are critical for superior firm performance in e-commerce: information technology capability, strategic flexibility, and trust-building capability. The extent and nature of market orientation is conceptualized as a platform for leveraging e-commerce capabilities. The authors test the effects of e-commerce capabilities on performance (e.g., relative profits, sales, return on investment) using data from 122 e-brokerage service providers. The results indicate that information technology capability and strategic flexibility affect performance given the right market orientation.

- by amit saini
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- Marketing, Information Technology, Market Orientation, Firm Performance

The user has requested enhancement of the downloaded file. All in-text references underlined in blue are linked to publications on ResearchGate, letting you access and read them immediately. QUT Digital Repository: http://eprints.qut.edu.au/ Scaife, Wendy (2007) Venturing into venture philanthropy : is more sustainable health and medical research funding possible through venture philanthropy and social entrepreneurship? In: Abstract Resource issues of Australia's aging population are wrinkling the strategists' brows. A quest for novel funding options is underway. This paper draws upon case study research to raise the allied concepts of venture philanthropy and social entrepreneurship as useful partners in a nation's medical research funding portfolio. While both notions are quite new features in the nonprofit and philanthropy literatures (Van Slyke and Newman 2006) US cases suggest a

- by Wendy Scaife
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- Marketing, Business and Management

This paper investigates the interface between organizational learning capability, entrepreneurial orientation (EO), and small business performance. It reports on the findings from 350 small and medium enterprises (SMEs) in North Cyprus operating in the services and retailing sectors. The findings indicate a positive relationship between EO and sales and market share growth, but not between EO and employment growth. There is also a positive relationship between organizational learning capability and EO. This paper contributes to the small business management literature by providing a holistic analysis of the interface between organizational learning capability, EO, and growth.

- by huseyin arasli
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- Entrepreneurship, Marketing, Small Business, Small Business Management

In the democratic digital environment, brand managers frequently deal with the unauthorized use of the brand by third parties. The phenomenon, known as brand hijacking, has been treated in different and sometimes conflicting ways in the academic and professional literature. The aim of this paper is to clarify the meaning of brand hijacking and to shed light on the various motivations and intentions underpinning the phenomenon.,A Delphi-based survey among both academic and professional experts was conducted to explore the key features of brand hijacking and expand existing theories.,The results of the Delphi survey enable the main brand hijacking actions to be mapped, based on two motivational axes (utilitarian–idealistic and destructive–constructive) and on the various intentions that guide the hijackers. The results help re-define the key elements of brand hijacking, through the lens of non-collaborative brand co-creation.,Managerial implications are presented in terms of the corpo...

- by Alfonso Siano
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- Business, Marketing, Business and Management, Product and Brand Management

The influence of teammates' shared mental models on team processes and performance was tested using 56 undergraduate dyads who "flew" a series of missions on a personal-computer-based flightcombat simulation. The authors both conceptually and empirically distinguished between teammates' task-and team-based mental models and indexed their convergence or "sharedness" using individually completed paired-comparisons matrices analyzed using a network-based algorithm. The results illustrated that both shared-team-and task-based mental models related positively to subsequent team process and performance. Furthermore, team processes fully mediated the relationship between mental model convergence and team effectiveness. Results are discussed in terms of the role of shared cognitions in team effectiveness and the applicability of different interventions designed to achieve such convergence.

- by Janis A Cannon-Bbowers
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- Marketing, Psychology, Applied Psychology, Cognition

Adapting well-established organization theories to international joint ventures (IJVs), this paper develops an overarching theoretical model of the determinants and effects of parent control of IJVs from an interpartner bargaining power perspective. Drawing upon power dependence, transaction costs, and agency theories, we argue that the relative bargaining power between IJV partners serves as the key determinant of control structure, and that control exerts a direct effect on the venture's performance. In addition, government influence and interpartner working relationship are critical factors that complicate the linkage between control and performance but may help to explain past conflicting results. Propositions regarding these relationships are formed for future empirical test, and implications and directions for future research are provided. D

- by Barbara Gray
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- Management, Marketing, Agency Theory, Organization Theory
- by Anton Luna JR.
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- Marketing, Economics
- by Mark Moon
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- Marketing, Business and Management

This study tests whether measurement of the cognitive aspect of organizational commitment can explain variance in behavioral expressions of commitment beyond Allen & Meyer's (1990) measure of the affective component of commitment. This cognitive component was measured by an index of belief accentuation. Undergraduates (N = 110) completed a questionnaire that measured all variables. Results show that students who polarize their judgments about the appropriateness of behavior at the university support the university more by defending it from criticism and praising it. This effect holds even after controlling for personality and demographic variables. Results also show that extraversion and agreeableness explain variance in the affective element of commitment and that conscientiousness explains variance in the cognitive element of commitment.j asp_874 213..251

- by Stephan Motowidlo
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- Marketing, Psychology, Cognitive Science, Applied Social Psychology

We compared the criterion validity of a new "relative" performance appraisal format (percentile-based ranking) to that of an "absolute" format (BOS) in a sample of 88 unit managers. Overall, our results suggest that the relative format has higher criterion-related validity than does the absolute format. These findings contradict conventional wisdom that format-related differences in measures of performance are minimal and that relative approaches to performance appraisal are inferior.

- by john meyer
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- Marketing, Psychology, Business Psychology, Performance Appraisal
- by Ada Demb
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- Information Systems, Marketing, Business and Management

The authors present an overview of the academic literature on charitable giving based on a literature review of more than 500 articles. They structure their review around the central question of why people donate money to charitable organizations. We identify eight mechanisms as the most important forces that drive charitable giving: (a) awareness of need; (b) solicitation; (c) costs and benefits; (d) altruism; (e) reputation; (f) psychological benefits; (g) values; (h) efficacy. These mechanisms can provide a basic theoretical framework for future research explaining charitable giving.

- by Pamala Wiepking
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- Marketing, Sociology, Social Psychology, Economics

This study developed and tested a theory-based measure of authentic leadership using five separate samples obtained from China, Kenya, and the United States. Confirmatory factor analyses supported a higher order, multidimensional model of the authentic leadership construct (the Authentic Leadership Questionnaire [ALQ]) comprising leader self-awareness, relational transparency, internalized moral perspective, and balanced processing. Structural equation modeling (SEM) demonstrated the predictive validity for the ALQ measure for important workrelated attitudes and behaviors, beyond what ethical and transformational leadership offered. Finally, results revealed a positive relationship between authentic leadership and supervisor-rated performance. Implications for research and practice are discussed.

- by Tara Wernsing
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- Management, Marketing, Transformational Leadership, Leadership Development

In order to accept this Student Recruiter agreement with the College of Mental Health Counselling, you must believe in and agree with the value of learning about counselling through the online course described at www.ctihalifax.com, and you must act in good faith accepting that the College will remunerate you as per the terms of this agreement in #5 below. Because a Student Recruiter must communicate the following, therefore completing the below steps is considered a Skill Test in order to qualify. When the College receives full tuition from your first referral, you will be considered a Student Recruiter.

- by Daniel M Keeran MSW
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- Creative Writing, Marketing, Christianity, Buddhism

Intimacy-anger and attachment 3 Abstract One hundred and twenty men referred for treatment for wife assault and forty demographic controls completed self-report questionnaires assessing attachment patterns, anger, jealousy, Borderline Personality Organization and trauma symptoms. This constellation, with the exception of attachment, has been found to represent a profile related significantly to frequency of both verbal and physical abuse. In the present study, attachment was found to correlate significantly with these other measures. A measure of secure attachment correlated significantly but negatively with the constellation measures. A measure of fearful attachment correlated significantly and positively.

- by Andrew Starzomski
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- Marketing, Psychology, Cognitive Science, Applied Social Psychology

Previous empirical studies confirm that intellectual capital has a significant and substantive impact on performance. The purpose of this research is to examine the inter-relationships and interactions among intellectual capital components and business performance in the Portuguese banking industry. The concept of relational capital was extended to include 'stakeholder orientation' items. Model development and hypothesis testing was conducted using PLS on a sample of 253 respondents from 53 organisations. Results show a confirmation of previous studies as it relates to hypothesis testing but a difference in psychometric item evaluation given the unique geographical and sectoral context. Recommendations are then made for researchers and practitioners.

- by Maria Cabrita
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- Marketing, European Studies, Human Resource Management, Technology Management

This paper explores the role of strategic conversations in corporate social responsibility (CSR) strategy formation. The authors suggest that explicitly engaging stakeholders in the CSR strategy-making process, through the mechanism of strategic conversations, will minimize future stakeholder concerns and enhance CSR strategy making. In addition, suggestions for future research are offered to enable a better understanding of effective strategic conversation processes in CSR strategy making and the resulting performance outcomes.

- by Morgan Miles
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- Marketing, Business Ethics, Applied Ethics, Corporate Social Responsibility

In a globally connected world, it is increasingly common for individuals to belong to and be influenced by more than one culture. Based on a critique of conceptualizations from psychology, management, marketing, anthropology, and sociology, we bring clarity and consistency to conceptualizing and measuring multiculturalism at the individual level. We propose that individual-level multiculturalism is the degree to which someone has knowledge of, identification with, and internalization of more than one societal culture, and recommend methods to measure each dimension. Finally, we suggest how individual-level multiculturalism influences, and is influenced by, social networks and power dynamics in international organizations.

- by Salma Raheem
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- Marketing, Applied Economics, Business and Management, Business studies
- by Marcia Linn
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- Marketing, Psychology, Cognitive Science, Speech Production
- by Rajneesh Suri
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- Marketing, Brand Management, Business and Management

As consumers spend more time on social media, brands can take advantage of this opportunity to better serve and communicate with their followers. Still, given the characteristics of luxury, luxury brands may be reluctant to use social media. To determine the extent to which Millennials and Generation Z consumers perceive compatibility between social media marketing and luxury brands, a purposive sampling technique was employed. We collected data from 303 Romanian visitors of the Facebook page entitled Do You Like Luxury? This page, with postings from luxury producers, was specially created and sponsored in order to raise interest in completing the questionnaires. For data analysis, we used statistical tests, including confirmatory factorial analysis, regression, and independent-samples t-test. Our research shows that, for Millennials and Generation Z, luxury brands are compatible with social media apps as marketing channels. Even in the case of inadequacy, managers can still use the...

- by Amadea Agapie
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- Information Systems, Marketing

Institutional theory is an increasingly utilized theoretical lens for entrepreneurship research. However, while institutional theory has proven highly useful, its use has reached a point that there is a need to establish a clearer understanding of its wide-ranging application to entrepreneurship research. Therefore, we will initially review the existing entrepreneurship literature that employs institutional theory to both understand the current status of the field, its current shortcomings, and where we need to move in the future. We then summarize and discuss the articles in this special issue and how they contribute to this process of advancing institutional theory and its application in entrepreneurship research.

- by David Ahlstrom
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- Marketing, Institutional Theory, Business and Management

A project has been defined as a ";I complex transaction covering n direct package of products, scrviccs and other actions designed specifically to crcatc capital assets that produce benefits for the buyer over an cxtcnded period of time" (COW and Holstius. 1990). This includes for instance the salt of huge systems in such industries as Aerospace. Construction, Energy.

- by Pervez Ghauri
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- Business, Marketing, Business and Management

The relationship between possible selves and delinquency is explored. In this study, 238 youths between the ages of 13-16 who varied in the degree of their delinquency were asked to describe their possible selves. Although many similarities were found among their hoped-for selves, the groups of youth differed markedly in the nature of their expected and feared selves. The balance between expected possible selves and feared possible selves was the particular focus. Balance is hypothesized to occur when expected possible selves are offset by countervailing feared selves in the same domain (e.g., expecting a job, but fearing being unemployed). It was found that the officially nondelinquent youths were quite likely to display balance between their expectations and fears, unlike the most delinquent youth. In contrast, a conventional measure of self-esteem that indicates how people feel about themselves currently did not predict degree of delinquency.

- by Hazel Markus and +1
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- Marketing, Psychology, Cognitive Science, Psychometrics

A central question in consumer and happiness research is whether happiness depends on absolute or relative levels of wealth and consumption. To address this question, the authors evaluate a finer level than overall happiness and distinguish three specific types of happiness: with money, with the acquisition of an item, and with the consumption of an item. They find that happiness with money and with acquisition is relative and that happiness with consumption can be either absolute or relative, depending on whether the consumption is inherently evaluable or not. Including both lab and field data, this research yields implications for how to increase consumer happiness from one generation to the next.

- by Luxi Shen
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- Marketing

The digital e-trading platform is an ambitious and priority intervention in the agricultural sector. The research study is among the very few that identifies and prioritizes the predictors of wholesale electronic trading platform adoption in agricultural marketing. The research has been conducted in two phases—identification of predictors based on a scholarly articles’ review and generating the predictive function between the identified predictors and adoption using the multilayer perceptron neural networks method. A case study of the electronic national agriculture market platform is undertaken to understand the predictors in the context of a real project. The study has revealed significant predictors of priority (high to low) as fast transaction cycles, higher prices, easier to use, infrastructure availability, trust, social influence, low transaction costs and customer care. Post-adoption, the user expects to get benefits like transparency, quick trade settlement, reduced transaction cost, expanding the market reach, and increase in the product price realized by the farmer. The improvement in the critical predictors of the electronic trading platform may help the de-facto national initiative to succeed. In new markets, the prediction framework using the neural network may be used to identify users with the propensity to adopt e-commerce or digital initiatives in the agricultural sector and proactively approach them to get a high number of transactions—an essential ingredient of success. The digital e-trading initiative is a growth catalyst of Agriculture 4.0 and may transform the agricultural supply chain for the better.

- by Sanjay Chaudhary
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- Marketing, Agricultural Economics, Infromation System, E-Commerce
- by Robert Kozinets
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- Marketing, Online Community

The issue of climate change has attracted increasing business attention in the past decade. Whereas companies initially aimed primarily at influencing the policy debate, corporate strategies increasingly include economic responses. Existing classifications for climate change strategies however still reflect the political, non-market components. Using empirical information from the largest multinational companies worldwide, this article examines current market responses, focusing on the drivers (threats and opportunities) and the actions being taken by companies to address climate change. It also develops a typology of climate strategies that addresses the market dimensions, covering both the aim (strategic intent) and the degree of cooperation (form of organisation). The aim turns out to be either innovation or compensation, while the organisational arrangements to reach this objective can be oriented at the company level (internal), at companies' own supply chain (vertical) or at cooperation with other companies (competitors or companies in other sectorshorizontal). The typology can assist managers in deciding about the strategic option(s) they want to choose regarding climate change, also based on the insights offered by the paper about the current state of activities of other companies worldwide. 

- by Ans Kolk
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- Information Systems, Marketing, Climate Change, Marketing Strategy

Purpose Harvard authority on leadership, Barbara Kellerman, indicts the deficiencies of the leadership industry and she argues that we can do better. Design/methodology/approach This interview offers a bold prescription for training effective leaders[4]. Findings To be effective, the leadership development process must adopt and achieve three goals: educate leaders, train leaders and develop leaders. Practical implications Bad leadership puts on vivid display the unbreakable link between leaders and followers – a link that the leadership industry willfully ignores precisely because there’s no money in it. Social implications There is precious little evidence that the leadership industry has in any meaningful, measurable way benefited society. Originality/value A “no holds barred” look at the leadership training industry and some potent suggestions on how to improve it.

- by Robert Allio
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- Marketing, Business and Management, LEADERSHIP STRATEGY

This review examines research and theory relevant to work groups and teams typically embedded in organizations and existing over time, although many studies reviewed were conducted in other settings, including the laboratory. Research was organized around a two-dimensional system based on time and the nature of explanatory mechanisms that mediated between team inputs and outcomes. These mechanisms were affective, behavioral, cognitive, or some combination of the three. Recent theoretical and methodological work is discussed that has advanced our understanding of teams as complex, multilevel systems that function over time, tasks, and contexts. The state of both the empirical and theoretical work is compared as to its impact on present knowledge and future directions.

- by Dustin Jundt
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- Marketing, Psychology, Cognitive Science, Organizational Culture

NFTs are becoming popular across creators, particularly digital artists and celebrities. While there are many promotion strategies present already, it is important to know how to use those accordingly when dealing with NFTs. This blog could be the perfect starter, if you are looking to delve into the world of NFTs and promote them as a creator.

- by Kathryn Mitchell
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- Marketing, NFT