original ) (raw )Using the Theory of Perceived Value to Determine the Willingness to Consume Foods from a Healthy Brand: The Role of Health Consciousness
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Nutrients, 2024
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Conceptualizing Healthy Food: How Consumer’s Values Influence the Perceived Healthiness of a Food Product
Javier Liñan
Journal of Food and Nutrition Research, 2019
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Healthy Brands: Establishing Credibility, Commitment and Connection among Consumers
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Consumer Perceived Value and Brand Loyalty
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International Journal of Customer Relationship Marketing and Management, 2012
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Food consumption value: Developing a consumer-centred concept of value in the field of food
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British Food Journal, 2013
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Consumer values versus perceived product attributes: Relationships among items from the MVS, PRS, and PERVAL scales
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Sport Management Review, 2011
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Food Values, Benefits and Their Influence on Attitudes and Purchase Intention: Evidence Obtained at Fast-Food Hamburger Restaurants
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Sustainable Value Creation in the Food Chain: A Consumer Perspective
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The Effect of Consumer Multiple Perceived Value on the Purchase Intention: A Study of Sports Nutritional Supplements
Servet Reyhan
2020
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Organic consumers’ personal values research: Testing and validating the list of values (LOV) scale and implementing a value-based segmentation task
George Chryssochoidis
Food Quality and Preference, 2005
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A STRUCTURAL EQUATION MODEL ANALYSIS ON THE RELATIONSHIPS BETWEEN CUSTOMER PREFERENCES AND LOYALTY TOWARDS ORGANIC FOOD PRODUCTS
INDU RANI
The majority of consumers assume that organic products are risk-free since they are constructed only from natural components. In the cultivation of organic foods, no artificial fertilisers, synthetic chemicals, or pesticides are permitted under any circumstances. The organic food business in In..., 2023
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Brand loyalty and the role of hedonic value
Mink Chungviwatanant
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THE IMPACT OF EXPERIENTIAL MARKETING ON BRAND COMMITMENT A CASE OF ONGA FOOD SEASONING
Magnus Dey
Magnus Dey, 2024
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Consumer perceived value: The development of a multiple item scale
Geoffrey Soutar
Journal of retailing, 2001
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The Role of Brand Loyalty on Consumer Purchase Decision Making - A Study with Reference to Processed Food Products in the Fast Moving Consumer Goods Market in Sri Lanka
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2023
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Perceived Product Value as a Determinant of the Purchase of Traditional Food Products
Bogdan Pacholek
Zeszyty Naukowe Uniwersytetu Ekonomicznego w Krakowie
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Effects of the perception of traceable fresh food safety and nutrition on perceived health benefits, affective commitment, and repurchase intention
Shih-Tse Wang
Food Quality and Preference, 2019
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The Effect of Measures Taken by Food and Beverage Businesses During Coronavirus Pandemic Period on Consumers Perceived Value, Satisfaction and Behavioral Intentions
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Replicating, validating, and reducing the length of the consumer perceived value scale
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An Exploratory Investigation into Customer Perceived Value of Food Products in Vietnam
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Brand value of Chilean pisco: contributions from the Pisco region of Chile
Retos: Revista de Ciencias de la Administración y Economía
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Analysis of the Influence of Brand Experience and Customer Satisfaction on Brand Loyalty and Its Implications for Willingness to Pay a Price Premium (Study on Herbalife Product Nutrition Customer in East Lombok, West Nusa Tenggara, Indonesia)
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International Journal of Multicultural and Multireligious Understanding, 2021
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British Food Journal Effect of food service-brand equity on consumer-perceived food value, physical risk, and brand preference Article information
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A critical review of consumer value and its complex relationships in the consumer-based brand equity network
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Journal of Destination Marketing & Management, 2016
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The Roles of Health Consciousness and Service Quality toward Customer Purchase Decision
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The Journal of Asian Finance, Economics and Business, 2020
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Consumption of Eco-Innovative Food: How Values and Attitudes Drive Consumers’ Purchase of Organics?
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Revista Brasileira de Marketing, 2015
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Development of a ‘Consumer Perceived Value Scale’ (SPERVAL Scale) in the Context of Services Industry
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The Value-Brand Trust-Brand Loyalty Chain: An Analysis of Some Moderating Variables
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Shaping customer brand loyalty during the pandemic: The role of brand credibility, value
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The Influence of Local Food Brand Image on Consumer Purchase Decision During COVID-19 Pandemic
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Quality assurance labels as drivers of customer loyalty in the case of traditional food products
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Food Quality and Preference, 2012
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