Demandbase | LinkedIn (original) (raw)

Software Development

San Francisco, CA 66,163 followers

Follow Demandbase for the latest news, updates and B2B go-to-market insights.

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About us

Demandbase is the leading account-based GTM platform for B2B enterprises to identify and target the right customers, at the right time, with the right message. With a unified view of intent data, AI-powered insights, and prescriptive actions, go-to-market teams can seamlessly align and execute with confidence. Thousands of businesses depend on Demandbase to maximize revenue, minimize waste, and consolidate their data and technology stacks – all in one platform. For more information about how Demandbase can help you scale your GTM strategy, visit www.demandbase.com.

Industry

Software Development

Company size

501-1,000 employees

Headquarters

San Francisco, CA

Type

Privately Held

Founded

2005

Specialties

marketing, account-based marketing, B2B marketing, B2B sales, company-targeted advertising, web analytics, web optimization, targeting, personalization, web personalization, account-based advertising, display advertising, b2b programmatic advertising, b2b go-to-market, account-based experience, multi-channel orchestration, attribution, predictive analytics, sales insights, account intelligence, account identification, intent data, technographics, B2B contact data, firmographics, B2B data, sales intelligence, sales insights, and account-based analytics

Products

Demandbase One

Account-Based Marketing (ABM) Software

Demandbase One is the Smarter GTM™ suite that will have you running circles around your competition! Accelerate your go-to-market with the one platform for orchestrating — and automating — seamless buyer journeys. The Demandbase One platform is built around the richest, most reliable Account Intelligence to help your teams spot opportunities earlier, engage more intelligently, and close deals faster. Demandbase One gives you everything you need in one complete GTM package. Or build at your own pace with solutions for account-based experience (ABX), advertising, sales intelligence, and data. Whatever you choose, you’ll streamline your GTM and deliver a way better buying experience. Demandbase One is intended for - Marketing Executives - CMOs - Growth Marketing Managers - Digital Marketing Managers - CROs - AEs - Account Managers - Sales Operations Managers - SDRs - Demand Generation Managers - Marketing Operations Managers

Locations

Primary
680 Folsom Street
Suite 400
San Francisco, CA 94107, US
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114 W 41st St
New York, 10036, US
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101 Yesler Way
Seattle, Washington 98104, US
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Hyderabad, IN
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London, GB
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Pune, IN
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Employees at Demandbase

Updates

66,163 followers
1mo Edited
The future of B2B is officially here! 🎉 Today, we’re thrilled to unveil a bold new chapter for Demandbase, a complete reimagination of our product and brand, designed to lead the next era of B2B innovation. This rebrand is more than just a fresh look—it’s a commitment to continuous innovation and deeper sales-marketing alignment. Our official launch of the enhanced Demandbase One™ Sales Experience brings sellers the precision, insights, and speed they need to close deals faster and smarter. 💬 “This launch is a pivotal step in our mission to align sales and marketing teams, empowering our customers to consistently exceed their revenue goals.”- CEO Gabe RogolA huge thank you to our incredible team for all the hard work that has brought us to this moment. Your dedication has laid the foundation for this exciting new era. To our partners and customers, thank you for inspiring us to continually raise the bar. We’re just getting started! 💙 Read the full press release to dive into the details of our new features and vision for the future: https://lnkd.in/eGHQb5S8 #DemandTheFuture
66,163 followers
2d Edited
This #followfriday, we’re spotlighting 🔟 incredible women featured on the 100 Powerful Women in Sales list, created in partnership with Women in SalesThese leaders are transforming the sales landscape and inspiring the next generation of sales professionals. Here’s a look at 10 of these trailblazers you should be following: ⬇️ 💖 Elizabeth Andrew - CEO & Founder, Elizabeth Andrew Consulting💖 Elizabeth Klebba - Account Executive Slack💖 🎙 Elyse Archer - Founder and CEO, She Sells with Elyse Archer💖 Erica Cross – Sr. Sales Manager, Enterprise, Upwork💖 Erica Franklin - Founder & Principal Consultant, EVF Consulting💖 Gabrielle “GB” Blackwell – Senior Manager, Sales Development, Lattice💖 Gina Stracuzzi – Women in Sales Leadership Forum Co-Founder and Program Director, IES Women in Sales Leadership (WISL)💖 💡 Hang Black – Head of Global Revenue Enablement, Nutanix💖 Hannah Ajikawo – CEO & Founder, Revenue Funnel💖 ✊Heidi Solomon-Orlick – Founder and CEO, GirlzWhoSellWant to see the full list and discover why they should be on your radar? Check out the full list today: https://bit.ly/409Rzrv #FollowFriday #WomenInSales #SalesLeaders
Demandbase reposted this
Don’t blame your CMO. Generally CMO’s have the shortest tenure of any C-level executive. Why? Because they are rarely set up for success. These 3 key blockers come up again and again: 1. Lack of resources - they’re asked to do more with less. The math on how much pipeline is needed rarely works. And brand support is an afterthought. 2. No C-suite buy-in on the GTM model – there’s rarely functional alignment on the ICP, on the accounts that will drive the greatest LTV. Therefore, the product isn’t being purpose built for the ICP. And Sales and Marketing don’t orchestrate actions based on a common account strategy. 3. No seat at the technology table – functional areas work off silo’d data, disconnected point solutions, and different metrics. CMO's have a strategic vision of how they want GTM technology to work, but often don't have the influence to implement it. Here’s a real-life horror story from a CMO I spoke with recently: The CMO was hired and the budget they were promised was cut in half while the top line revenue goal doubled YoY, with no way to track pipeline or conversions. Operating partners were in every aspect of the business, going over and around them. ETeam was not aligned on the ICP and therefore resources weren't focused and win rates were low. This is not how companies thrive. CMO’s need to be set up for success by having reality-based conversations on resources, aligning the C-suite to the GTM, and giving them influence on the direction of the tech stack.
Demandbase reposted this

1,963 followers
4d Edited
🚀 𝗕𝗶𝗴 𝗡𝗲𝘄𝘀! 🚀 We’re thrilled to announce SPOTONVISION’s strategic partnership with Demandbase, the leader in account-based go-to-market solutions for B2B enterprises! Together, we're empowering European B2B companies with a state-of-the-art GTM platform and data-driven insights to elevate ABM strategies for growth.Paul Gibson, SVP International at Demandbase, shares, “Expanding our presence in Europe with SPOTONVISION means we’re ready to unify teams, drive revenue, and make every move count.” Discover how this collaboration can help your business achieve smarter, faster growth. 👇https://lnkd.in/eh-7yiEh📢 Special thanks to Leanne Chescoe, Isaac Atashkar, Paul Gibson and our SPOTONVISION founders, Ingrid Archer-van den Berg and Shimon Ben Ayoun, for their incredible contributions to making this partnership possible!
66,163 followers
3d Edited
🤔 Ready to uncover how AI is revolutionizing cybersecurity? In this latest episode of the OnBase Podcast, host Chris Moody chats with Anh Huynh, Director of Messaging Engineering and Head of Security Services at Applied Materials, to discuss the game-changing shift from traditional security methods to AI-driven threat detection. 🤖 Anh shares how collaboration and emotional intelligence are essential in managing hybrid work security—and reveals the tools making remote work safer and more efficient. Tune in for an insightful discussion on staying ahead of cyber threats: https://bit.ly/3Z7qx3o #OnBasePodcast
66,163 followers
3d Edited
We're thrilled to announce that we’ve been named a Leader in the 2024 Gartner® Magic Quadrant™ for Account-Based Marketing Platforms for the fourth year in a row! 🎉 We feel this recognition reflects the dedication of our team and the trust of our incredible partners and customers.💙 Together, we’re pushing the boundaries of what’s possible in ABM, helping businesses align marketing, sales, and RevOps for true impact. Ready to see why Demandbase is recognized as a Leader? Read the full report: https://bit.ly/3AJ3mCX
66,163 followers
3d Edited
🤔 Did you know 40-60% of B2B deals fall through due to a lack of consensus among decision-makers? Join us today for 30 Minutes to President's Club webinar with Jen Allen-Knuth founder of DemandJen, to learn her proven 7-step plan for aligning buying group members and overcoming buyer indecision. Starting soon! ⏰ Block your calendar for 9AM PT | 12PM ET and register now to secure your spot: https://bit.ly/3UKX0dc
Tune in to the latest NexGen CMO Podcast episode as CMO, Kelly Hopping, sits down with Gareth Noonan, GM of Advertising, to unpack the 2024 State of B2B Advertising Report. 📊 They'll be discussing: 👉 The evolution of account-based marketing 👉 How AI, automation, and privacy-first strategies are reshaping the landscape 👉 The rise of B2B influencers and their growing impact 👉 LinkedIn’s role, display ads, and why the manual ad era is officially over Don't miss this conversation on the future of B2B advertising and go-to-market strategies! Listen now: https://bit.ly/3CzUKyY #NexGenCMO #B2BPodcast #B2B #Advertising
Why Demandbase? Because we're the only B2B DSP built for account-based advertising.💡 Hear from our customer, Chris Atwood—Strategy Lead, Marketing and Demand Generation at ITA Group, Inc.—as he shares why this unique advantage led his team to choose Demandbase. Discover why we're the trusted choice for account-based GTM: https://bit.ly/3Az9AoT

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Demandbase | LinkedIn (original) (raw)

Software Development

San Francisco, CA 66,163 followers

Follow Demandbase for the latest news, updates and B2B go-to-market insights.

About us

Products

Demandbase One

Account-Based Marketing (ABM) Software

Locations

Employees at Demandbase

Updates

Join now to see what you are missing

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