About Us | Food, Supermarket & Wine | Gourmet Ads (original) (raw)
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- Smart Deals
- Viewability
- What Is Programmatic Advertising?
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- Alcohol Targeting
- Audience Targeting
- Behavioral Targeting
- Best Performing Placements
- Beverage Targeting
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- GeoTargeting
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- IAB Categories – Food & Drink
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- Recipe Targeting
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- Ad Specs
- Advertising Acronyms
- Advertising Calendar
- Advertising Case Studies
- Advertising Jobs
- Advertising Solutions
- Advertising We Can’t Run
- Articles
- Brand Safety & Transparency
- Directly Managed Publishers
- FAQs
- Global Ad Operations
- Media Types
- Our Advertisers
- Our Food Websites
- Our Team
- Our Tech Stack
- Partnerships & Integrations
- Scale & Reach
- Terms & Conditions
- Why Gourmet Ads?
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- Audiences
- Advertiser Reporting Dashboard
- Always On Deals
- Curated Deals
- If you Bid you Win
- Managed Services
- Managed Supply vs Curated Supply
- Open Exchange
- Private Marketplace Deals
- Private Marketplace Pricing
- Programmatic Glossary
- Programmatic Guaranteed
- Programmatic Reports
- Programmatic vs Managed Service
- Prospecting Campaigns
- Self Service DSP vs Managed Services
- Smart Deals
- Viewability
- What Is Programmatic Advertising?
-
- Alcohol Targeting
- Audience Targeting
- Behavioral Targeting
- Best Performing Placements
- Beverage Targeting
- Campaign Targeting
- Contextual Targeting
- Coupon Targeting
- Cuisine Targeting
- Demographic Targeting
- Diet Targeting
- Food Delivery Targeting
- GeoTargeting
- Grocery Delivery Targeting
- IAB Categories – Food & Drink
- Ingredient Targeting
- Kitchen Targeting
- Language Targeting
- Latitude & Longitude Targeting
- Non Endemic Targeting
- Publisher Targeting
- Recipe Targeting
- Retargeting
- Universal Pixel
- URL Targeting
-
- Ad Specs
- Advertising Acronyms
- Advertising Calendar
- Advertising Case Studies
- Advertising Jobs
- Advertising Solutions
- Advertising We Can’t Run
- Articles
- Brand Safety & Transparency
- Directly Managed Publishers
- FAQs
- Global Ad Operations
- Media Types
- Our Advertisers
- Our Food Websites
- Our Team
- Our Tech Stack
- Partnerships & Integrations
- Scale & Reach
- Terms & Conditions
- Why Gourmet Ads?
About Gourmet Ads
Gourmet Ads was founded in 2008 with the mission of helping Food, Supermarket and Wine brands the ability to reach highly engaged and conscious consumers online. It was the first Ad Network 100% committed to the food and wine verticals. We are a proud food advertising agency that offers different food advertising solutions.
It was started by our President, Benjamin Christie who at the time was a professional chef and passionate food blogger. He wanted to create a company they did two things;
- Create a platform that made it easy to enabled food and wine website owners around the world to monetize their websites while enabling them to create great content.
- Provide brands and their advertising agencies a “one stop shop” where they can activate and reach grocery buyers, household cooks and wine enthusiasts.
Since then, Gourmet Ads has grown from strength to strength.
With worldwide publisher reach and operations in both the United States and Australia, Gourmet Ads offers a global perspective, allow brands to target audiences wherever they are around the world.
The Gourmet Ads publishing team directly manages thousands of quality food and wine publishers using our own proprietary ad serving technology, whilst being integrated on Appnexus infrastructure and with major SSPs.
In 2016, Gourmet Ads acquired the Healthy Ads business and has continued to grow Healthy Ads to one of the largest health focused audiences in world offering a range of targetable health-based audiences at scale either on a direct / guaranteed basis or programmatically via PMPs or Deal IDs.
Let’s Get Started !
Let the Gourmet Ads team walk you through all the options available to ensure that your Food, Supermarket, Beverage or Kitchen advertising campaign has the best possible combination of Premium Guaranteed Inventory, Scale, First Party Data, Contextual Targeting and Programmatic Advertising elements.
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